This project will only be funded if it reaches its goal by .
ROCK RUBBER 45s
ROCK RUBBER 45s
A basketball, sneaker, and music cinematic odyssey experienced firsthand by authentic NYC culture orchestrator Bobbito García.
A basketball, sneaker, and music cinematic odyssey experienced firsthand by authentic NYC culture orchestrator Bobbito García. Read more
This project will only be funded if it reaches its goal by .
Peace! Bobbito García aka Kool Bob Love here, amped about putting ROCK RUBBER 45s, the third film I've directed, out in the universe for all to absorb and hopefully enjoy by raising $75,000 through Kickstarter. The campaign goal is set to $30,000 because with this platform, if a content creator doesn't reach their goal, then no funds are released (and your credit cards aren't charged). So I rather play it conservative than wind up with a goose egg, nah'mean? Hoping that we can surpass 30k and reach above the rim :)
Eight years ago, I had no clue on how to make a documentary, but I had an idea--plus a lot of passion--and two years (or 180 visited courts) later, my first film DOIN' IT IN THE PARK: PICK-UP BASKETBALL, NYC hit the asphalt. My partner on the project Kevin Couliau and I did a successful Kickstarter campaign, and the doc went on to premiere on PBS television nationally, screen in six continents, and win the Audience Award for Best Feature at the 2012 Urbanworld Film Festival!
I'm not gonna front, I caught the bug for filmmaking . . .
In 2015, my second film STRETCH AND BOBBITO: RADIO THAT CHANGED LIVES drew 3,500 people in the audience for the NYC Premiere at Central Park SummerStage, then had sold out screenings at BAM in Brooklyn, LA's Regent Theater, the London Film Festival, and many other international cities. Like standing room only, yo! After my second successful Kickstarter campaign, the doc landed on Showtime then Netflix, catching high praise from the hip hop community and beyond.
Understand, there was no Sony Pictures Classic, Lions Gate or other Hollywood studios knocking on my door to do either joint. I came up with the concept for each, then dug in my own pocket to get production going, I wrote, directed and produced them, then surrounded myself with the strong support of fams, plus Kickstarter backers like YOU, to help me get them finished and released.
Documentaries are interesting. Other than Michael Moore, no one is cashing out on them. Most filmmakers lose money making them, and a few are lucky to break even. The drive is not profit, rather educating and sharing knowledge, history and perspective . . .
And that is what led me to the idea that I should make a third film. I had long thought about writing an autobiography, but with two docs under my belt, I realized I could very well tell my story with sound and picture, with the goal of impacting audiences and my community on a deeper level than my first two projects.
By being vulnerable. Sharing a narrative that includes themes of family, identity, and loss that many can identify with, while also opening up about bullying, abuse, and conflict that can be taboo topics to reveal as a man, particularly of the hip hop generation.
ROCK RUBBER 45s for sure has my career highlights of being a DJ, author, ballplayer, announcer, coach, performer, TV/radio personality, sneaker designer, etc, but it's far from a "Best Of" compilation. I've had setbacks in my life throughout, ones that even my most intimate friends don't know about, but now will. My hope, and goal, is that viewers will be inspired, and motivated, after peeping it . . .
My bad, this is becoming really long!
ROCK RUBBER 45s was produced independently, and with your blessing, the plan is to release the film worldwide on the Do-It-Yourself tip as well!
Whatever funds you contribute will help towards:
-Archival music/photo/footage license fees
-Translations for subtitled versions
-Costs to manage screening requests then market/promote them independently
-DVD mastering/manufacturing costs
Got some nifty rewards for the party people, like . . .
Appreciate whatever you can contribute, even if just a kind thought :)
Oh, I should probably share a description of the film, ha ha, here you go:
ROCK RUBBER 45s is a cinematic odyssey exploring the connectivity of global basketball, sneaker, and music lifestyle through the firsthand lens of authentic NYC culture orchestrator Bobbito García. The film explores García’s youth dealing with mistreatment, educational quandaries, identity, and loss as well as his ascension to self-determination as an adult freelance creative. The ballplayer/author/DJ/filmmaker has carved an independent career that has inspired millions throughout the world, and has affected the growth and direction of the footwear, hip hop, and sports industries in the process.
rockrubber45s.com @rockrubber45s #rockrubber45s
If you've read this far, you deserve a bisquit! Ha ha ha
I guess I shouldn't assume everyone who has landed on this campaign knows who I be, so here's the official bio (zzz, wake up!) below:
NYC native Bobbito García is a freelance creative who has put an indelible footprint on multiple urban movements.
During the 1990s, the legendary air personality was one-half of the “Stretch and Bobbito” program on WKCR. The duo introduced the world to an unsigned Nas, Biggie, and Wu-Tang, as well as an unknown Jay-Z, Eminem, and the Fugees. The total record sales for all the artists that premiered on their platform exceed 300 million. In 1998, the Source Magazine voted them as “The Best Hip Hop Radio Show of All Time.”
As the progenitor of sneaker journalism, García penned his landmark Source article “Confessions of a Sneaker Addict” in 1990, then in 2003 became the critically acclaimed author of Where’d You Get Those? NYC’s Sneaker Culture: 1960-1987 (Testify Books). In 2005, ESPN’s “It’s The Shoes” series, hosted by Bobbito, became the first show on the subject in broadcasting history.
A former professional basketball player in Puerto Rico, García performed in the ground breaking 2001 Nike “Freestyle” commercial. In 2007, the brand released seven co-designed Air Force 1 sneakers bearing his name. The voice of EA Sports’ popular NBA Street video game is also a world-renowned DJ, who has spun World, Soul, and Jazz music at Lincoln Center, Central Park SummerStage, and the Kennedy Center (DC).
As an award-winning filmmaker, Garcia has directed Doin’ It In The Park: Pick-Up Basketball, NYC and Stretch and Bobbito: Radio That Changed Lives, which premiered on PBS and Showtime, respectively. His third film, Rock Rubber 45s, releases this summer.
A founding member of the Kennedy Center’s Hip Hop Culture Council and a recent Wesleyan University “Distinguished Alumni Award” recipient, "Kool Bob Love” currently produces his b-ball tournament Full Court 21™ in four continents, and co-hosts NPR’s “What’s Good With Stretch And Bobbito” podcast.
www.koolboblove.com @koolboblove #bobbito
Risks and challenges
My biggest challenge right now is to ensure that this film reaches as many deserving viewers as possible on every platform imaginable from art house cinemas, to festivals, to special events, to television, to digital download/stream/rentals, to Video On Demand, to DVDs, to merchandise (posters/t-shirts/socks/hats) and whatever else I might be forgetting!
I hope that you all have the opportunity to see the film very, very soon :)Learn about accountability on Kickstarter
- All gone!
Help Wanted Labs
Event producers/promoters/organizers who would like to bring a screening of ROCK RUBBER 45s to your town please holla!
Do you write film reviews for national or local newspapers/publications? Reach out! Can get you a press screener, stills, etc. :)
Do you have a shop that would like to make wholesale orders of our merchandise (DVDs, t-shirts, socks, hats, etc.)?