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A stylish ultra thin everyday timepiece featuring wood, leather, & ceramic stone. Swiss parts + quality USA made straps + simple design
A stylish ultra thin everyday timepiece featuring wood, leather, & ceramic stone. Swiss parts + quality USA made straps + simple design
A stylish ultra thin everyday timepiece featuring wood, leather, & ceramic stone. Swiss parts + quality USA made straps + simple design
748 backers pledged $74,415 to help bring this project to life.

About

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The Classic Collection: An Interchangeable Everyday Watch

$74,415

748

We are a small team with a big passion for nature and for merging materials, art, and design. What started as an art school design project became our Carpenter Collection wood watch, which we launched on Kickstarter in 2013.

We followed it up with an even more ambitious and unconventional design with the Mason Collection marble watch, in Summer 2015. Over these last two years we've showed our flair for the unusual and earned a reputation as a design studio that creates more than just timepieces -- we craft sculptures for the wrist. We believe a quality timepiece should be a conversation piece.

While our previous backers and fans love our forward-thinking watches, they also have told us that they want something simpler. Something more versatile. Something they can wear everyday without making a big statement, while still showing their appreciation for fine design, craftsmanship, and the natural world.

Introducing the Classic Collection -- a classic watch form with natural detailing. Casual, understated, and unpretentious. One watch body which comes with easily changeable straps to fit your every day style. With your support today, we'll use the funds to produce this new collection.

Some of our waches are best selelrs at the MoMA Design Store
Some of our waches are best selelrs at the MoMA Design Store

We've designed this collection with versatility in mind. A wrist watch is an expression of who you are - your mood that day. Our leather straps are "zulu" or "nato" style which means they are easily swapped out with no tools at all.  

We've taken the steps to ensure we use the best quality leather available. Our top grain leather feels and smells great! We've also taken the initiative in working with the best local leathersmiths we could find. Want to see how much craftsmanship goes into these straps? Watch the video below.  

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To create a quality product both inside and out, we use a premium two hand Swiss parts Ronda movement inside the watch. The internal analog quartz crystal movement features a precision jewel, which gives added precision accuracy. The battery life is over 3 years.

For the watch dial we've chosen high quality ceramic stone and genuine wood procured from lumber off-cuts.

    

Unlike most other watches on the market, we don't cover the dial with unnecessary clutter or a large logo. We want the natural detailing to shine above all else, so have stripped the watch down to its essentials.

We started with a thin, iconic watch body reminiscent of our favorite classic timepieces from the 20th century, and asked ourselves how we can put our own spin on it.

Through multiple rounds and iterations, we've tested and perfected the internal and external structure and settled on the solution -- just a tiny accent that emphasizes nature, right on the face.

Making such a minimal product has required restraint. We're proud to have previously been the first to make a truly soft and flexible wood strap on our first collection. Our second collection featured both a watch body and watch dial out of solid marble. For this Classic Collection, we listened to the backer community and adjusted our approach. We aimed to create something accessible, flexible, and beautiful.


If you are new to Kickstarter - this is how it works: first you choose a reward option at the top right of the page. Then, once the campaign ends (mid November) your card is charged and we send out an official backer reward survey to everyone. That's when you'll tell us which watch you want, where to ship, etc. It's that easy!

With 5 body types and 5 strap colors, there are a total of 25 options for backers who choose to pledge for a "Solo Classic Watch"

Scroll below to see how you can order multiple bodies or straps and mix and match.

 
  • Unisex & 3ATM Water Resistant Design
  • Movement:  Swiss Parts Ronda 762
  • Body: Gold-plated stainless steel
  • Dial: Genuine ceramic stone, wood, or gold sunray
  • Strap: Top Grain Leather crafted in USA
  • Case Thickness: 8.3mm
  • Case Diameter: 38mm
  • Strap Size: 20mm (1.75mm thick)
  • Strap Length: 250mm (includes buckle & fits most wrist sizes)
  • Buckle: Gold-plated stainless steel
  • Battery Life: About 40 months
  • Total Weight: 1.4oz (40g)
  • 1 Year Warranty on Manufacturing Defects

 This is just a sample, the final watches will have a gold plated case back, not silver as shown.


Are you a writer looking to share our story? Visit our press kit for high resolution images and more info.

Risks and challenges

We are experienced with crowdfunding and manufacturing our original watch designs from difficult materials—so we have taken steps to ensure efficient and timely delivery of the highest quality rewards.

With backgrounds in product design, supply chain management, branding, and marketing, we believe our project will exceed your expectations.

Creating a new product is a complicated process and have taken every step to minimize any risk. During the production process, we will keep our backers informed of our milestone achievements. This will include packaging updates and the debut of watches fresh off the assembly line.

We have spent the past year ensuring our supply chain is in check, establishing strong working relationships with reliable partners, and have an existing method for fulfilling and processing the rewards.

We cannot wait to get these on your wrists!

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Support

  1. Reward no longer available

    Pledge $55 or more About $55

    Early Bird Solo | Any 1 solo watch set (1 body and 1 strap) for our first 100 backers! ($110 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    Reward no longer available 100 backers
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  2. Select this reward

    Pledge $59 or more About $59

    The Classic Solo | Any solo watch set (1 body and 1 strap) ($106 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    219 backers
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    Pledge $79 or more About $79

    Duo Strap | Any solo watch set (1 body with 1 strap) with an 1 additional strap of your choice ($126 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    142 backers
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    Pledge $99 or more About $99

    Trio Strap | Any solo watch set (1 body with 1 strap) with 2 additional straps of your choice ($146 off eventual retail value)

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  5. Select this reward

    Pledge $118 or more About $118

    The Solo x 2 | You get to pick out any 2 solo watch sets (each set has 1 body with 1 strap) which gives you 4 total styles when mixing and matching the included straps and bodies ($212 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    139 backers
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    Pledge $139 or more About $139

    Cinco Strap | Any solo watch set (1 body with 1 strap) with all 4 other color straps included. This means in total you have all 5 of our strap colors ($166 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    10 backers
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  7. Select this reward

    Pledge $158 or more About $158

    2 Solo Sets + 2 extra straps | You get to pick out any 2 solo watch sets (each comes with 1 body and 1 strap) and add 2 extra straps of other colors which gives you 8 total styles when mixing and matching the straps and bodies ($252 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    51 backers
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    Pledge $177 or more About $177

    3 Solo Sets | You get to pick out any 3 solo watch sets (each comes with 1 body and 1 strap) ($318 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    17 backers
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    Pledge $178 or more About $178

    2 Solo Sets + 3 extra straps | You get to pick out any 2 solo watch sets (each comes with 1 body and 1 strap) and add 3 extra straps of other colors. With all 5 colored bands and 2 bodies, you'll have 10 total styles when mixing and matching the straps and bodies ($272 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    11 backers
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    Pledge $236 or more About $236

    4 Solo Sets | Perfect for gifts for friends and family - you get to pick out any 4 solo watch sets (each comes with 1 body and 1 strap) Save by getting multiples! ($424 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    5 backers
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    Pledge $237 or more About $237

    3 Solo Sets + 3 extra straps | You get to pick out any 3 solo watch sets (each comes with 1 body and 1 strap) and add 3 extra straps. ($378 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    4 backers
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    Pledge $295 or more About $295

    5 Solo Sets | Perfect for gifts for friends and family - you get to pick out any 5 solo watch sets (each comes with 1 body and 1 strap) Save by getting multiples! ($530 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    12 backers
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    Pledge $316 or more About $316

    4 Solo Sets + 4 straps | Perfect for gifts for friends and family - you get to pick out any 4 solo watch sets (each comes with 1 body and 1 strap) + 4 additional watch straps so you can mix and match. Save by getting multiples! ($504 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    2 backers
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    Pledge $395 or more About $395

    5 Solo Sets + 5 Extra Straps | Perfect for gifts for friends and family - you get to pick out any 5 solo watch sets (each comes with 1 body and 1 strap) + 5 extra straps to mix and match! Save by getting multiples! ($630 off eventual retail value)

    [First 500 USA units will ship before Christmas. International orders may also ship by then, but are not expected until January]

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    9 backers
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Funding period

- (31 days)