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Urban Gridded Dogtags is a jewelry collection with over 120+ wearable maps of favorite locations from 32 countries around the world.
Urban Gridded Dogtags is a jewelry collection with over 120+ wearable maps of favorite locations from 32 countries around the world.
409 backers pledged $30,699 to help bring this project to life.

About

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$30,699

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New York Central Park
New York Central Park

THE COLLECTION

Inspired by travel, the Urban Gridded Jewelry collection includes over 120+ major cities from 32 countries around the word. 

With the Urban Gridded Dogtag, We are expanding the collection into a unisex accessory so that architects, cartographers, urban planners, urban explorers, nomads, travelers, jet setters, everyone can enjoy it.

Urban Gridded Dogtags are a homage to your favorite cities. Commemorating where you came from or where you want to go. A special place spent with loved ones or safe travels to the next city. Even useful as a functional map.

Each city has its own unique story.

WHY WE NEED YOUR HELP

The collection is a big part of our studio culture. 

120+ cities in three material options is a lot of items to stock. We want to insure items are available and delivered fast. The funding will go into the pre-production of the dogtags and packaging.

With your help, the dogtag collection will be available in Stainless Steel, Black and Gold

In time for Christmas and Holiday season. A perfect gift for anyone.

OUR PROCESS

Each piece is carefully designed to capture the cities underlining iconic street network as a lace-like pendant. The information is sourced from gps data by openstreetmap to ensure accurate portraits of the city. 

With chemical etching technology, the pendants are produced on thick .020" Stainless Steel with a high level of detail, consistency, and quality.

We strive for the component of the dogtags to be locally sourced, made in the USA. Including packaging and mailing supply.

Gold New York Central Park pendant
Gold New York Central Park pendant
Portland Earrings
Portland Earrings

SIZE and MATERIAL 

Dogtags size: 2" x 1.125" (51mm x 28.5mm)

Each piece in our Urban Gridded collection available in Stainless Steel, Gold plated, or Black enameled.

Stainless Steel - 24" (61cm) Steel Nickel-plated ball chain and Stainless Steel pendant

Black version - 24" (61cm) Gunmetal black enameledd Brass ball chain (nickel and lead free) and enameled pendant

Gold version - 24" (61cm) 14K Gold filled ball chain and gold plated pendant

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Earrings: 1.3" (33mm) silver plated hooks 

 Earrings gold: 1.3" (33mm) gold plated hooks

Necklace silver: 1.3" (33mm) pendant on sterling silver 18" (45cm) chain 

 Necklace gold: 1.3" (33mm) pendant on gold filled 18" (45cm) chain

NEW MEANING FOR DOGTAGS

With the new collection, we would like to update the meaning of dogtags for 21st century philosophy. Re-mixing and repurposing dogtags with a map location reinstates meaning of "home" to the individual.

REWARDS

Since the collection is vast and can be expanded into more cities, we are releasing the pendants in sets. You will be able to select from any of the available design after each stretch goal funding has been reached at the end of the campaign.

UNLOCK CITIES

NEW REQUESTED CITIES

funding goal after $25,000

VOTE FOR YOUR FAVORITE CITIES HERE

We will release a set of designs that are voted based on popular demand.

GIFTING and STORIES

The dogtags are a great gift for others and oneself. Please share your amazing stories with us in the comments section. 

Here are some amazing stories shared with us...

Remembering the moments you spent with others:

"I would absolutely love to give one of your gold necklaces to my two best friends as a gift for being in my wedding this August. We all grew up living in a neighborhood in Seattle, WA"- Keri

Where you want to go:

"We are planning to move to Europe - Italy for me and England for my daughter. This way we can wear our goal close to our heart :D "- Nicola from New Zealand

Personal achieve badge:
"I just received my necklace for the grid of London. I LOVE IT! I lived there for 6 months during my study abroad and changed my life. I'm from and currently live in Kansas City "
- Kat

First date:

"I'm buying the necklace for my girlfriend - one year ago today was the first day she lived in the city, and she met me just 5 days later. With our anniversary on the 8th I was hoping to be able to give her a reminder of the city."

- Aaron, San Francisco

Sharing your love of design:

"it's the most commented on jewelry that I own. In fact, my four sisters will each be getting one for Christmas this year!"- Donna

Map Collectors:

"Love your work (then again I am an architect so I am a little biased towards all things urban) "

- Jason, Nashville

United Transplants:

"we are a city of transplants, and every other friend seems to come from somewhere else. I think that your earring make the perfect gift to give to those friends; a reminder of their hometowns"

- Mishell

Appreciation:

"I love your work and have several necklaces myself and gave them as gifts as well. Everyone loves them."- Terry from San Francisco

THANK YOU ALL FOR SHARING YOUR KIND WORDS and inspiring us to create this new collection

Risks and challenges

There are 2,469,501 cities in the world.
2,896 with a population over 150,000.
1,063 over 500,00 and
457 over 1,000,000.
Our collection is slightly over 120.

In order to keep up with the request for new cities, we need to secure the major cities first. Please request a city in our online poll that you are interested in wearing. If there is enough interest in one particular city, we will release it.

Cities in unlocking order:

Austin, Boston, Charlotte, Chicago, Columbus, Dallas, Denver, Detroit, El Paso,Forth Worth, Houston, Indianapolis, Jacksonville, Los Angeles, Memphis, Nashville, New York Central Park, Philadelphia, Phoenix, San Antonio, San Diego, San Fransisco, Seattle, Washington DC,

Europe - Barcelona, Berlin, London, Paris, Rome

Albuquerque, Aspen, Atlanta, Brooklyn Park Slope, Brooklyn Williamsburg, Baltimore, Boise, Cambridge, Cleveland, Brooklyn Fort Greene, Kansas City, Knoxville, Los Angeles Beverly Hills, Las Vegas, Milwaukee, New Orleans, New York Midtown, Oakland California, Orlando, Pittsburg, Portland, Providence, Richmond, Savannah, Santa Fe,

Brooklyn Dumbo, Charleston SC, Cincinnati, Honolulu, Los Angeles Hollywood, Los Angeles Santa Monica, Los Angeles Venice Beach, Louisville, Miami, Miami Beach, Minneapolis, New York Lower Manhattan, New York Union Square, Oklahoma City, Reno, Salt Lake City, St. Louis,St. Paul

Canada - Calgary, Edmonton, Montreal, Ottawa, Quebec, Toronto, Vancouver, Winnipeg
Europe - Amsterdam, Athens, Brussels, Budapest, Copenhagen, Dublin, Florence, Hamburg, Helsinki, Istanbul, Kiev, Lisbon, Madrid, Milan, Moscow, Munich, Paris, Prague, Reykjavik, Rome, Stockholm, Venice, Vienna, Zurich

Japan - Akihabbara, Tokyo Imperial Palace, Kyoto, Osaka, Roppongi, Shibuya, Shinjuku, Harajuku New Zealand - Wellington, Aukland, Christchurch Australia - Melbourne, Perth, Sydney Korea - Seoul Mexico - Mexico City UAE - Dubai Brazil - Sao Paulo, Rio De Janeiro, Brasilia, Bueno Aires China - Shanghai, Hong Kong

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    FIRST BATCH SPECIAL! -
    Urban Gridded Dogtag Stainless Steel.
    City of your choice.

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    Urban Gridded Dogtag - Stainless Steel.
    City of your choice.

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    Urban Gridded Dogtag Black - Black enamel Stainless Steel.
    City of your choice.

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    COUPLE LOOK - Stainless Steel Urban Gridded Dogtag and pendant.
    Cities of your choice.

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    Urban Gridded Dogtag - Gold.
    City of your choice.

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    COUPLE LOOK BLACK - Black enamel Stainless Steel Urban Gridded Dogtag and pendant.
    Cities of your choice.

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    TRAVELERS LOOK - 2x Urban Gridded Dogtag for you and a friend.
    Cities of your choice.

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    TRAVELERS LOOK BLACK - 2x Urban Gridded Dogtag black for you and a friend. Cities of your choice.

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    MAP COLLECTOR - Urban Gridded Dogtag, pendant, and earring. Cities of your choice.

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    MAP COLLECTOR BLACK - Black enamel Stainless Steel Urban Gridded Dogtag, pendant, and earrings. Cities of your choice.

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    COUPLE LOOK GOLD - Gold Urban Gridded Dogtag and gold pendant. Cities of your choice.

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    MAP COLLECTOR GOLD -
    Gold Urban Gridded Dogtag, gold pendant, and gold earring. Cities of your choice.

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    TRAVELERS LOOK GOLD - 2x Urban Gridded Dogtag gold for you and a friend. Cities of your choice.

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    CUSTOM CITY - For those wanting to design their own specific rare location.
    A special thank you note and your name credited to unlocking the city!

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Funding period

- (32 days)