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An unusually addicting, high-quality desk toy designed to help you focus. Fidget at work, in class, and at home in style.
An unusually addicting, high-quality desk toy designed to help you focus. Fidget at work, in class, and at home in style.
154,926 backers pledged $6,465,690 to help bring this project to life.

Shipping and Stretch Goals - Another Important Update

Posted by Matthew and Mark McLachlan (Creator)

Fidget Family,

Two weeks ago, when we launched Fidget Cube, we had no idea what the following days and weeks would turn into. 

We knew we had made a product that we personally loved, but we were unsure if we would be able to convey just how fun and helpful Fidget Cube has been for us. Your trust in us and Fidget Cube has gone well beyond what we could have imagined. We don't take this lightly. For the past week we have been working hard to put systems in place that will help us manage this burst of love for Fidget Cube. 

For example, there was once a time where we had planned on shipping your order personally, packaging up each reward with a small team made up of us and any family members who would accept payment in the form of pizza. As this doesn’t appear to be possible anymore, we are partnering with fulfillment companies that will assist in making sure your Fidget Cube gets to you, no matter which part of the world you’re in. All of these details add up to one conclusion: we are ramping things up at Antsy Labs!

We have read your concerns regarding shipping and whether or not we will be able to ship by December. What we can tell you is it's STILL our goal and will remain our goal until we are proven otherwise. We plan to have a much clearer picture in the coming weeks and will keep you posted. That said, we do appreciate the countless comments saying that quality is more important than an earlier ship date. We agree and are glad to hear we are not alone!

Which leads us to our next point: we would rather under promise and over deliver. For this reason, we are going to be making a new set of reward tiers with a ship date of March 2017. If you have already pledged, this will not affect you. However, we will be closing off current tiers so there will be no more pledges allowed on tiers with a December ship date. This is a common practice among projects that get a little bigger than planned ;). 

This change will take place tomorrow, September 14, at around 7pm EST.

Many of you have been asking about our next stretch goal. The wait is over...

We’ve been very intentional about our stretch goals for this project, as making Fidget Cube is of course our primary focus and we want to be careful to not add too many peripheral tasks that would take time away from that.

It’s incredibly important that each stretch goal we announce adds actual value to Fidget Cube and satisfies a need/desire that has been voiced by the community.

One thing we’ve heard repeatedly from many of you in the Fidget Family is that you’d like something to protect your Fidget Cube. Whether that’s because you’re planning on throwing it in your pocket along with keys, or just want a storage solution, we hear you!

We’re excited to announce that when we reach $5.5M, each Fidget Cube will come with its own carrying pouch! We will post pictures as soon as we have them, but we think you’ll like it!

The FAQs on the project page are a helpful resource, but we have been super impressed to see the interactions taking place in the comments. Community members are stepping up and truly helping answer questions. Thank you! We have put together a few questions you may have and have answered them below.

Why are you standing by the December ship date? With how many Fidget Cubes you have to send, there’s no way your backers should expect their Fidget Cube by the holidays.

The logistics of this project are immense but we are approaching it with the deadline of December in mind. This will drive us to not settle for a later date this early in the campaign - we truly are still doing our best to get you your Fidget Cube ASAD (As Soon As December)! That said, you have our commitment that we will be keeping you updated as soon as we have solid projections.

Now that you are locking the current tiers, can I change my pledge amount? 

Of course - once the tier is locked, it doesn’t mean you can't change anything. It just means any new pledges will have to be done in the new tiers. This change will take effect tomorrow, September 14, at around 7pm EST. 

I want to hang my Fidget Cube on a keychain, is this going to be possible? 

This has been the ongoing debate, and there are backers that fall on both sides! We are designing a solution and you should expect to see this solution before the project is done ;).

I want to add one, two, or three+ Fidget Cubes to my pledge, but don’t want to pledge for the next highest reward tier.

Not a problem! Here’s what to do:

1) Pledge for the reward tier that is closest to the quantity of Fidget Cubes you want.

2) Once the project is finished and we’re ready to ship your rewards, we’ll send out your backer survey. As we’ve mentioned before, you’ll be able to choose your color scheme(s) and provide your shipping address in this survey. You’ll also have the option to add (and pay for) additional Fidget Cubes to your pledge at this time.

Some notes on this:

Adding additional Fidget Cubes at the time of filling out your backer survey will not change shipping costs or the order in which your rewards are shipped.

Finally, some of you may have already customized your order by adding additional Fidget Cubes to your reward tier (and have already been in contact with us). If this describes you, there’s no need to change anything! 

Perhaps the most important question is being asked by fellow Fidgeteer, Will H. 

The answer is YES! Yes, we believe we'd owe you a few actually. 

Updates are an essential part of our communication. We see it as the best way for us to disseminate information effectively and efficiently. Because we put a lot of effort into our updates, we plan on doing them once a week - and more frequently if time permits.

Thank you!

Until next time, Fidget On!

Team Antsy Labs (Matthew and Mark)




Neil Pagay, Tyrek, and 324 more people like this update.


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    1. Missing avatar

      Lisa Meltzer on

      Just keep doing what you're doing. I'm a freelance writer. I know it's a hard and often thankless task. Hang in there and fight the good fight. I'm here with you for the long haul.

    2. Javier Arteagoitia García on

      Hi =)

      I just upgraded my pledge to 10, but I'm quite sure this won't be enough in a pair of days.

      Have you already made the math about how much will extra FC cost once the campaign is over?

      In that case, how much will it be?

      If it's not the case, what's your idea at the moment?

      Thanks in advance and sorry if this has been replied already, there are too many comments to search through.

    3. Missing avatar

      Hector Ortiz on

      My biggest concern about this is materials. Metal pieces must be rust proof since these suckers will get filthy real fast and I can see tons of soapy water being involved eventually. I have no use for the pouch TBH and unless you guys do a very clever snap lock, the keychain will just get in the way. Also the constant friction with the keys will blemish the cube in no time.

      BTW, I'm a backer and these stretch goals get me a bit nervous. Don't allow this to become vaporware because of over reaching.

    4. Elizabeth on

      Well done and congratulations @creators! This campaign is amazing in every way. Couldn't be happier to be backing this with 10 cubes (wish it could be more but I can't afford it).

    5. Missing avatar

      Stephanie on

      @Kris Thompson +1 (And for those who are counting, I believe that this was the third stretch goal.)

    6. Missing avatar

      Stephanie on

      @ Ben Jackson: There will be a survey sent out after the campaign is over. It will ask for your address and choice of color for each cube you are getting.

    7. Missing avatar

      Kris Thompson on

      @Traxis13 That sparks a little bit of entitlement. What they are delivering is a quality product, now tens of thousands more than they thought they'd have to, and projected to be on time. For most of us, I'm willing to bet this is all we need or want.

      I say save on the stretch goals, and just focus on making the 'Cube the best it can be. :)

    8. Missing avatar

      David on

      Yes, as some other backers here noted, I'd much rather have a high quality product with durability than something that lacked both of those traits. Durability, I think, is the most important since I fidget A LOT (I have an anxiety disorder). If you guys have to take extra time to ensure that your product is of high quality and durability, by all means, take your time! I'm sure others won't mind if it'll truly benefit them in the end by having you give us a near perfect product!

    9. Traxis13 on

      Only downside to this story, is that your "first" stretch goal is set at 5.5 million dollars. Now, seeing how often an item gets that high, may I ask why you have the nerve to do this to supporters that have brought you to an already 3.8mil and yet you were looking for less than 50k...little...stop acting like EA and give back a little after the success, not almost 200X your success goal. Just food for wisodm in your obvious future company. :)

    10. Missing avatar

      Ben Jackson on

      How do I pick a color and update my mailing address? Looking forward to fidgeting.

    11. Missing avatar

      Sadie Trigg on

      Sidenote: just noticed you guys are in Denver and, as a Boulderite, now I'm double geeking out.

    12. Missing avatar

      Sadie Trigg on

      I just wanna give you guys some kudos. Product aside, just that newsletter was damn impressive. You guys have a solid idea that you've fully committed to, you have incredible business ethic, and you're staying realistic and practical in the face of incredible success (a harder feat than many realize). I'm glad I chose to support you and will continue to as you grow and adapt.

      ...oh and I'm totally geeking out about the actual cube too. Just... you know... to be clear XP

    13. Josiah Lau on

      I definitely agree with quality over early shipping, especially durability, since there are moving parts, and hardcore fidgeters would be devastated if their Cube gave up the ghost after a short while. Something that lasts would be a great idea, and I honestly wouldn't mind paying more for better, more lasting materials.

    14. Missing avatar

      Kitty White on

      a pouch? seems weak for a stretch goal. i have pouches all over i could just use. maybe a silicone cover/slip-on as others have suggested?

    15. Missing avatar

      Jeffrey Householder on

      I'm with Jonathan Davis. A nice Hefty metal fidget cube sounds amazing. I wouldn't worry about it now but maybe as a v1.5 limited* edition type thing would be amazing!

      *limited to about 1,000,000 units :)

    16. Sandra Harms on

      How exciting for all of you (and probably a little overwhelming, too)! Congratulations - can't wait to get my Fidget Cubes!

    17. Sandra Harms on

      How exciting for all of you (and probably a little overwhelming, too)! Congratulations - can't wait to get my Fidget Cubes!

    18. Rees Maxwell on

      Good thinking on shutting down the current Dec tier and opening up new ones. (I suggested that 50,000 backers ago.) :D
      It looks like your handling the transition well from small project to Humongous one. Woohoo!!

    19. Chris on

      I like the idea of the key chain but would prefer not to have it on my cubes. I think the chain would get in the way of my fidgeting. The retractable cord is interesting too, maybe these could be added to the Fidget Cube II.

      Love the idea of the storage bag/container, would be happy for this to have a key chain.

    20. Missing avatar

      Eric Schrofe on

      Many people will complain about shipping after it's over, just a fact of life for a kickstarter project it seems, don't worry about it. I agree that shipping time doesn't matter, and making the best quality product the first time is more important. Especially with something like this that has so many parts; since you need the time to properly test everything, so the moving parts don't jam or break a few months in.

    21. Michael S

      @Rebecca I think the easiest way to do this would be to change your pledge into the new March delivery tiers when they are put up.

    22. Missing avatar

      Michael Scott Weston on

      I've a question for you guys! If this is to take off like Neil Armstrong to the moon, would you ever consider doing a charity event to provide fidget cubes to children with ADHD in public schools? This would be after the results of any studies involving the use of fidget cubes in school and work environments.

    23. Missing avatar


      What attracted me to this campaign was the simplicity of the fidget cube and the likelihood that it would succeed. I would add my vote to those that are fine with the cube as it now stands. Maybe save features for a future campaign. If anything, ensure quality hardware for this version. All the best for the days to come. Approaching $4M with 35 days to go is incredible.

    24. Rebecca Kimbrell Bogorad on

      I have no idea of whether this could be an option, but perhaps have some way for us to notify you that we do not need them by December? I'd say to toss in an incentive for those who so volunteer? I realize that this might make even more work!

    25. Missing avatar

      Dalton Rodenberger on

      I can't for the Fidget Cube's debut! I was literally so excited just hearing about it, and knowing it needed help getting pushed forward, I could just golf the excitement in....I had to do my part! Thr Fidget Cube is EXACTLY what I've been looking for and, I can say with great confidence, that my friends will find some relief in the fact I'm not flipping a pen/cup/book/etc. around while listening to a conversation....

    26. Jason Nye on

      Please learn from Skully and other highly successful a kickstarts. Please simply deliver.

    27. Nathan Still on

      Thank you so much guys! your team is amazing! so exited now!!!

    28. John Stern

      Good idea keeping the stretch goals limited - other projects I've backed ended up having problems because stretch goals turned out to be more than the creators could deliver. Carrying pouches seem reasonable though. Keep up the good work.

    29. Missing avatar

      Kris Neil on

      I like the idea Mathieu posted about the key chain zip cord.

    30. Jamie Welch on

      I love the pouch idea. It sounds like a solid idea to keep grime out if there will be no easy way to disassemble it and clean all the parts manually. Pockets and bags are rarely clean, and having a slightly larger thing to feel around for would certainly make it easier to find when lighting is poor.

    31. Missing avatar

      Jonathan Davis on

      So many comments! I tried to find this idea, but couldn't so here it is! I want a metal one. CNC that bad boy. Give it some heft. I want it to have weight, and be cold to the touch, I'm talking steel...heavy steel. Make all of the parts metal. I would pay 2x normal cost for metal easily.

    32. Ron W on

      Thanks for the great update. I think there is a FC tattoo on the horizon.

    33. Erin on

      I am extremely excited about this product and I really appreciate all the care you are taking in keeping in communication with us. Thank you! :)

    34. Jon Uzel on

      The real question is, what do I fidget with while waiting on the cube? I might have to make a paper printable model to tide me over, lol

    35. Missing avatar

      Minja on

      A pouch? Please save the money. Unless the fidgeter likes to fidget with a pouch, it'd be the first thing I would throw away because taking it in and out of a pouch isn't the most satisfying experience. But thank you for considering. I would like to receive it without the pouch.

    36. Alexandria Garcia on

      I've already backed, but I still want to help. I live in SoCal and work remotely from home in digital marketing. I can't help with physically putting the product together, but I would love to offer you guys a hand elsewhere if needed!

    37. Missing avatar

      Zach Roth on

      Very excited! Thanks for all the detail with your updates as well. Looking forward for the release of the cube. It's also awesome to see that you guys are in Colorado! I know you probably don't need it, but Being in Colorado Springs myself I'd be happy to help out in any way if you'd like!

    38. Mike Kabala

      Thank you. This update goes a long way toward answering some of the most nagging questions we've had.

    39. Ace Murphy on

      I'd totally go get a tattoo tomorrow for a free cube. Just a single one, I'm off tomorrow, perfect coincidence isn't it? But in all seriousness thanks for the update can't wait to see the project progress even more

    40. CobraMisfit

      Fantastic news and thanks for the update. This is proving to be one of the most exciting and community-oriented campaigns. We're all enjoying the ride.

      Congrats and here's to reaching the next stretch goal!

    41. Mathieu Morissette on

      Hey! I saw a great idea actually re: keychains. Connect a retractable cord to the keychain ring, so you can pull on it and have a seventh fidget tool on the cube!