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Understand your cycle and harness its full potential with the Bloody Yes! calendar
177 backers pledged SEK 80,518 to help bring this project to life.
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SEK 80,518

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THE BLOODY YES! CALENDAR

BLOODY YES! is the brainchild of three female Swedish creatives, equally passionate about female empowerment and art. This illustrated wall calendar aims to give women better knowledge of their biology, using the tools of science, art and design. Made entirely by women for women, Bloody Yes! provides a powerful tool to truly get to know your body and understand how you can live a more productive, healthy and harmonious life in tune with your menstrual cycle. Renowned illustrators and cycle experts from across the world will keep you inspired month by month.

 ALL PROFITS ARE DONATED 

We've set a realistic primary goal to fund a first edition of 500 prints, for which we'll need to raise a sum of 75 000 Swedish Kronor (~7000 EUR/7600 USD/6100 GBP). Once we've reached this goal, it's time to really get the party started! Since the complete profits from the sales of the Bloody Yes! calendar will be donated to the grassroots organisation Women for Women International, we'll be adding a so-called "stretch goal" to our campaign, in order to gather as much funds as possible to finance a second print edition, which will have a higher profit margin and enable us to donate more.  

Limited fine art print by Lina Ekstrand (REWARD: 1 x Bloody Yes! + Limited edition print)
Limited edition art print rewards by our illustrators, from top left to bottom right: Tatjana Prenzel, Yasmina Malmsten, Aire Yaire, Noopur Choksi, Lulu Lin and Helen Oh!

 WHAT DO I GET?

Bloody Yes! is a large size wall calendar and cycle syncing guide, printed on heavyweight paper in a 29,7 x 45 cm format. Its first half contains a monthly calendar  illustrated by twelve incredibly talented female artists, hand picked from all around the world, who have donated custom artwork to this project. The second half contains an informative guide which can be separated from the calendar and be kept as a booklet for future reference. The guide aims to give women who menstruate a deeper knowledge of the workings of their body, so that they can anticipate its behaviours, decrease or even eliminate troubling symptoms and generally feel more empowered and in control of their health. Here, fertility experts and scientific findings have been consulted to give you updated, sound information on the female biology. The guide introduces in-depth information on the phases of the menstrual cycle, how these interact with our minds and bodies and explains how to optimise your well being during each phase. You’ll also find inspiring interviews with fertility experts and period activists on the topic of the female body, health and feminism.

 EVERY WOMAN HAS THE RIGHT TO KNOW HER OWN BODY

As human beings, we’re cyclical creatures. But whereas all humans are programmed to sleep at night and feed during the day, women have been gifted with a whole additional, monthly cycle that regulates everything from our feelings to our energy levels. Unfortunately, society wasn’t designed to accommodate a cycle that differs from a man’s. Instead, women have long internalised the idea that we should feel and act the same throughout the month, whether it comes to productivity, social life or libido. 

Well, things are about to change. By learning about our cycles, we get access to an extraordinarily powerful catalyst for productivity and well-being. Simply aligning our lifestyles with our fluctuating hormonal states gives our bodies the support they need. Start paying attention to your body expressing its needs, and use the Bloody Yes! calendar to plan a more cyclical, harmonious lifestyle for yourself.


RENOWNED ILLUSTRATORS FROM ACROSS THE WORLD

The custom made artwork in the calendar is created by twelve of the currently most exciting female illustrators around, who have each interpreted one month of the year. These award-winning artists have collaborated with the biggest names in fashion, media and tech and come from all corners of the world, from Taiwan to Lithuania. 



WHO ARE WE?

The initiators behind the Bloody Yes! calendar are a trio of female Swedish creatives. Together with a network of talented females from around the world we collaborate on exciting, forward thinking projects under the collective name Shevolution. 

LINA EKSTRAND has worked as a professional illustrator for over 15 years, assembling a list of clients that spans across the globe as well as a wide range of industries. From editorial work and packaging design to fine bone china patterns and book covers, Lina’s work is hard to miss. After living in London, Mexico and New York, she is currently based in the countryside in southern Sweden where sustainability and self-sufficiency play a key role in her daily life.

LOUISE MATELL Art director and graphic designer Louise Matell lived and studied in London and New York before settling down in Berlin just over a decade ago. Her expertise lies within the fields of branding, corporate design and print design for the fashion and lifestyle industries. Female empowerment and identity are strong interests which increasingly influence her choice of projects.

EVA PAULSEN is a freelance journalist, copywriter, translator and photographer. Based in Berlin since 2008, she has delivered content from all corners of the world to over 150 publications and companies over the past decade. Having covered stories as varied as the football World Cup for homeless teams, Icelandic fairies and transgender women in male prisons, she is primarily drawn to topics related to innovation, art and women in business. 

 OUR MISSION

As initiators of the Bloody Yes! Calendar, we each have our own personal journey behind us which has served as motivation to launch this project, whether it be experiencing difficult periods or having a passion for art, health or science. What all three founders of Shevolution have in common is a wish to promote and support women, particularly within the creative space. We believe that the creative industry is stuck in a stagnant point of view and that its structures need to be disrupted by a more diverse source of inspiration. For this reason, we decided to come together to create inspiring projects and invite talented and driven women across the world to collaborate on them. Our aim is to empower women to utilise their talents in order to evolve and revolve the status quo. 


WOMEN FOR WOMEN

The complete profits from the sales of the Bloody Yes! calendar will be donated to the international grassroots organisation Women for Women International, which to this date has helped more than 478,000 women affected by war and conflict. Each woman receives a monthly contribution which pays for a class teaching them new skills in a safe environment. Through the network of other women they grow self esteem and the ability to support others. We especially love that it will be possible to track exactly how many women we are able to help with our contribution!

Risks and challenges

We are aiming to print the calendar in November 2019 and to distribute it during December 2019. The main potential challenge lies in not managing to collect enough funds on Kickstarter for printing and distributing the first 500 copies. However, we believe in this project and are confident that others will too!

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Support

  1. Select this reward

    Pledge SEK 100 or more About US$ 11

    Thank You! 2-Page PDF + Recipes

    For those of you who wish to support our project without purchasing a physical calendar. As a »thank you« for your donation, you will receive a two page PDF with an overview on how to exercise, nurture yourself, recuperate and socialise according to the different phases in your cycle. PLUS! You'll get the added bonus of four exclusive recipes from our favourite foodie Karin Lei from @chopstick_stories.

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    • PDF
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  2. Select this reward

    Pledge SEK 250 or more About US$ 26

    1 x Bloody Yes!

    Support us by ordering a copy of the Bloody Yes! calendar, packed with amazing illustrations, inspiring interviews and an informative guide to the secrets of cycle syncing. You'll receive a copy of this great cycle-syncing tool, while helping us bring this project to life by enabling us to print the first 500 calendars.

    SPECIFICATIONS
    Format: 29,7 x 45 cm (W x H)
    Number of pages: 40
    Paper: 170g MagnoVolume, 80g Carneval
    Thickness: 6,5mm
    Finishing: Partial UV-Varnish on cover

    Includes:
    • Bloody Yes! calendar
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    71 backers
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    Pledge SEK 450 or more About US$ 47

    2 x Bloody Yes!

    Get one for yourself and one for your favourite menstruating person!

    Includes:
    • Bloody Yes! calendar
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    11 backers
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    Pledge SEK 650 or more About US$ 68

    1 x Bloody Yes! + Limited edition print

    Get a copy of the BLOODY YES! calendar plus a unique hand printed linoleum artwork from Lina Ekstrand for 650 SEK (~60 €). (Limited edition of 50 prints).

    SPECIFICATIONS
    Material: Linoleum print
    Paper: 310g Fine art paper
    Size: 29, 7 x 42 cm (A3)

    Includes:
    • Linoleum print
    • Bloody Yes! calendar
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    Pledge SEK 650 or more About US$ 68

    3 x Bloody Yes! - Sisterhood pack

    Sharing is caring! If you would like a calendar for yourself AND some for the fantastic women around you, this is the option for you. With this pledge, you'll receive three calendars and get a 100 SEK (~10 €) discount.

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    Pledge SEK 750 or more About US$ 78

    1 x Bloody yes! + Art Print by TATJANA

    Get a copy of the Bloody Yes! calendar + A limited edition gicleeprint of the fantastic JANUARY illustration by our illustrator Tatjana Prenzel. Limited edition of 10 prints, go get them before they're gone!

    Details: Gicleeprint on fine art paper. Size of print: 30 x 24 cm (size of paper: A3).

    Includes:
    • Limited edition Gicleeprint
    • Bloody Yes! calendar
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  7. Select this reward

    Pledge SEK 750 or more About US$ 78

    1 x Bloody yes! + Art Print by YASMINA

    Get a copy of the Bloody Yes! calendar + A limited edition gicleeprint of the fantastic APRIL illustration by our illustrator Yasmina Malmsten. Limited edition of 10 prints, go get them before they're gone!

    Details: Gicleeprint on fine art paper. Size of print: 30 x 24 cm (size of paper: A3).

    Includes:
    • Limited edition Gicleeprint
    • Bloody Yes! calendar
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  8. Select this reward

    Pledge SEK 750 or more About US$ 78

    1 x Bloody yes! + Art Print by AIRE

    Get a copy of the Bloody Yes! calendar + A limited edition gicleeprint of the fantastic OCTOBER illustration by our illustrator Aire Yaire. Limited edition of 10 prints, go get them before they're gone!

    Details: Gicleeprint on fine art paper. Size of print: 30 x 24 cm (size of paper: A3).

    Includes:
    • Limited edition Gicleeprint
    • Bloody Yes! calendar
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    Limited 0 backers
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  9. Select this reward

    Pledge SEK 750 or more About US$ 78

    1 x Bloody yes! + Art Print by NOOPUR

    Get a copy of the Bloody Yes! calendar + A limited edition gicleeprint of the fantastic SEPTEMBER illustration by our illustrator Noopur Choksi. Limited edition of 10 prints, go get them before they're gone!

    Details: Gicleeprint on fine art paper. Size of print: 30 x 24 cm (size of paper: A3).

    Includes:
    • Limited edition Gicleeprint
    • Bloody Yes! calendar
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    Ships to Anywhere in the world
    Limited 0 backers
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  10. Select this reward

    Pledge SEK 750 or more About US$ 78

    1 x Bloody yes! + Art Print by LULU

    Get a copy of the Bloody Yes! calendar + A limited edition gicleeprint of the fantastic JUNE illustration by our illustrator Lulu Lin. Limited edition of 10 prints, go get them before they're gone!

    Details: Gicleeprint on fine art paper. Size of print: 30 x 24 cm (size of paper: A3).

    Includes:
    • Limited edition Gicleeprint
    • Bloody Yes! calendar
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    Pledge SEK 750 or more About US$ 78

    1 x Bloody yes! + Art Print by HELEN

    Get a copy of the Bloody Yes! calendar + A limited edition gicleeprint of the fantastic JULY illustration by our illustrator Helen Oh. Limited edition of 10 prints, go get them before they're gone!

    Details: Gicleeprint on fine art paper. Size of print: 30 x 24 cm (size of paper: A3).

    Includes:
    • Limited edition Gicleeprint
    • Bloody Yes! calendar
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    Ships to Anywhere in the world
    Limited 1 backer
    SEK

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  12. Select this reward

    Pledge SEK 1,000 or more About US$ 104

    5 x Bloody Yes! - Holidays are coming!

    If you're looking for the perfect presents to give your girlfriends or female relatives for the holidays - this is the one! Order five calendars, pay only for four.

    Includes:
    • Bloody Yes! calendar
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    6 backers
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    Pledge SEK 2,000 or more About US$ 208

    THE BIG BANG! 10 x Bloody Yes!

    Get 10 copies and spread the love! This is perfect for anyone with A LOT of friends or a big family. Go for it!

    Includes:
    • 10 x Bloody Yes
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    3 backers
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  14. Reward no longer available

    Pledge SEK 220 or more About US$ 23

    1 x Bloody Yes! - Early Bird

    Pre-order your early bird copy of the BLOODY YES! calendar, packed with amazing illustrations, inspiring interviews and an informative guide to the secrets of cycle syncing. You'll receive a copy of this great cycle-syncing tool with a 30 SEK discount (~3 €), while helping us bring this project to life by enabling us to print the first 500 calendars.

    SPECIFICATIONS
    Format: 29,7 x 45 cm (W x H)
    Number of pages: 40
    Paper: 170g MagnoVolume, 80g Carneval
    Thickness: 6,5mm
    Finishing: Partial UV-Varnish on cover

    Includes:
    • Bloody Yes! calendar
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 30 backers
    SEK

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Funding period

- (30 days)