$8,363
pledged of $18,000pledged of $18,000 goal
43
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Wed, November 30 2016 8:27 AM UTC +00:00
Aran BlocksBy Aran Blocks
First created
Aran BlocksBy Aran Blocks
First created
$8,363
pledged of $18,000pledged of $18,000 goal
43
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Wed, November 30 2016 8:27 AM UTC +00:00

About

Hi All. Thank you for visiting our campaign. We would really appreciate it if you could let us know what you like (or dislike) about our campaign in the comments section. We really want to learn and improve. Thanks.

How much do you value 30 seconds of your time? For us, it would be priceless, if you could use it to help us spread the word about Aran Blocks by clicking one or all of the links below.

 

 

 

 

 What is Aran Blocks?

Aran Blocks is a patent pending building blocks system that can create useful weight bearing structures including small furniture pieces and much much more.

Aran Blocks small table - 52 blocks and 40 covers
Aran Blocks small table - 52 blocks and 40 covers

92% of Aran Blocks Testers said they would buy Aran Blocks*

Aran Blocks bookshelf - 240 blocks + 100 covers
Aran Blocks bookshelf - 240 blocks + 100 covers

The Aran Blocks building system consists of only 2 unique shapes. The block and the cover. The blocks form the backbone of the system, and fits onto all six sides of another block. The cover piece gives the top of the block a flat surface and also serves as reinforcement for structures made from the blocks.

The block and the cover
The block and the cover

The size and shape of the structures can be easily modified by either adding or removing blocks, making them infinitely customisable and perfect for the odd corners at home. The blocks also have a hollow core to run small cables through, such as headphones, charging cables or USB connectors.

Aran Blocks charging station
Aran Blocks charging station

 

Aran Blocks laptop stand - 100 blocks and 80 covers (That's a BIG laptop)
Aran Blocks laptop stand - 100 blocks and 80 covers (That's a BIG laptop)

 

Aran Blocks desk organiser - 16 blocks
Aran Blocks desk organiser - 16 blocks

Structures made from Aran Blocks are strong. Really strong. The unique nestling system of the blocks allow horizontal surfaces you create to bear weight.

No reinforcements necessary - Aran Blocks small table - 37 blocks and 25 covers
No reinforcements necessary - Aran Blocks small table - 37 blocks and 25 covers

But Aran Blocks aren't just for adults or furniture. Their simple design and large size makes them ideal for children 5 and up, to build their own little world. 

Aran Blocks T-Rex - 32 blocks
Aran Blocks T-Rex - 32 blocks

Besides nurturing their creativity Aran Blocks also promotes the habit of "planning ahead" amongst kids. While Aran Blocks is super easy to build, to build slightly complex structures, such as the castle below, you need to build it layer by layer. This requires the builder to plan their build ahead of time and then build it step by step. 

Aran Blocks castle - 165 blocks
Aran Blocks castle - 165 blocks

Colour Combinations

We would love to offer Aran Blocks in every colour in the world. But given we are a small startup, we had to limit the number of colours to make inventory and fulfilment manageable. However besides the colours and colour combinations below, we are open to adding more options. Pink and purple are strong contenders. We will also be running a survey after the campaign to see if there is interest in any more colours. 

Aran Block colours and colour combinations
Aran Block colours and colour combinations

DAD invented (by Dev Anand Dorasamy)

Aran Blocks was born out of frustration while playing with my son Aran and his construction toys. I didn’t like the fact these blocks only fit vertically and that structures made from these blocks were not particularly strong or usable. So, despite not being an engineer or product designer, I tried my hand at creating a new type of building blocks.

The evolution of Aran Blocks
The evolution of Aran Blocks


I truly believe that the Aran Blocks design could have only come from the mind of someone with absolutely no design skills whatsoever. Due to my lack of design skills and knowledge, I was forced to find the simplest possible solution to the problem I was trying to solve. Having said that, an engineer friend, who has worked on Aston Martin and Porsche automobiles, did help me get Aran Blocks to this stage.

Aran Blocks@ Sydney Mini Maker's Faire

Aran Blocks made its public debut at the Sydney Mini Maker's Faire in August this year and was a huge hit with visitors to the faire (*92% of 175 visitors surveyed said they would buy Aran Blocks).  

Kids love Aran Blocks
Kids love Aran Blocks

Aran Blocks was also featured on ABC Weekend Breakfast (Australia) as part of their coverage of the faire. 

 project video thumbnail
Replay with sound
Play with
sound

Pricing

We understand it is difficult to put a value on a product, especially without having a chance to touch and feel it first. Unsurprisingly most people who used the product (@Sydney Mini Maker's Faire) suggested they would compare it to LEGO. So let us help you make the comparison.

Both Aran Blocks and LEGO are made from the same type of child-safe plastic (ABS) and manufacturing method (injection moulding). While injection moulding is a very efficient way of manufacturing, the primary determinant of cost is the amount of material used to make the part, which corresponds to the weight of the part. So here is a table comparing the price of LEGO and Aran Blocks by both weight and price. 

Aran Blocks vs LEGO Price
Aran Blocks vs LEGO Price

 *Price on Amazon.com (without delivery)

Another way to look at the price is by how much a set (1 set = 1 block + 1 cover) costs. The following tables are to help you make a more informed decision on which reward tier to back. 

Per set equals to 1 block and 1 cover. Cost per set excludes delivery cost.
Per set equals to 1 block and 1 cover. Cost per set excludes delivery cost.

 

Kickstarter discount rates
Kickstarter discount rates

Why are they so heavy?

We could have made the walls of the block and cover thinner and thus reduce their weight. But given we want you to build furniture you can actually use, we made them solid and heavy so that structures made from Aran Blocks won't get easily knocked over.

Why Kickstarter?

When mass manufacturing a plastic product, the best most efficient method is injection moulding. However to make the necessary mould (aka tooling) to begin production is really expensive. The bulk of the funds raised in this campaign will go towards paying for the tooling to make Aran Blocks.

The Timeline

Aran Blocks is not associated with LEGO or IKEA in any way.

Video: Special thanks to Green Key Studio (www.greenkeystudio.com)

Music: http://www.bensound.com/royalty-free-music

Risks and challenges

Aran Blocks has been over 2 years in the making. From the first 3D printed prototypes to the current production quality samples, it has been an interesting ride and the design has evolved to what you see today. All we can say is that it works!

But we know creating a great product is merely the first step in a successful Kickstarter campaign. We have read and researched countless Kickstarter success and failure stories, and paid particular attention to how to get fulfilment of rewards right. While we have tried to cover the bases as well as possible, we have learnt that things can wrong despite the best preparation. In the event of any challenges or delays, we promise to be open and frequent with our updates and do our very best to get you your rewards on time.

Delivery costs is a particularly significant challenge for Aran Blocks due to the weight of the product. To manage this we have partnered with Red Stag Fulfillment (www.redstagfulfillment.com), a company that specialises in the fulfilment of heavy products.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $1 or more About $1.00

    Build with us

    Welcome to the family. Your support is super appreciated and we will keep you posted with cool updates.

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    Pledge $40 or more About $40

    Aran Blocks - 50 set (Early Bird)

    Let's start building! This reward includes 50 blocks and 50 covers (100 pieces in total). Ideally for making small desktop structures such as a charging station for your mobile or tablet. Available in only single colour sets.
    Package weight: approx 3.9 lbs (1.65 kg).
    Expected retail price: $70 USD

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  3. Select this reward

    Pledge $45 or more About $45

    Aran Blocks - 50 set

    Let's start building! This reward includes 50 blocks and 50 covers (100 pieces in total). Ideally for making small desktop structures such as a charging station for your mobile or tablet. Available in only single colour sets.
    Package weight: approx 3.9 lbs (1.65 kg).
    Expected retail price: $70 USD

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  4. Select this reward

    Pledge $75 or more About $75

    Aran Blocks - 100 set (Early Bird)

    This reward includes 100 blocks and 100 covers (200 pieces in total). Ideal for making small desktop structures such as a laptop stand or small shelf. Available in single colour or 1 colour combination (2 colours total) sets.
    Package weight: approx 7.7 lbs (3.5 kg).
    Expected retail price: $120 USD

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  5. Select this reward

    Pledge $85 or more About $85

    Aran Blocks - 100 set

    This reward includes 100 blocks and 100 covers (200 pieces in total). Ideal for making small desktop structures such as a laptop stand or small shelf. Available in single colour or 1 colour combination (2 colours total) sets.
    Package weight: approx 7.7 lbs (3.5 kg).
    Expected retail price: $120 USD

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    5 backers
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  6. Select this reward

    Pledge $140 or more About $140

    Aran Blocks - 200 set (Early Bird)

    This reward includes 200 blocks and 200 covers (400 pieces in total). Ideal for making small furniture such as bookshelves and bedside tables. Available in single colour or up to 2 colour combination (up to 4 colours total) sets.
    Package weight: approx 15.4 lbs (7.0 kg).
    Expected retail price: $200 USD

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    Limited 7 backers
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  7. Select this reward

    Pledge $155 or more About $155

    Aran Blocks - 200 set

    This reward includes 200 blocks and 200 covers (400 pieces in total). Ideal for making small furniture such as bookshelves and bedside tables. Available in single colour or up to 2 colour combination (up to 4 colours total) sets.
    Package weight: approx 15.4 lbs (7.0 kg).
    Expected retail price: $200 USD

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  8. Select this reward

    Pledge $300 or more About $300

    Aran Blocks - 500 set (Early Bird)

    This reward includes 500 blocks and 500 covers (1000 pieces in total). Ideal for making pretty much whatever you want. Available in single colour or up to 5 colour combination (up to all 5 colours) sets.
    Package weight: approx 38.6 lbs (17.5 kg).
    Expected retail price: $420 USD

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  9. Select this reward

    Pledge $330 or more About $330

    Aran Blocks - 500 set

    This reward includes 500 blocks and 500 covers (1000 pieces in total). Ideal for making pretty much whatever you want. Available in single colour or up to 5 colour combination (up to all 5 colours) sets.
    Package weight: approx 38.6 lbs (17.5 kg).
    Expected retail price: $420 USD

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Funding period

- (43 days)