It's Finally Time For The Backer's Survey! (And Some Other Exciting Updates)
Hello Fidget Family!
We hope all is well! This is a BIG update (perhaps the longest we’ve written in this campaign) so let’s get started…
Counterfeits and Scams.
First, with the not so fun stuff. Within the first couple weeks of launching Fidget Cube, we saw other “sellers” trying to encroach on the Fidget Cube brand, claiming to sell it as their own. While this is nothing new for products that see success, it is disheartening - for us, and for our loyal backers. We have a press release/update we will be sending soon with more info about the steps we are taking to stop this through legal action, but in short, we expect to drastically minimize the presence of these in the coming weeks. We appreciate those who are taking the time to notify the proper channels and marketplaces that these listings are fraudulent and should be taken down. If a Facebook video leads you to a website selling Fidget Cube and it’s not Antsy Labs' website, please take note that these are counterfeits.
You may be thinking, “But I’m so frustrated to see that cheaper Fidget Cubes are selling on another website, and before I’ve even received shipment of mine.”
We understand that this is annoying and frustrating, but we want you to take heart in some simple truths. These are not Fidget Cubes! Many listings are simply just using our images, Trademarks, and marketing material illegally - something that any fraudulent seller has the ability to do. There are countless hours that have gone into achieving the right feel of Fidget Cube.
All backers might already have their Fidget Cubes had we just started full production without considering every part of the Fidget Cube experience, down to a granular level. This is not something that can be replicated from stealing our pictures and making a cheap counterfeit. Fidget Cube is about carefully designed tactile feedback, and we have taken the development of this very seriously. We cannot overstate the importance of this. There are a few tweaks and additions that have been made and not yet released to the public, something that counterfeiters haven’t seen. We have been disappointed that we couldn't share these fun things with you, but are glad that we can keep your Fidget Cube orders unique. Don’t worry, we didn’t change Fidget Cube, we just made it more special.
Again, we will be going into more details about our steps to rectify this in an upcoming update. Thank you so much for being patient and understanding.
Ok, phew, now that we got the heavy stuff out of the way, let's get on to the fun stuff.
As we started out on this Kickstarter journey it became very clear to us that many backers wanted a way to attach their Fidget Cube to their keys, belt, bag, etc. This was a function that would require putting a hole in Fidget Cube, something that we were not wanting to do, as we felt it would have taken away from its aesthetics and design. There were many heated debates in the comments regarding whether or not this should be something that was added.
Parallel to working on Fidget Cube, we have brought on additional resources in order to introduce a companion to Fidget Cube.
Prism is a solution for those who want to take their Fidget Cube everywhere they go. It is a silicone case that holds your Fidget Cube tightly but can be removed when desired. Prism includes a removable keychain with small carabiners on each side for quick and easy detaching. Prism can protect Fidget Cube from scuffs and scratches as well! There is definite utility in this little product, but the reason that WE like it… it allows for customization. Our personal favorite combinations are the Midnight Fidget Cube w/ Red Prism and the Sunset Fidget Cube w/ Sunset Prism, but the sky's the limit when it comes to the possible color combinations.
The colors available correspond and match the color palette of Fidget Cube and are as follows:
For those who may be wondering, the introduction of Prism has not and will not slow down or impact the timeline of Fidget Cube fulfillment. We are currently only offering Prism for sale to you, our backers, and most likely won’t be pre-selling it anywhere else until all rewards are fulfilled. You will have the opportunity to add Prism on to your order for $3.99 each and this won’t increase your shipping cost or slow down your order delivery date. Which leads us to our next and very important announcement… THE BACKER'S SURVEY!
Just a reminder, the backer survey is ultimately the way you tell us what colors of Fidget Cube you want, if you want to add any to your order, where you want it sent, etc. It is a very crucial step to ensure you receive your Fidget Cube(s).
As we’ve mentioned before, we have partnered with BackerKit, a respected organization within the crowdfunding community that has some awesome tools to make the survey a breeze. The team at BackerKit has been a key partner over the last month and will continue to play a huge role. With that said, Tommy Hall, Head of Sales at BackerKit wanted to prove that he really had “skin in the game”. This was not something we requested of him, but you can see the dedication present in this project.
You should expect your survey to be sent out to you within the next week. Following this update, the surveys will start going out in waves. Please don't worry if you haven't received your survey, even in the next few days (it's on its way!) - so no need to email the team about this. Without further ado, we’d like to hand off some words and instruction from BackerKit:
It's about time for the backer's survey so that you can finalize your color choices, address, and any add-on Fidget Cubes.
Once the BackerKit survey is sent out, you'll all receive invitations from Matthew and Mark McLachlan. These invitations will be sent to the same email address that you used to pledge with on Kickstarter. When you get your survey, click on the "Click Here to Respond!" button and you'll see a page that looks like this:
You'll see a few important details here: The Pledge Amount is the total amount of money that you contributed on Kickstarter, including shipping fees. The Pledge Level Selected shows the specific reward package you selected on Kickstarter. Then, choose the country you're living in, so we'll know where to ship your rewards, and click the huge, green "Get Started!" button:
The whole thing is pretty straightforward, but you'll go through four steps:
1) QUESTIONS You'll be able to choose the color(s) of your Fidget Cube(s).
2) ADD-ONS You'll have the opportunity to purchase any additional Fidget Cubes (and other add-ons) in the Add-Ons section. Each add-on Fidget Cube can be purchased at the same cost per cube as what you paid at your pledge level. There will be no additional shipping costs for any add-on Fidget Cubes, as they'll be shipped at the same time as the ones you pledged for on Kickstarter. If you over-pledged on Kickstarter, you'll be able to apply any extra funds to more Fidget Cubes within the Add-ons section of the survey.
3) SHIPPING You'll give us your current shipping address. If you choose any add-on Fidget Cubes, you'll be asked to enter a credit card number to pay any remaining balance.
4) CONFIRM Once that's done, you'll see a confirmation screen, showing that we've got your order, and that you're all set.
If you run into problems, make sure to check the Fidget Cube Kickstarter FAQs first, and if you can't find an answer to your question, feel free to reach out to BackerKit here.
Until next time,
Team Antsy Labs (Matthew and Mark)