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App creation has become the new art form for our generation. This is the story of the cultural phenomenon that touches all our lives.
App creation has become the new art form for our generation. This is the story of the cultural phenomenon that touches all our lives.
App creation has become the new art form for our generation. This is the story of the cultural phenomenon that touches all our lives.
2,165 backers pledged $163,990 to help bring this project to life.

Nearing completion. Looking for help with finishing costs.

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Hello beautiful backers,

This is a bit of a packed update, but if you can spare a few minutes to read it through, we would greatly appreciate it.

As many of you know, we've been self-funding the film through part-time side work since about the middle of last year. As we're nearing the completion of the film, we now need to raise a goodly chunk of money to cover finishing costs:

  • travel and expenses for coverage pick-ups
  • final visual effects/motion graphics
  • errors & omissions insurance
  • professional editor
  • audio engineer
  • composer
  • colorist
  • 20 cases of ramen noodles (we kid)

Total: $30k-$50k

Granted, we can handle most of the above list ourselves, but in order to make the film the absolute best it can be, we would be elated to get some help from a few specialists.

With that in mind, we've been kicking around some ideas for raising funds. As you have been with us since the beginning and have been so wonderfully supportive, we wanted to share them with you to get your feedback and ask for your help:

Posters

We've been working on a sponsorship pitch deck (more on that below) and are really happy with how some of the designs turned out, so we're considering making some posters from them. The designs are built around screen grabs from actual footage, so these posters would be in the range of about 9.5x5.5 inches when printed. We think they would make a great set of three. 

Future Isn't Fixed
Future Isn't Fixed

 

Pay It Forward
Pay It Forward

 

Just In Time
Just In Time

If we did a run in the range of $10-$15 per poster, is that something you would be interested in?

We're also considering offering a full size (27x40 inches) movie poster that would likely sell for around $25. Here's a mockup of how that might look:

Please let us know via co@storyandpixel.com or in the comments if you'd like to see these offered!

Corporate Screening Pre-Sales

Here's another idea: after the film's completion (aiming for early fall), one or both of us will travel to your company's headquarters, screen the film for you and your co-workers, and host a live q&a following the screening.

It's a great opportunity to offer a special event to your team that brings everyone together around a common theme. Not to mention that the two of us would love to meet you and your team in person.

Corporate screenings will sell for around $10k-$15k, but we're going to pre-sale the first 4 screenings for $5k + travel and expenses. Please let us know via co@storyandpixel.com if you might be interested.

Sponsorships

We've also put together a shareable sponsorship pitch deck. You can grab it here. If you work at or have a friend who works at a company that might be interested in coming on board as a sponsor, we would be so grateful if you could pass on the pitch deck or make an introduction for us (co@storyandpixel.com).

We have also added some lower entry point sponsorships if you'd like to pitch in on a personal level.

Here's the whole line-up from the pitch deck (please get in touch with us at co@storyandpixel.com for more info):

• (Exclusive) Presenting Sponsor: $30,000
    - Logo card with "Presented by" at the beginning of the film
• Corporate Sponsor: $8,500
    - Logo, video and link on appdocumentary.com
    - Logo in the end credits
• Executive Producer single card: $7,500
• Executive Producer shared card: $3,750
• Associate Producer shared card: $2,250
• App Supporter credits: $1,000
• Special Thanks To credits: $500

Other Ideas?

Do you have any other suggestions for how we might raise the remaining funds? Are there any mementos of this journey that you would love to have? Please let us know!

Much love,

-Jed & Jake

Jaime Macias, Chelle Destefano, and 2 more people like this update.

Comments

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    1. Missing avatar

      Adam Simonides on July 16, 2016

      I'd like the full size movie poster as well

    2. Story & Pixel Creator on July 12, 2016

      Andy and Chelle, that's great. Thanks for letting us know! -Jed

    3. Chelle Destefano
      Superbacker
      on July 12, 2016

      Me too I like the full size movie poster as well

    4. Andy Orr on July 12, 2016

      Would definitely be interested in the full-size movie poster.