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A Hyper Island project combining Food, Music, and Digital Technology to answer the question: Read more

13
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$9,352
pledged of $350,000 goal
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Funding Unsuccessful

This project's funding goal was not reached on October 8, 2014.

A Hyper Island project combining Food, Music, and Digital Technology to answer the question:

54 Hypers Studio
Project by

54 Hypers Studio

First created  |  0 backed

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About this project

We cook to music, but can music cook for us? Can food taste like music?

Food and music are complements and partners from the kitchen to the dining room. Their relationship has endured the passage of time across many cultures.

Could the idea of cooking to music be taken to a whole new level?

Could music amuse our tastebuds and make them dance to the flavors of our favorite songs? Could music be translated from something we hear into something we taste?

A service that allows you to taste your favorite songs.

Beatballs is a project developed by us: 54 students from the Interactive Art Director program at Hyper Island in Stockholm, Sweden. 

Through a combination of programming, design, and just the right amount of absurdity, we have developed a code that converts music into taste. More specifically, a code that translates music into different recipes for meatballs, allowing you -- for the first time in history -- to find out how ”Gangnam Style”, ”Bohemian Rhapsody” and ”Beat It” could taste.

Taste your favorite songs >>

Our taste experts behind Beatballs analyzed how various music attributes can be expressed through tastes, taking into consideration the social, cultural, and historical associations of both food and music. Every song has its own DNA -- a unique blend of tempo, cadence, mood, and key, among other attributes. Translating these attributes into their representative flavors, Beatballs creates a tailored meatball recipe that tastes like the song. 

Here is an example using "Happy" by Pharrell Williams. 

"Happy" is played in F-minor, giving the meatball a base of chickpeas and garlic. It scores above average on energy level, tempo, chatter, and mood, according to the Beatballs song analyzer. This music profile inspires additional dashes of thai basil, lemon zest, curry, and strawberries. The result is a Beatball with a "Happy" twist.

We have also built a working prototype of Beatballizer: a machine that takes the recipes from Beatballs and then mixes, rolls, and cooks the meatballs -- just by pressing "play" on your phone! 

Now, we need your help to develop a smaller Beatballizer that can fit in every kitchen! We hope it will not be long before the Beatballizer becomes a reality. 

Beat, mix, and roll on.

Why not? You normally cook to music, but with Beatballs, music tells you what to cook. Let's start with meatballs.

Risks and challenges

Delivery time might be delayed due to high production volume.

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FAQ

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Rewards

  1. Select this reward

    Pledge $5 or more
    About $5 USD

    3 backers

    Thank you for supporting us!

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  2. Select this reward

    Pledge $20 or more
    About $20 USD

    1 backer

    1 Beatballs poster of your choice + 1 bonus Beatballs sticker

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  3. Select this reward

    Pledge $30 or more
    About $30 USD

    3 backers

    1 eCookbook (.epub or .pdf) featuring recipes of your favorite playlist(s) (50 songs maximum).

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  4. Select this reward

    Pledge $45 or more
    About $45 USD

    2 backers

    1 Beatballs t-shirt of your choice

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  5. Select this reward

    Pledge $80 or more
    About $80 USD

    1 backer

    1 Hardcover cookbook featuring recipes of your favorite playlist(s) (50 songs maximum)

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  6. Select this reward

    Pledge $100 or more
    About $100 USD

    0 backers

    1 Hardcover cookbook featuring recipes of your favorite playlist(s) (50 songs maximum) + 1 Beatballs poster of your choice + 1 Beatballs t-shirt + 1 bonus Beatballs sticker

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  7. Select this reward

    Pledge $300 or more
    About $300 USD

    1 backer

    Your name on the Beatballizer and on our website as an official sponsor + 1 Hardcover cookbook featuring recipes of your favorite playlist(s) (50 songs maximum) + 1 Beatballs poster of your choice + 1 Beatballs t-shirt + 1 bonus Beatballs sticker

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  8. Select this reward

    Pledge $5,000 or more
    About $5,000 USD

    0 backers

    In addition to the above rewards, we will personally deliver a meatball of your favorite song (plus custom song artwork) to your doorstep.

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Funding period

- (35 days)