I started FLURT as a twenty-year-old university student who needed to feel heard. I had just gotten out of a bad relationship, was struggling with mental illness and desperately wished someone else had written about the same issues I was going through. I longed for a positive, inclusive community where I could learn from the experiences of other young women. So, I started writing about my life, and soon my classmates joined me. Then young women from the US, Canada, the UK and other countries joined me as well.
Throughout the last 5 years FLURT has turned into an essential community for so many young women – as well as a growing number of trans men, trans women, non binary people and men who support a healthier form of women's media. We've worked hard growing our team, renovating our website, updating our YouTube channel and publishing numerous digital magazines. And after all this time running FLURT and proudly watching it become the positive, inclusive space we've needed, we're finally ready to take the next step: Publishing a print magazine.
Aren't you tired of seeing photoshopped publications in the grocery store promoting gossip or negativity? Wouldn't it be cool to see a positive magazine at the checkout line that not only relates to readers but allows them to be a part of the publication? That's why FLURT strives to be an international community of young people who are writing their own media. Our goal is to become the first socially conscious women’s magazine on mainstream stands – and the only thing keeping us from that goal is the funding to do so.
FLURT is a magazine that builds young people up rather than tearing them down. We promote real bodies instead of photoshop, real issues instead of gossip and ethical and affordable products instead of letting corporations influence how we live. FLURT is a community where young people not only talk about what really matters to them – whether it's anxiety disorders, body positivity or same-sex relationships – but have a say in what goes into each issue as they take roles as writers, editors, designers and photographers.
We're bringing a current and hard hitting publication to the mainstream while still providing our readers with the fun and flurty vibe they want. Young women are grossly misrepresented by magazines around the world, and we’re ready to put a stop to that. We are not little girls who are going to sit idly by while we're told what to think, do, wear, buy – but GURLS who will FLURT with society to change social norms.
Beyond the gossip and the brands and the beauty articles there is so much more readers care about. We know that we're long overdue for a change in the publishing industry, and it starts with us. We are the ones who will decide what the future looks like, because we will be the ones writing our own media.
More about our print issue
In our print issue you'll find career tips, healthy recipes, travel advice and better beauty buys, as well as the following stories:
-Cameron and Rhea: The funny couple talk standup, love and LGBTQ rights
-Lucy Sutcliffe from Kaelyn and Lucy writes on the recent election in the UK
-FLURT readers reveal the number of people they've had sex with
-Fourthwave Feminism: Is nudity helping or hurting us?
-Online Generation: Is an online career a real, attainable goal?
-My Bikini Body: A personal essay on learning to love yourself
-The Medicine Trap: Alternative vs western medicine
-Diverse Love: real, diverse families photographed to portray love in every colour
What your donations will go towards
What you'll get for donating
For Kaelyn and Lucy fans
$120 Kaelyn and Lucy merch, including 1 signed "I can't stop adopting cats" T-shirt (sizes S to XXL), "It gets better" and "Team luclyn" wristbands, "love equals love" bumper/laptop sticker and a copy of the print issue with Lucy's article on the UK election. You'll also get: A FLURT T-shirt, a google hangout with the FLURT team and a copy of the print issue with your name in it. (2 available)
For independent business owners
Risks and challenges
If we meet our funding goal of $7,500 we'll have this issue as well as the T-shirts printed and shipped to backers as well as stores in LA, NY and Vancouver by early August 2015. If we sell half these issues in stores we'll have enough to print and distribute another issue, and if we continue to repeat we'll have enough to print a full year. The challenges of course are having enough people buy the issue in stores, which is why we picked the most popular cities for our demographic. Should we have any delays in printing or shipping, or any other issues that may arise, we will let backers know immediately.Learn about accountability on Kickstarter
- (23 days)