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$3,100 pledged of $6,000 goal
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All or nothing. This project will only be funded if it reaches its goal by .

$3,100 pledged of $6,000 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

About this project

OK, Here’s The Deal

As a creative freelancer, it’s hard to make time for workouts. I keep odd hours and tend to travel a lot. So I often find myself searching for some quick-hit challenges I could do on my own terms.

Being the marketing-minded guy that I am, I wondered why a product like this didn’t already exist. You know, a simple way to shuffle your workout routines while on the go. So I invented one: 52 Sweat Up.

 

Card Set Prototypes
Card Set Prototypes

 

52 Card Sweat Up

A deck of exercise cards. So simple, yet the perfect delivery system to shuffle and vary your workouts. Partnering with Certified Personal Trainer and fitness mastermind, Matt DePaolo, together we devised a challenging collection of cards accessible to all fitness levels.

Matt immediately brought his personality and passion to the project. It’s the same boundless energy that drove him to program his own custom “Ripped Conditioning” classes and placed him as a semi-finalist in the “Next Face of BeachBody” Competition.

Instantly, there were some ideas we were both passionate about. Each card needed to contain a highly-efficient 20-minute workout, with moves that were effective for both men and women. No time is wasted, just super-charged routines you could tackle during a lunch hour or while traveling.  Plus (and here's where it gets interesting)...  the added option of doubling up two cards for an extended workout challenge.

 

Certified Personal Trainer, Matt DePaolo
Certified Personal Trainer, Matt DePaolo

 

A Sweet Deal
A Sweet Deal

Stacking the Deck In Your Favor

Yeah, we know there are DVD series and magazines that offer similar promises. But 52 Sweat Up is different – and delivers a truly unique fitness deal. Here’s how:

  • Portability: Our sweat deck fits in a gym bag or purse, and is perfect for travel 
  • Variety: Shuffling your routine is as easy as picking a card 
  • Efficiency: Each 20-min total body workout helps you maintain your fitness regimen on your own time 
  • Affordability: The cost of a deck is less than one group fitness class  

Did you catch that last one? For less than one SoulCycle or CrossFit class, you can draw dozens of workout challenges throughout the year – and beyond. That’s why 52 Sweat Up is easily the best fitness deal of 2017.

Toss A Deck In Your Purse Or Gym Bag
Toss A Deck In Your Purse Or Gym Bag

 

The Design of the Draw

As a designer-illustrator and fitness fanatic, I wanted the cards to work for men and woman of all fitness levels. So I took painstaking care in crafting the perfect workout cards, illustrating each of Matt’s routines. 

Check out the results:  

Design Detail: Card Front
Design Detail: Card Front

 

Design Detail: Card Back
Design Detail: Card Back

Can We Deal You In? 

Matt and I hope you’re as excited about 52 Sweat Up as we are. And here’s where we need your help. 

The goal of this Kickstarter is to produce a large quantity of decks, with fine quality printing and plenty of extras to reward everyone’s participation in the project. But to do that, we need to cover the costs of a bulk print run. The ultimate goal is to bring 52 Sweat Up to the masses, and provide expansion decks to help shuffle up those workout routines. 

With your help, we can make it happen. 

Deal yourself in. Make a pledge and help spread the word! 

Prototype Cards
Prototype Cards

 

Add-Ons

Don't see the deck quantity you're looking for? No sweat! Follow the instructions below to add a deck or a multi-pack. POSTAGE IS INCLUDED in the add-on prices.

About The Dealers 

Bill Walko is passionate about art and fitness in almost equal measure. He has 15+ years experience as a designer-illustrator. And he has a lot of ideas. His work has been showcased in national advertising campaigns and various publications. 

Matt DePaolo wants to see you sweat. He’s a Certified Personal & Group Fitness Trainer, specializing in total-body strength training, weight loss, athletic and interval training. You can see Matt’s passion for fitness every day at madefitness.org, or attend one of his deviously-crafted group fitness classes. Matt was also a semi-finalist for the “Next Face of BeachBody” Competition in 2016.

 

Risks and challenges

The deck itself is halfway done and will continue through January. So production will begin as soon as the campaign is successfully completed.

My printing vendor is someone I have used in the past, and I was extremely happy with the result. Because of my marketing background, I’m well-versed in project management and printing needs. I will be posting updates over the course of the campaign and production phase.

Please note that all orders outside of the United States will have higher shipping and handling costs, depending on the reward level you choose.

Always check with your doctor before beginning any new exercise regimen to make sure you are medically able to participate. Only your doctor can determine how much exercise is safe for you.

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    Pledge $10 or more About $10

    The Digital Dealer

    Digital PDF of the Sweat Deck
    + the How-To Videos.

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    The Dealer

    the Sweat Deck w/ Tuck Box
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    The Double Dealer

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    Two (2) Sweat Decks w/ Tuck Boxes
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    The Triple Decker

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    The 4-Of-A-Kind

    SAVE $10!
    Four (4) Sweat Decks w/ Tuck Boxes
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    The Ante Up

    the Sweat Deck w/ Tuck Box
    + Digital Deck & How-To Videos
    + A Personal Fitness Session w/Matt
    (Via Skype or in-person in Fairfield, CT)

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    The All-In

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    Ten (10) Sweat Decks w/ Tuck Boxes
    + Digital Deck & How-To Videos

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    The Wheeler Dealer

    SAVE $100!
    Twenty-Five (25) Sweat Decks w/ Tuck Boxes
    + Digital Deck & How-To Videos

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    The Lucky Draw

    FIRST 50 BACKERS ONLY!
    the Sweat Deck w/ Tuck Box
    + Digital Deck & How-To Videos

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