Share this project


Share this project

Power Laces- a cool piece of "Future Tech" that every kid of the 80s wanted, and can also improve the life of those with with motor disabilities.
278 backers pledged $25,024 to help bring this project to life.


Posted by Blake Bevin (Creator)
1 like

Thanks for everyone that sent me the link to Nike's teaser press release (which included Back to the Future merchandise and references) and their full announcement the next day: That they would auction off a limited edition run of 'Air Mags', a replica of the shoe shown in Back to the Future II.  

It must be said that these shoes look almost exactly like the ones in the movie, and even light up, but they are not power lacing and are really meant to stay on a shelf or under glass.  With some pairs auctioning as high as $75,000 you probably wouldn't want to wear it outside too much.

The really cool thing though is that all proceeds will go to the Michael J Fox Foundation for Parkinsons Research.  I applaud Nike and Universal for this and they're already on track to raise a lot of money.  As my grandmother is a Parkinson's sufferer as well, that is a cause that is close to my heart and it's really great what they're doing.

I've also been asked how it affects my project, and to that I say, "Positively".

Before it was revealed exactly what Nike would be unveiling, the buzz was that they would be releasing some sort of power lacing product.  Though that eventually turned out to be false, I wasn't worried because I believed Nike and I were focused on different segments of the market.

As I've always said, though my project was inspired by a Sci-Fi concept it's main purpose and functionality would be geared towards helping the disabled.  Not just with the lacing mechanism itself, but with other features that I can't unveil just yet.

While Nike may someday release a true Air Mag that autolaces (I doubt it will be before the mid to late 2012 launch date we're aiming for) it's very unlikely that Nikes shoe will be based from the ground up for accessibility for the disabled which is what I spent the bulk of the project working on, one of the goal being true handsfree use.  

More than just Power Laces, I'm building a System.

Because of that, I believe my system is unique enough to stand on it's own doing it's intended purpose.

Another positive aspect as people searching for info about Nike's shoe has lead them to my project, so I've received a lot of great support from newcomers cheering me on, and I'm looking forward to the next few months as I prepare for manufacturing.

Talk to you guys again soon!


Lucas S Schultze likes this update.


Only backers can post comments. Log In
    1. Blake Bevin Creator on

      Thanks Prem, check out the site this coming week for news, including something major that will help us stick with the current timeline we have planned.

    2. Prem Thomas on

      Hey Blake, any new update on the power laces development? Would love to see some photos of what is going on.

    3. Blake Bevin Creator on

      Thanks Bizzle, send me a message with your new address and I'll be sure to update the database.

      Yup it's been a difficult journey but I've learned a lot along the way. Timeline wise we're looking to start release beta prototypes to backers during the summer quarter, with full release to start during the holidays. Rest assured beta products will be upgraded free of charge when the final product is available. All we'll ask is for feedback about use and functionality.

      There will be a little more indepth information in future updates closer to the the beta release as we get the infrastructure in place.

      Thanks for the understanding and you can send your updated address to my personal email at blakebevin[at} gmail|dot}com

    4. Missing avatar

      The Bizzle on

      Dear Blake,

      I can only imagine how difficult it is to get something like this "Off the ground." I myself have recently realized some of the intricate issues influencing commerce and society these days.

      However, would you be able to provide some sort of timeline associated with this project by any chance? Also, are you moving to Australia?

      Personally, on a completely different topic, I've moved and if you were to send a pair of shoes to the address you have on file for me, I most likely would not receive them. But at the same time, if there was a way that I can ensure that I will receive a pair of Power Laces at some point in time, then I would be willing to do my best to make it a reality.

      Best Regards.

    5. Blake Bevin Creator on

      Yup, the space I had been renting to start the manufacturing was recently bought out by a competitor, forcing us to find another work space. Just signed the lease for move in on the first. It actually worked out in our favor as the space is much more suitable in size- it's a proper industrial space with enough room for the production suite. The plan is to be moved in by the 1st, get the web store open and prepare production of the final product shortly thereafter.

    6. Prem Thomas on

      Hey blake, what is going on with power laces?

    7. Missing avatar

      SuM on

      Hi Bevin! Do you have any updates for us?

    8. Missing avatar

      Dave Baird on

      it has been a long time Blake.....whats happening ??

    9. Missing avatar

      SuM on

      Happy Holidays! I just want to send you a bit of encouragement- your project will be great! I, too, would like to shoe a relative with limited motion.
      Susan M.

    10. Prem Thomas on

      Hey blake, thanks for the update. Can we see any photos of new prototypes or anything? I can't wait to get these!

    11. Missing avatar

      Dave Baird on

      Good to hear from you Blake
      Has been a while.
      when is the next report
      Dave (OZ)



      We have been waiting a long time for your project. As DJay has said, it's the Power Laces we want. And, we will support you as long as it takes to have it right the first time.
      Good Luck to you, and thanks for keeping us posted.

    13. Daniel on

      Of course the Air Mags are cool and with the M.J. Fox Foundation a good thing. But without Power Laces not the Sci-Fi Factor we want. ;)
      The Support is on your side. Hope to see things going on.
      All the best for you..