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Alpha is the world's first strapless, continuous heart rate watch that is ECG accurate, on the WRIST at run speeds up to 20 kph!
Created by

Liz Dickinson

1,366 backers pledged $321,314 to help bring this project to life.


Hi Alpha Backers,

Since ALPHA really is our "cumulative" baby, I thought all you proud ALPHA parents out there would be happy to hear the news.  The CES DESIGN INNOVATION awards have been announced and ALPHA is a winner!  Please click here for the entire press release.  Once again, I cannot thank all of you enough for helping to make the ALPHA dream a reality.

Be well,



    1. Creator Alex Jimenez on November 17, 2012


    2. Creator th on November 16, 2012

      CONGRATS Liz!! You and your team worked hard! You guys deserve it and this is a nice start to the many *pats* on the back! :)

      So looking forward to receiving the Christmas gift from 15 Dec onward! :)

      Have a blessed Christmas to you and your families and teams!

    3. Creator Kwasi Marcel Castor on November 15, 2012

      I am happy to be part of this venture. I just started P90X and the chest strap s really annoying. I can't wait for Alpha to be part of my tough mudder training team.

    4. Creator Thomas Townsend on November 15, 2012

      What an honor and what a way to launch a new product right before the Holiday Shopping season. Congrats to you and your team.

    5. Creator Jonathan Koay on November 14, 2012

      Wow! Congrats. Darn, I only pledge a dollar at that time because I wanted to support but have no cash at that time. Is there any special deal for backers like me?

    6. Creator Evgeniy Boyko on November 14, 2012

      Cool! Congrats!