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Reign of Cthulhu mashes t-shirts, phones, & augmented reality into a fun mixed reality RPG, where your neighborhood is your tabletop.
Reign of Cthulhu mashes t-shirts, phones, & augmented reality into a fun mixed reality RPG, where your neighborhood is your tabletop.
Reign of Cthulhu mashes t-shirts, phones, & augmented reality into a fun mixed reality RPG, where your neighborhood is your tabletop.
1,172 backers pledged $96,631 to help bring this project to life.

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Reign of Cthulhu: A Lovecraft inspired Augmented Reality RPG

$96,631

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Reign of Cthulhu PvP is a 2-6 player free-for-all. Everyone is out on their own, clearing the map until there is only one left standing.. This allows even two of the same heroes to have different strategies and combat styles; customized for each player.

The city of R'lyeh
The city of R'lyeh

You can also create teams, build virtual headquarters, solve puzzles, and fight up to six other players for control of the City of R’lyeh in your real-world neighborhood.   

Pieces of the city of R'lyeh at a park
Pieces of the city of R'lyeh at a park

The Sunken City of R’lyeh is full of traps, buried treasure, and locked tombs. All can be accessed by solving various puzzles and challenges. Each challenge becomes easier the more character classes you have working on it. Puzzles can range from shifting gears into the right order, to having multiple people performing individual actions around the world in order to find the solution

You first choose your hero, second build up an army to battle from cards you collected from your t-shirts or free from simply downloading the app when it's released. The object is for you to take control of pieces of the city of R'lyeh, virtually and in the real world. In augmented reality control places in your neighborhood, in your city, or anywhere in the world if your deck is powerful enough to do so. Check out the video below.

One of nine heroes for you to choose from
One of nine heroes for you to choose from
Basic card system explained
Basic card system explained

Once you accumulate all the loot, you have to store it somewhere. That’s where team headquarters come in handy. Here, you’ll combine resources to research items and unlock additional items, powers, and quests hidden inside certain artifacts. 

The more people on your team, the faster the research becomes, and the more varied the items will be.

Small model of Miskatonic University Research Lab
Small model of Miskatonic University Research Lab

We think playing together is better than playing alone-- duh. So don’t just challenge everyone you meet, part of the fun is building teams of players that allow you to fight groups of other people at the same time for control of pieces of the city of R'lyeh. Teams share resources, get special quests, buffs, and NPCs that expand the faction narrative in new and unique ways.

Early card grid to control pieces of the city of R'lyeh
Early card grid to control pieces of the city of R'lyeh
Paul Jesus Limon's (Co-founder & co-inventor) doodles that inspired the game
Paul Jesus Limon's (Co-founder & co-inventor) doodles that inspired the game

Here's a video below we shot BEFORE we changed the name to "Reign of Cthulhu" from "Blood of Cthulhu" it's unedited, but it really drives home our love the genre. ( P.S. if you want to know why we changed the name PM us.

Arkham, Miskatonic University, Cthulhu...the influences are felt from Batman, to Stephen King, to Stranger Things...and now the humble co-founders and inventors Noble A. Drakoln and Paul Jesus Limon are throwing their hats in the ring.

We both grew up separately reading, watching, and devouring everything and anything H.P. Lovecraft and when we decided to turn t-shirts into and augmented reality clothing game, we knew we couldn't get any better visuals than the mixture of suspense, sci-fi, horror, and fantasy that H.P. Lovecraft brought with his mysterious take on our universe. 

Along the way we have created our own vision of the Lovecraft mythos, building out new adventures, new heroes, and new locations constantly using the magic that is augmented reality.

Paul Jesus Limon has 30 years of experience in story and game design working on AAA titles for Blizzard, Activision, Sony, and DreamWorks to name a few.  Paul is the creator of Tyrael the Archangel of Justice from the Diablo franchise and has had a significant impact on many of Blizzard's major franchises.

Couple that with the combined 40 years of business experiences of the four other partners in finance, e-sports, military procurement, manufacturing and film making,  a winning team has evolved to make one of the most unique games ever.  

Right now we have paid to have our technology patented, develop large portions of the game mechanics, and even had a few game developers bring different parts of the game to life! To do all of this at the quality and scale the Lovecraft community deserves is very capital intensive. Which is why we need you! We know that our forward-thinking community, our loyal supporters, and Lovecraftian brothers and sisters can bring this game to life!

 Augmented Reality is the "magic" of the modern day. I can take my smart phone or tablet, point the camera at a piece of paper, at an image on a t-shirt, or just at the center of a room and see a digital image that didn't exist before.

For us, AR is not just a gimmick, it's a great new way of telling stories and playing games that will bring people physically together, in real life.

We have taken Reign of Cthulhu and the city of R'lyeh and have turned your favorite real-world locations into guild halls, raiding parties, and team-based challenges. This is a new game, for a new technology, that lets you see your world in a whole new way.

To give you a glimpse of how this is done we have made a little comic book to explain a little of the story of our game along with some of the A.R. elements that you will experience as a player. This comic book is  a cool "add on" we will be including to with the pledges and a potential stretch goal for a full blown graphic novel.

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DLC (downloadable content), "in app" purchases are all KPIs (key performance indicators) of every app that is made to make money, but what about the COV (consumer oriented value)...shh!  We just made that up, lol.

Really though? Hours of play, hundreds if not thousands of dollars spent and the awesome customized weapon or one of a kind skin is locked in your computer, on your phone, and your bragging rights are limited to just a few...and the companies still expect you to buy their swag - hats, t-shirts, jackets and so on.

DLC, "in app purchases" attached to real stuff
DLC, "in app purchases" attached to real stuff

We thought why not have the best of both worlds. Your game, your bragging rights, and your clothing all at the same time. That's why we built the WarePlai Platform. You are in control of your gaming experience digitally and in the real world. 

We have t-shirts now, but we won't stop there!!! That's why we need your backing on Kickstarter, we want every item we make for you to enhance your game play; more t-shirts, hats, badges, wristbands, and a myriad of accessories will expand your game play...all with items you can wear and use and play daily.  

Each one of our products is a container of virtual goods;

  • Loaded with all kinds of unique cards
  • Special in game equipment
  • NPCs (non-player characters, like artifact pets)
  • Solo and multiplayer and faction quests, 
  • and other awesome game elements, like hidden doors or accelerated research equipment. 

You don’t have to wear the shirts to play, but when you do, amazing visual affects, along with in-game buffs and bonuses will display for all to see.

R'lyeh has risen. Three factions want to control it. Only one can truly be king of it, the slumbering dreamer...Cthulhu.     

Reign of Cthulhu

Your initial pledge of $60 will get you one of the faction t-shirts below, what we like to deem the "the monstrosities, the bad, and the good"

L: House of Antium (The Monstrosities) C:The Pythorian Society (The Bad) R: Miskatonic University (The Good)
L: House of Antium (The Monstrosities) C:The Pythorian Society (The Bad) R: Miskatonic University (The Good)
  • (The monstrosities) The House of Antium: The oldest of all the factions. Established during the reign of Nero Caesar in 40 A.D., their ultimate goal is to reshape humanity into the next stage of evolution. Their physiology has mutated to encompass the power and likeness of the Ancient Ones.
  • (The bad) The Pythorian Society: Children of math and science who have stumbled upon the great forbidden knowledge. This secretive group merges technology and the supernatural in order to bend the might of the Ancient Ones, harnessing their power to fulfill their personal needs, wants, and desires.
  • (The good ) Miskatonic University: Unwitting players in this cosmic game, Miskatonic U. has found itself to become mankind’s last line of defense against the things lying in wait, beyond the shadows of our reality. Mixing past technology and new discoveries, they are always experimenting with ways to prevent the reemergence of these ancient beings.

These three A.R. activated faction t-shirts are only available for kickstarter.

                     More exclusive Kickstarter Game Gear
 

This $30 "Add On" T-shirt has the following A.R. Game Elements:

This $30 "Add On" T-shirt has the following A.R. Game Elements:

 Some early work on creatures form Great Race of YITH to new creatures you will meet.

Co-op or PvP, our combat takes place on virtual battlefields that appear right in the middle of your location. Some battlefields are large enough to fit inside a park, while others, small enough to fit in your favorite coffee shop nook. Co-op combat has you teaming with other players to battle against a rival team. This can be 2v2 or 3v3. You control the map by either defeating your opponents' minions and defenses or by achieving the control of that map's goal.

We know that one of the most frustrating problems we've encountered when backing projects on Kickstarter are waiting for your project to arrive! We WILL have your pledged Faction t-shirt at your door within 3 months after the campaign ends.

We've partnered with an amazing large scale production t-shirt company that works with some of the largest brands in the world in order to have your t-shirt's printed and shipped once our Kickstarter campaign closes.  

All shipping costs will be incurred by the backer and will be processed once everyone chooses their factions. We will do everything to keep the costs as low as possible.

*  The Fallout 4 logo is a registered trademark of Bethesda Softworks LLC. The Pokemon Go logo is a registered trademark of Nintendo of America Inc. Hearthstone Heroes of Warcraft is owned by Blizzard Entertainment, Inc. The respective owners have not endorsed, nor are they affiliated with, Reign of Cthulhu. Reigns of Cthulhu is not affiliated with these games. Marks are used for comparative advertising purposes only. All rights are reserved to the owners.

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What the players sees when he goes to a point on the map.
What the players sees when he goes to a point on the map.

Risks and challenges

Look, we are going to upfront with you… Making a game a hard work and doing it with technology that is still so new comes with its own set of unique challenges. We want to make the best game possible so with your help, feedback, patience, and advice, we think we are on the road to making a genre-defining experience.

Thank you so much to everyone that has supported us thus far. Our team is big but our community is even bigger. Let's do this together!

Questions?

Ask them here on kickstarter or you can email us at info@wareplai.com

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Support

  1. Select this reward

    Pledge US$ 1 or more About US$ 1.00

    Every Dollar Helps!

    Support and follow us on our journey!

    Includes:
    • Digital Wallpaper (computer or phone)
    • Sincere thank you from the team
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    Pledge US$ 25 or more About US$ 25

    The Investigator

    Get some cool assets and still support our game! Each tier below includes 'The Investigator'

    Includes:
    • Includes 'Every Dollar Helps!' pledge
    • Digital Art Book - Splash Art, Game Design, Characters
    • Sprays (digital)
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    Pledge $60 or more About $60

    Faction Level

    Get to play the game when it’s released and choose your faction! This tier lets you enjoy the game they way it’s meant to be played. Did you think we wouldn’t let you play in style? Wear your T-shirt and Play it #WearItPlayIt

    AR Faction Beacon - Wherever you go into a portal to start a quest, or claim your territory, your faction will be seen for miles!

    Includes:
    • Includes 'The Investigator' pledge
    • AR activated shirt (choose faction later)
    • AR Faction Beacon
    • Loot Crate (in game)
    • Digital Card Deck (in game)
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    Pledge $100 or more About $100

    Wear One Give One (48 HOUR EARLY BIRD)

    Choose 2 factions to receive your 2 t-shirts. Wear one and give the other to your gaming partner! We love how our game brings people together, and we made this pledge tier for you.

    HQ Wild Deck:
    Research - Items take time to research in order to be use. With this research deck, you’ll be able to cut that time down.
    Fortification - Secures and your portals

    *2 shirts total
    *2 loot crates total

    Includes:
    • Includes 'Faction Level' pledge
    • AR activated shirt (choose faction later)
    • HQ Wild Deck - Research or Fortification (in game)
    • Loot Crate (in game)
    • Rare Card (in game)
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    Reward no longer available 70 backers
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  5. Select this reward

    Pledge $110 or more About $110

    Wear One Give One

    Choose 2 factions to receive your 2 t-shirts. Wear one and give the other to your gaming partner! We love how our game brings people together, and we made this pledge tier for you.

    HQ Wild Deck:
    Research - Items take time to research to use. With the research deck, you’ll be able to cut that time down.
    Fortification - Secures and your portals

    *2 shirts total
    *2 loot crates total

    Includes:
    • Includes 'Faction Level' pledge
    • AR activated shirt (choose faction later)
    • HQ Wild Deck - Research or Fortification (in game)
    • Loot Crate (in game)
    • Rare Card (in game)
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  6. Select this reward

    Pledge $170 or more About $170

    Artifact Pet

    Get your very own Digital Artifact Pet to greatly increase your chances of finding rare portals. Portals differ in rarity and are your key to the game. They can be shared with members from your faction. In the portals you’ll find: NPCs, quests, new additions to your card deck, and rare items. Life is a little easier with your metal buddy by your side.

    Includes:
    • Include 'Wear One Give One' pledge
    • Artifact Pet (in game)
    • Special items, quests, NPC’s, etc
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  7. Select this reward

    Pledge $200 or more About $200

    The Collector

    This tier is meant for the true gamer who wants to cover all of his bases and get all 3 faction t-shirts.

    Includes:
    • Includes 'Artifact Pet' pledge
    • All 3 faction t-shirts
    • All 3 faction headquarters in full virtual reality
    • Access to secret rooms with 3 Easter Eggs
    • 5 Rare Portals
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  8. Select this reward

    Pledge $250 or more About $250

    Location Scout

    Be more than just a player in the game. If you are a location scout we will give you the ability to map out areas in the real world to setup multiplayer engagements. Scout the area and make the call to initiate the battle! Wear your pin and be known as an Official Map Maker.

    Includes:
    • Includes 'The Collector' pledge
    • Wearable Pin (Kickstarter Only Edition)
    • Digital Tags for Physical Locations - You build our AR world
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  9. Select this reward

    Pledge $500 or more About $500

    Clan Leader

    You’ll be able to create your own clans (teams) within your factions. As a clan leader you designate membership to your clan, and have your own clan hall to share your resources and keep your trophies. Your clan hall will be in full 100% Augmented reality. You can literally walk into your clan hall through a portal in the real world.

    Includes:
    • Includes 'Location Scout' pledge
    • Personal Crafting System (in game)
    • All 3 Hero's from a single faction (choose later)
    • Ability to create your team crest (code of arms)
    • Cosmic Loot Crate (in game)
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  10. Select this reward

    Pledge $1,000 or more About $1,000

    Product Tester

    Be the 1st to check out every new item we make! You can be a part of the Alpha / Beta testing and even be the 1st to see our latest designs before they’re released for the next season.

    Limited Edition Autographed Blood of Cthulhu Poster, which is AR activated and has a portal to a secret section of the underwater city of R'Lyeh.

    Boundary Guardian to protect the outskirts of your clan's territory. Keep them alive and they’ll let no one through!

    Unique emerges bring your shirt to life when it gets activated. Everyone can see through AR that your shirt has a special graphic since you are an early supporter.

    *6 shirts total

    Includes:
    • Includes 'Clan Leader' pledge
    • Receive 2nd set of autographed collectible shirts (3 total)
    • Limited Edition Autographed Blood of Cthulhu Poster
    • Special Physical Game Card Deck with AR Activation's
    • Boundary Guardian (digital asset)
    • Unique Emerges (digital assets)
    • Access to closed FB/twitter/IG group
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    Pledge $2,000 or more About $2,000

    Content Seed / Meet The Team!

    Be a game designer - we’ll give you a set cache of content so you can build our world. This includes NPC’s, special quests, story lines, equipment, portals, and more. You are the story. Have the ability to go around the real world and build everything you need for your faction. You’ll need to build bases, set up mining operations, and fortify your base from attack by other factions! With this level you also have the ability to to put up videos and leave items in augmented reality.

    Fly out to our offices to hang out with the team. Watch us design characters, program AR elements and be a part of our creative process. We will cover the costs of your hotel, and have lunch on us 25 mins from Disneyland. **Travel expenses not included.

    Includes:
    • Includes 'Product Tester' pledge
    • Set cache of content - Use it wisely! (in game)
    • Signed Art-book of our game designer - Paul Jesus Limon
    • Original Sketches
    • Prototypes of other Game Activated Apparel besides T-shirts
    • Autographed Artwork of Several Characters
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    Pledge $2,500 or more About $2,500

    Super Seeded

    Be a game designer all season long! Have a monthly regenerating cache so you can keep changing our universe to tell the story that you've always dreamed of.

    Work with our team to create your own items that will actually be in the game! Yes, of course you get to name the items you create.

    Release your creative spirit and be apart of something that will live beyond our years.

    Businesses: You can actually brand items you put in our Augmented Reality Universe.

    3d Printed Artifact comes with exclusive AR experience

    Includes:
    • Includes 'Content Seed' pledge
    • Monthly Regenerating Cache (in game)
    • Make Your Own In Game Items
    • 3D Printed Artifact from the Mountains of Madness Expedition
    • Letterman Jacket - Miskatonic University
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  13. Select this reward

    Pledge $5,000 or more About $5,000

    Item Crafter

    Imagine setting up a location that has one-of-a-kind items that can only be found at your location! Become your own personal store with the Item Crafter Pledge Tier. If you’re a comic book shop or anyone who wants to brand themselves, this is your way to create, name, and brand yourself within our augmented reality environment. We need your help building our AR world!

    Limited Edition Hybrid Artifact: A Bust of Cthulhu’s Harbinger with Exclusive A.R. experience - dreams of the slumbering god

    *Artifact will be able to impact game play in unexpected ways.

    Includes:
    • Includes 'Super Seeder' pledge
    • Limited Edition Hybrid Artifact
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    Pledge $10,000 About $10,000

    True Believer

    Do you believe?

    Includes:
    • Includes everything above
    • All expense paid trip to our launch party
    • Monument created for you (in game)
    • Monster Created for You (in game)
    • Custom Faction T-shirt Designed for You
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Funding period

- (45 days)