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Simplify the way you carry your everyday essentials. Stylish. Functional. Durable. 20+ Features. Designed for work AND play.
Simplify the way you carry your everyday essentials. Stylish. Functional. Durable. 20+ Features. Designed for work AND play.
Simplify the way you carry your everyday essentials. Stylish. Functional. Durable. 20+ Features. Designed for work AND play.
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462 backers pledged $92,191 to help bring this project to life.

About this project

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7ven Messenger: The Only Bag You Need.

$92,191

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STRETCH GOALS

 

 

 

 

 

German Designed magnetic locking latches. Designed for ultimate efficiency!
German Designed magnetic locking latches. Designed for ultimate efficiency!

STORY

Most of us have one bag for work, and another bag for play. Carrying multiple bags to the office is inconvenient and unprofessional. So wouldn’t it be better if you had one bag that adapted for both work and play? A bag that you can take to work, and instantaneously transform for play whenever you need it. We couldn't find this bag, so we decided to make it.

7ven Messenger is designed for work and play.
7ven Messenger is designed for work and play.

INTRODUCING THE 7VEN MESSENGER

The 7ven Messenger is specifically designed for you - the digital nomad, the professional, the entrepreneur, the adventurer, the creative, and the athlete. It is created for people that are passionate and motivated to pursue their life dream. With the capacity of a duffel bag, the style and functionality of a messenger bag and the professionalism of a briefcase, the 7ven Messenger is three bags merged into one. The minimalist external design and its endless versatility makes the 7ven Messenger a bag that you can use every day of the week, for WORK & PLAY.

 

  

 

 

 

 

FEATURES HIGHLIGHTS

 

 

 

 

 

 

Mag-lock™ Magnetic Chest Strap.
Mag-lock™ Magnetic Chest Strap.

 

DESIGNED FOR WORK

SIMPLE AND ELEGANT STYLE

The simple and elegant black design means you won't look out of place even when you are in your full work attire.

For the professional.
For the professional.

 

Stylish.
Stylish.

 

 

7ven Messenger goes well with any work accessories.
7ven Messenger goes well with any work accessories.

THREE MODES OF CARRY 

You can change between three modes of carry (shoulder, messenger, or carry) by using the quick adjusting shoulder strap.

Three modes of carry for added versatility.
Three modes of carry for added versatility.

 

Quick strap adjustment to switch between messenger, shoulder, and briefcase style.
Quick strap adjustment to switch between messenger, shoulder, and briefcase style.

 

For him and her.
For him and her.

 TOUCH OF CLASS

Carry handle wrapped in leather to give a better carry experience
Carry handle wrapped in leather to give a better carry experience

 

Leather-wrapped bottom corner for that touch of class
Leather-wrapped bottom corner for that touch of class

 

 HASSLE FREE TRAVEL

A quick access pocket in the shoulder strap, for your money and/or transport travel card. Convenient.
A quick access pocket in the shoulder strap, for your money and/or transport travel card. Convenient.

 

Low friction luggage handle sleeve for easy airport transit
Low friction luggage handle sleeve for easy airport transit

 

Dedicated hidden external phone pocket for easy phone storage
Dedicated hidden external phone pocket for easy phone storage

  

7ven Messenger triangular shape ensures easy storage and retrieval from air-cabin's overhead bins.
7ven Messenger triangular shape ensures easy storage and retrieval from air-cabin's overhead bins.

 ORGANISED FOR THE DIGITAL CENTURY

 

A dedicated front pocket to carry all your tech gear and cables.
A dedicated front pocket to carry all your tech gear and cables.

 

Perfect for everyday carry. Fits all your essentials.
Perfect for everyday carry. Fits all your essentials.

 

 

 

DESIGNED FOR PLAY

LIFE-PROOF FABRIC

Water and stain resistant. Very easy to clean.
Water and stain resistant. Very easy to clean.

 

7ven Messenger uses a specially treated ballistic nylon fabric for protection against water and stains.
7ven Messenger uses a specially treated ballistic nylon fabric for protection against water and stains.

COMFORT

ALPAKA 7ven Messenger is designed to reduce shoulder load when used in messenger mode. Apart from the wide, padded shoulder strap and body-hugging shape, we also designed a revolutionary new Mag-lock™ magnetic chest strap (with one finger operation magnetic locking), which allows significant weight to be distributed evenly across the back. 

 

The Mag-lock chest strap is so cool you'll want to use it everyday.
The Mag-lock chest strap is so cool you'll want to use it everyday.

 

You can deploy or tuck away the Mag-lock™ chest strap without having to look at it, and with a simple one click operation (with or without gloves on). Cool and efficient.
You can deploy or tuck away the Mag-lock™ chest strap without having to look at it, and with a simple one click operation (with or without gloves on). Cool and efficient.

  

Mag-lock Chest Strap can be easily deployed on the go.
Mag-lock Chest Strap can be easily deployed on the go.

ADAPTABLE STORAGE SPACE 

The unique triangular shape of the 7ven Messenger means it will adapt to your load by simply changing its shape. The bag also has an unique OVERLOADABLE design that increases internal storage space by more than 30% when you need to overpack your bag.

Expandable to carry as little or as much as you need.
Expandable to carry as little or as much as you need.

 

Ample storage space for your tech and life gear.
Ample storage space for your tech and life gear.

GREAT FOR ANY ACTIVITY 

The 7ven Messenger's body-hugging shape and Mag-lock™ magnetic chest strap ensure that the bag is stable enough for any activity. Whether you're riding a bike, or free-running through your urban environment.  

 

Stable enough for any activity.
Stable enough for any activity.

  

7ven Messenger with strap management system is designed for the cyclist. Beautiful & Functional
7ven Messenger with strap management system is designed for the cyclist. Beautiful & Functional

  

 

  

 U-LOCK STORAGE

We love riding our bikes to work, so we understand the importance of having a dedicated storage pocket for U-lock.

Dedicated U-lock storage
Dedicated U-lock storage

TRIPOD MOUNT

Tripod holder with Mag-lock strap
Tripod holder with Mag-lock strap

PLAY SAFE

Padded bottom and back for added drop protection.
Padded bottom and back for added drop protection.

 

The bottom of the bag is lined up with 4 feet that protect it from getting dirty. They also make the bag very easy to retrieve from the airplane overhead compartment.
The bottom of the bag is lined up with 4 feet that protect it from getting dirty. They also make the bag very easy to retrieve from the airplane overhead compartment.

 

Reflective Strip makes night riding safer
Reflective Strip makes night riding safer

 

 

 

ZERO EFFICIENCY DRAG

7ven Messenger is designed for pure efficiency. On average, when using the 7ven Messenger every day of the week (when compared to other messenger bags), you can save up to 10 minutes a day. That's over an hour a week and more than 50 hours saved in a year. 

If you earned $10 USD a hour, a saving of 50 hours a year is equivalent to saving of $500 USD a year

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SPECIFICATIONS

We chose the highest quality and most durable materials possible, because we wanted to create a product that's durable. We're not a fast fashion company. We're here to make stylish and functional products that are long lasting.

 

 

The 7ven Messenger's unique triangular shape has several advantages over traditional rectangular messenger bags:

  • It won't tip over.
  • This shape also allows the bag to sit closely to your back for a more ergonomic feel.
  • The triangular shape makes the bag look less bulky and keep a slimmer look even when it is full.
  • Greater storage capacity.
Reinforced stitching, high quality zippers, materials and components make the 7ven Messenger exceptionally durable.
Reinforced stitching, high quality zippers, materials and components make the 7ven Messenger exceptionally durable.

  

Every seam is carefully stitched.
Every seam is carefully stitched.

 

TESTED BY US 

We tested the 7ven Messenger for over 10 months by travelling with it
We tested the 7ven Messenger for over 10 months by travelling with it

TESTED BY OTHERS

As part of our commitment to achieve our quality goal, we sent many pre-production 7ven Messenger prototypes for testing and evaluation by different people and organisations.

 

Are you an urban traveler that loves travelling light? But still want to have all the essentials like phone, camera, passport, wallets, keys, etc., with you at all times?

This is why we created the Go Sling, a small sling bag that is designed to hold all your travel essentials in a light, sleek, and secure bag.

When we designed the Go Sling, we imagined it as a travel sling bag that will go everywhere with you. With this in mind, we designed the Go Sling to be modular with a removable and reversible strap (for both left and right hand use), so that it will fit perfectly inside the 7ven Messenger. We also added a flexible and quick adjusting shoulder strap, which allows you to have many different wearing styles for maximum comfort and security.

 

The Go Sling's main compartment fits a DSLR or Mirrorless camera, two lenses, and an iPad Mini.
The Go Sling's main compartment fits a DSLR or Mirrorless camera, two lenses, and an iPad Mini.

It's Dimensions are:

  • 28cm Width
  • 16cm Height
  • 12cm Depth

 

 

TECH DOPP KIT

The Tech Dopp Kit is designed to keep all your personal digital gear organized every day of the week. It features specially designed compartments for all your digital gear.

 

GYM CUBE

Many people prefer to go to the gym before they go to work and then head to work straight after. But taking your used gym clothes in your work bag for whole day is not ideal, due to the strong odor. This is why we designed the 7ven Gym Cube, which can absorb most of the strong odors from used gym clothing.

MADE IN JAPAN ODOR ABSORBING MESH

We worked with a Japanese fabric manufacturer to develop a special mesh fabric that absorbs almost all the strong odors associated with dirty gym clothes, whilst still offering strong breathability of mesh fabric.

 

REUSABLE and WASHABLE

The smell absorbing mesh can be washed to recover the smell absorbing function. 

REWARD LEVELS

 

 

 

 

 

 

 

 

 

 

 

Get Cash Back on the Projects You Love!
Get Cash Back on the Projects You Love!

 

 

 

DESIGN

The design and prototyping process was a long, expensive and life-learning journey. It took us more than a year to get from the initial design sketches to the final pre-production prototypes. Sometimes we had to work more than 100 hours a week to ensure that our prototyping milestones were met.

Every aspect of the bag design was tested and scrutinized for usability and quality. We worked with many international companies to ensure that the we have the best processes in place for the manufacturing of the 7ven Messenger bag. 

Finally, we were able to produce more than 50 (fifty) 7ven Messenger bags prior to the Kickstarter campaign to ensure that we can achieve our promised production schedule and quality target. 

Design Sketches for 7ven Messenger.
Design Sketches for 7ven Messenger.

 

Early prototypes of 7ven Messenger bags
Early prototypes of 7ven Messenger bags

 

German designed magnetic latches used in our Mag-lock Straps.
German designed magnetic latches used in our Mag-lock Straps.

  

VALUE

7ven Messenger is a duffle bag, a briefcase, and a messenger bag all rolled into one. How much would you expect to pay for a high quality messenger bag, a briefcase and a duffle bag?

 

ABOUT ALPAKA

                             ALPAKA company motto: "Anything is possible"

ALPAKA was founded in 2013 by two friends. We share a passion for fashion, technology and design. We also love to travel and explore the world, but at the same time we are young professionals who are immersed in the modern digital culture of the 21st Century. With this in mind, we realized that the current range of carry products (i.e. bags) have not really kept up with the world we live in, nor are they suitable for those who are looking to use one bag for both work AND play. So we decided to design an everyday bag that you could use for both work & play. This was how the 7ven Messenger was born. 

FAIR WAGE

As part of our ethos, we believe that every product that we design and make, is done with both environmental and workplace sustainability in mind.

In keeping with our workplace sustainability goal, we pay higher wage directly to the craftsmen who make the bags. After all, great products are only made by people who love what they do, and you can only love what you do, if you are paid fairly.

HOW IS THE MONEY SPENT

We believe in making high quality products that stand the test of time, this is why we chose only the best quality fabrics, and parts for the 7ven Messenger. However, we also believe that quality products should be affordable. 

In keeping with our philosophy for quality and affordable prices, we negotiated hard with our suppliers to make sure we get the best possible prices for all the materials and parts we use in our bag. We then passed these cost savings directly to our Kickstarter supporters. 

 

TIMELINE

WHY KICKSTARTER?

We're almost there. Everything is set and ready to go now that we have the full support of the manufacturer. Since we are a small team, we’ve done everything within our capacity to get ALPAKA to where we are now. We’ve already invested over $35,000 of our own funds to create the best product possible, but we can’t launch ALPAKA on our own. To reach the minimum order quantity at the factory we're working with, we're asking you to join our movement.

If we hit our fundraising goal, we’ll be able to bring the 7ven Messenger to life and launch a new brand committed to making amazing and innovative products for the modern lifestyle. This is just the beginning of a long and exciting journey to come. Thanks for your support! 

Risks and challenges

If the 7ven Messenger is successfully funded we are confident we will be able to produce the bag and have it delivered to backers by January – 2017. We have full support of the manufacturer and all parties involved are set and ready to go.

The funds raised are going directly into the production/manufacturing of the bag. Even though we do not see any direct risks, there are always unforeseen circumstances that may present themselves during production. If this were to occur, we will always be 100% transparent with you and communicate this to you right away. Our goal is to get you an awesome, high quality bag you are excited about, and we will do everything we possibly can to make that happen.

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Funding period

- (30 days)