Once you build your bundle, go here:
FREE EXCHANGES AND RETURNS: You read that right. Even our underwear carries the same policy! If your items don't fit perfectly, just let us know within 100 days of delivery we'll take them back for an exchange or a refund; no questions asked.
REWARDS PROGRAM: You'll get free entry into our rewards program. Your pledge will count towards your rewards! More details coming soon.
Bensly will always continue to hold true to our core values, which guided us through the creation of a company we feel genuinely proud to operate – and one our customers feel proud to support. It’s still a challenge to manage such a diverse global network, but we take care to be present at every step. To get everyone involved. To hear their voices. To hear yours. To ensure ecological sustainability, encourage social responsibility, and deliver the premium apparel you’ve come to expect while making positive change in the world we share. And together? We’ve created something truly special. We've set an example, and we thank you for being a part of it.
Bensly is the evolution of The Comfortable Club, launched in 2014; a small company manufacturing underwear for men and women. Then, as now, we believe in providing better service and smarter sourcing by cutting out middlemen to take full control of our supply chain. While undergarments remain the core of our global business, today we’ve expanded to a full line of premium sold exclusively online. Our company values and product design reflect minimalistic style: simplicity, utility, and comfort. More importantly, Bensly believes strongly in sustainability.
Bensly will continue to hold true to our core values, which guided us through the creation of a company we feel genuinely proud to operate – and one our customers feel proud to support. It’s still a challenge to manage such a diverse global network, but we take care to be present at every step. To get everyone involved. To hear their voices. To hear yours. To ensure ecological sustainability, encourage social responsibility, and deliver the premium apparel you’ve come to expect while making positive change in the world we share. And together? We’ve created something truly special. We've set an example, and we thank you for being a part of it.
From farming practices to fiber production, shipping, and dyeing of fabrics, in the apparel industry opportunities abound to make a strong and lasting impact on the world we share. Whether that’s a positive or negative impact depends entirely on a company’s choices – how it chooses to source its raw materials and the criteria they demand be applied in production. Many choose profit over all else, which is difficult for us to understand.
Our Tencel fiber is grown sustainably on Austrian Eucalyptus forest plantations that use land unsuitable for growing food crops. Our Pima cotton is grown in America on farms adhering to the highest standards of environmental protection.
What price can one put on clean air, water, and land? We believe a healthy Earth to be genuinely priceless and so, over the past 14 months, we’ve invested every available resource; every second we have, to make sure Bensly makes nothing but a positive impact on our world and its many inhabitants.
Our fabrics are produced in a closed-loop system that recycles 100% of solvents used, keeping harmful chemicals safely sequestered from any environment they could harm and reducing, for our part, the overall demand for production or extraction of such chemicals. And we do not add harmful metals in any part of our production process.
After a worldwide journey searching the most sustainable performance fabrics, we started looking for the best cutters and sewers – those who share our passion for eco-friendliness and can prove it. We began to consciously reduce our shipping footprint by splitting our supply chain to prioritize efficiency. Today, we work with a top fabric mill in Zhejiang, a Guangzhou facility for cutting, sewing, and packaging, and local mills and cutters right here in California. Our facilities are unmatched in the apparel industry. And, equally importantly, their hiring practices and employee-enrichment programs ensure workers get treated with the respect, fairness, and opportunity they deserve. They’re our kind of people, and we’re proud to partner with them.
ZHEJIANG PRODUCES: ELITE SERIES TENCEL® FABRIC.
This one was simple: not only does our textile enjoy a first-rate reputation in the industry, famous for its award-winning exports around the world; it was specifically recommended to us. We decided to take a closer look.
This industry-leader knitting facility has been producing top-quality fabrics for a range of established global brands for decades. Their awarded dedication to outstanding environmental stewardship and excellence in workplace environments makes them a perfect match for Bensly.
GUANGZHOU CUT & SEWS: ELITE SERIES BOXER BRIEFS.
After months of travel and many disappointments, we were lucky enough to encounter our knitter. Now we know they’re widely considered to be the world’s best manufacturer of undergarments with a team of over 500 people currently produces our entire underwear collection.
We asked friends, apparel makers, and even dealt with their competitor. Turns our fabric supplier, who had recommended a few of our dye houses, was able to connect us to the factory. After a few conversations and a visit to Guangzhou – to say we were pleased with the craftsmanship and hiring practices would be an understatement – we started prototyping immediately.
LOS ANGELES, CALIFORNIA PRODUCES:
- ELITE SERIES TENCEL® FABRIC
- CORE SERIES PIMA COTTON
We didn’t have to go far to find our fabric supplier, not far outside downtown LA. Its owner, Mr. Barry, has been in the LA garment industry for over 20 years and we’ve built a strong relationship with him – in fact, he’s been instrumental to our success.
Our company simply would not exist today without the support of this facility. Their focus on sustainability matches our own, and when we discovered they are one of the few local fabric mills with a dedicated product development team for sourcing and strategy, we knew we had to meet them. We’ve stuck with them since.
SOUTH EL MONTE, CALIFORNIA CUT & SEWS:
- ELITE SERIES FITTED TEE
- CORE SERIES HOODED SWEATER
- CORE SERIES JOGGER SWEATPANTS
- CORE SERIES SHORTS
Our first stop was close to home – just 20 minutes outside downtown Los Angeles. Being so close by, we visit this facility every week and have forged a strong relationship with Mr. Jay, factory owner, who has been in the LA garment industry for over 25 years.
In our initial phases of production, we worked with four different vendors to produce a single T-shirt. This process was long and inefficient, and when we discovered we could streamline it without compromising quality thanks to Mr. Jay, we were ecstatic. Impressed by his high standards of workmanship and the positive environment his team creates for their workers, we knew right away: we need these people on board. Today, we’re proud to say we know the people who create our products firsthand – and, in many cases, by first name.
A little over 2 years ago, we launched what felt like a simple mission: to deliver unbeatable undies at the best price. Easy. Comfortable Club was born, and our mission accomplished. But even with awesome reviews on over 100,000 units shipped, success alone wasn’t enough to inspire us. Every day that we spent not improving our products, and their impact in the world, was a wasted day. Thus began our real journey…
It took 12 months of blood, sweat, and more than a few tears to overhaul production processes from start to finish. Miguel and his team learned more than they ever thought they could about trees, textiles, hardware, body shapes, movements, styles, and aesthetics. Bringing our customers the apparel they wanted in a way we feel is right proved to be an incredible challenge. But we succeeded. And today, at Bensly, mindfulness and sustainability form the core of everything we do.
There is no replacement for a vibrant community like Kickstarter. Our backers have provided invaluable feedback throughout the entire lifespan of the company, and we want to keep building this relationship even further. Although we could've launched these products via our website, we find that complementing our production run with the inclusion of Kickstarter's backers was a great way to introduce Bensly to the world.
Please see our EPK & Media Kit here. You can also email us at firstname.lastname@example.org with any questions; we'd be happy to share more details!
Risks and challenges
This is our third Kickstarter. We've shipped over 100,000 units to backers and customers all over the world. Our manufacturers are close partners and friends, and we're already in production with a set delivery time-frame in place. Our fulfillment centers have the capacity to ship over 25,000 items per day, so you can rest assured that your items will ship as soon as they're in stock. You'll receive automated tracking information too. We've got production, quality control, customer service, exchanges, and tracking handled beautifully. You're well taken care of!
Supply Chain Risk: We're incredibly proud of our supply chain, and have a lot of confidence that we can make what we say we'll make, when we say we'll make it. But know what? Sometimes 10 shipping containers of product get stuck for a random inspection at customs. We pad our schedule for these kind of things, but sometimes not enough. Whatever happens, we'll get through it together. We promise.Learn about accountability on Kickstarter
- (30 days)