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What if an App could find the perfect beer to suit your mood, tastes, food or occasion? ALL BEER Finder can do all that, and more…
What if an App could find the perfect beer to suit your mood, tastes, food or occasion? ALL BEER Finder can do all that, and more…
63 backers pledged £12,104 to help bring this project to life.

About this project

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£12,104

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What is it?

allbeerfinder.com is a live website that allows you to search beers to suit your tastes. It’s a bit old, doesn't list all the beers we've evaluated, it’s not pretty and it it’s too shy to share all the information our database contains. However, it works, and gets around 50,000 hits per month but we're much more ambitious than that...

Current website search page
Current website search page

With your help allbeerfinder.com will be replaced, upgraded and complemented by an all new App to become the best, simplest and most accurate beer search tool there is.   

New ALL BEER Finder App 'Quicksearch'
New ALL BEER Finder App 'Quicksearch'

How does it work?   

ALL BEER Finder uses a comprehensive and unique beer flavour database, populated with flavour evaluations by highly trained master sommeliers using the distinctive ALL BEER flavour template, developed by Alex Barlow when researching the ALL BEER Guide book.

Alex re-invented the wheel of beer flavour identification and developed a beer evaluation template that identifies flavour characters, intensity and even relative flavour balance.

Traditional Beer 'Flavour Wheel'
Traditional Beer 'Flavour Wheel'
ALL BEER Flavour Notepad example
ALL BEER Flavour Notepad example

The credibility of the template was confirmed by scientific studies at the International Centre for Brewing Science at Nottingham University, resulting in papers presented at the European, World Brewing Congress and American Society of Brewing Chemists.   

World Brewing Congress poster presentation
World Brewing Congress poster presentation

Each beer results in a minimum of 52 data-points of information, including qualitative information like specific aroma descriptors and suitable food pairings plus quantitative data such as relative intensity of aroma, taste and mouthfeel characteristics, flavour balance and overall Flavour intensity™ (Fi™).   

If this sounds super-geeky, it is. But, this means we have great source data to enable our algorithms to select the perfect beer to suit your tastes using simple, intuitive search methods.

Key Features:

Search for beers using one or more of the following unique combination of methods:

  • Free type text, e.g. a favourite flavour characteristic, a food you want to pair with, beer brand or even hop type
  • % ABV range slider, select your desired alcohol range, e.g. 4-5.5%
  • Fi™ range slider, our unique 1-7 Flavour intensity™ scale, 1 = ultra-light, 7 = intense
  • Colour range slider, from white, through yellow, gold and amber to red, brown and black

Further ‘Advanced search’ methods include:

  • Bitterness range slider, from low bitterness like light lager to high bitterness like IPA
  • Balance range slider, from sweet, full or rounded, through balanced to more sour, bitter and challenging
  • Style selector. Pick from our list of major Ale, Lager and Lambic sour beer styles
  • Format selector. Pick the package formats appropriate to your needs
  • Brewery facilities. Find breweries that offer a shop, tap room or food facilities

Why we are different:

ALL BEER Finder is different from other Apps because the beer flavour data is collated by independent evaluation from a highly trained flavour expert using a proven and consistent template (The ALL BEER Flavour Notepad) which collates both descriptive and numerical intensity data for identifiable flavour characters, meaning we have more usable and searchable data, and more methods to search - you search beer your way - by the features that are important to you, including desired food pairings!

Stretch goals:

Our initial fundraising target for developing the new website and App is a modest £12,000. However, if we exceed this amount, our stretch targets will allow us to add additional features to the App. These will include:

  • Geolocation, search local breweries and where to find beers you like
  • Ability to favourite beers and add own notes
  • Android version of the App
  • Style guide and tasting information from the ALL BEER Guide book

Timeline:

  • Key project milestones:
  • Kickstarter starts
  • Kickstarter closes
  • Distribute ALL BEER reward items
  • Commence development of ALL BEER Management Portal
  • Test and approve Commence development of allbeer.co.uk/ allbeerfinder.com websites
  • Commence development of ALL BEER Finder App
  • Test and approve
  • Distribute Beta App- based reward items Review and revise
  • Final approval launch new allbeer.co.uk and ALL BEER Finder App

Reward item images:

£5 (c.$7.50) - ‘Thank You’ email with ALL BEER digital wallpaper designs

£10 (c.$15) - Beta version of the App with ‘Thank You’ email & ALL BEER digital wallpaper designs

£20 (c.$30) - Limited Edition 1/250 ‘I Kickstarted ALL BEER Finder App’ T-shirt

£30 (c.$45) - ALL BEER Experience

£40 (c.$60) - One-of-a-kind ‘I Kickstarted ALL BEER Finder App’ T-shirt. Each shirt displays one of the 25 different beer styles presented in the ALL BEER Guide book

£50 (c.$75) - ALL BEER Experience-for-2

£100 (c.$150) - ALL BEER Tasting Party Pack

£200 (c.$300) - Beer Academy/ ALL BEER day course gift certificate

£500 (c.$755) - Silver-level Sponsor (items as listed and relevant images as above*) *Breweries sponsoring at this level will have their membership fees waived - message us for details.

£1,000 (c.$1,510) - Gold-level Sponsor (items as listed and relevant images as above*) *Breweries sponsoring at this level will have their membership fees waived - message us for details.

Risks and challenges

Over and above the challenge of creating intuitive searches for all our great data and presented it in the clearest way possible, the principle risks and challenges are related to the website and app developers meeting the timelines stated. As many of the designs are already developed the most time consuming portion will be programming the algorithms which mine the information from the database. However, as we have a functioning website, there is a good basis to work from and improve.

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Support this project

  1. Select this reward

    Pledge £5 or more About $8

    Personalised ALL BEER ‘Thank You’ email with 6 distinctive ALL BEER digital wallpaper designs, plus subscription to our newsletter.

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    3 backers
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  2. Select this reward

    Pledge £10 or more About $15

    Exclusive beta version of the ALL BEER Finder App, personalised ALL BEER ‘Thank You’ email with 6 distinctive ALL BEER digital wallpaper designs, plus subscription to our newsletter.

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    Limited 10 backers
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  3. Select this reward

    Pledge £20 or more About $31

    Limited Edition ‘I Kickstarted ALL BEER Finder’ T-shirt, personalised ALL BEER ‘Thank You’ email with 6 distinctive ALL BEER digital wallpaper designs, plus subscription to our newsletter.

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    Limited 7 backers
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  4. Select this reward

    Pledge £30 or more About $46

    ALL BEER Experience, including ALL BEER Guide book, Flavourmax glass and interactive flavour challenges (5 malt tasters & a scratch'n'sniff hop aroma card) plus personalised ALL BEER ‘Thank You’ email with 6 distinctive ALL BEER digital wallpaper designs, plus subscription to our newsletter.

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  5. Select this reward

    Pledge £40 or more About $62

    Exclusive one-of-a-kind ‘I Kickstarted ALL BEER Finder’ T-shirt. Each shirt is 1 of 25 completely unique designs featuring a beer style from the ALL BEER Guide, plus personalised ALL BEER ‘Thank You’ email with 6 x distinctive ALL BEER digital wallpaper designs & subscription to our newsletter.

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  6. Select this reward

    Pledge £50 or more About $77

    ALL BEER Experience-for-2. Includes one ALL BEER Guide book and two experience packs, each with Flavourmax glass and interactive flavour challenges (5 malt tasters & a scratch'n'sniff hop aroma card), plus personalised ALL BEER ‘Thank You’ email with 6 distinctive ALL BEER digital wallpaper designs, plus subscription to our newsletter.

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  7. Select this reward

    Pledge £100 or more About $154

    ALL BEER Tasting Party Pack.
    Includes 4 x ALL BEER Guide books and 10 x experience packs, each with Flavourmax glass and interactive flavour challenges (5 malt tasters & a scratch'n'sniff hop aroma card).

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  8. Select this reward

    Pledge £100 or more About $154

    Bronze standard sponsorship is for small to medium sized breweries and includes:
    - a personal thank you letter with accreditation of your name/ company name as a Silver standard sponsor of ALL BEER Finder,
    - Sponsors accreditation, in order of sign-up on the ‘About us’ page,
    - One year Membership of ALL BEER Finder
    - Beta version of the ALL BEER Finder App
    - 6 x distinctive ALL BEER digital wallpaper designs & subscription to our newsletter.

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    4 backers
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  9. Select this reward

    Pledge £200 or more About $308

    Voucher for any UK-based Beer Academy/ ALL BEER course, which may be a full-day:
    - 'Foundation course' for beginners;
    - 'Advanced course' for the more initiated or
    - 'How to Judge Beer course' for the true enthusiast or professional.
    Vouchers are delivered within a personalised, 'Thank You' card signed by Alex Barlow.

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  10. Select this reward

    Pledge £500 or more About $771

    Silver standard sponsorship, includes:
    - a personal thank you letter with accreditation of your name/ company name as a Silver standard sponsor of ALL BEER Finder,
    - Sponsors accreditation, in order of sign-up on the ‘About us’ page,
    - Beta version of the ALL BEER Finder App
    - Limited Edition (1/250) ‘I Kickstarted ALL BEER Finder’ T-shirt
    - ALL BEER Experience, including ALL BEER Guide book, Flavourmax glass and interactive flavour challenges (5 malt tasters & a scratch'n'sniff hop aroma card)
    - 6 x distinctive ALL BEER digital wallpaper designs & subscription to our newsletter.

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    10 backers
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  11. Select this reward

    Pledge £1,000 or more About $1,542

    Gold standard sponsorship, includes:
    - a personal thank you letter with accreditation of your name/ company name as a Gold standard sponsor of ALL BEER Finder,
    - Sponsors accreditation, in order of sign-up on the ‘About us’ page,
    - Beta version of the ALL BEER Finder App
    - Limited Edition unique (1/25 Beers) ‘I Kickstarted ALL BEER Finder’ T-shirt
    - ALL BEER Experience-for-2, including ALL BEER Guide book, two experience packs, each with Flavourmax glass and interactive flavour challenges (5 malt tasters & a scratch'n'sniff hop aroma card)
    - 6 x distinctive ALL BEER digital wallpaper designs & subscription to our newsletter.

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    1 backer
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Funding period

- (30 days)