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A beautifully designed travel guide book from the team behind the award-winning travel show Attaché. Pre-order your copy today.
A beautifully designed travel guide book from the team behind the award-winning travel show Attaché. Pre-order your copy today.
1,078 backers pledged £29,023 to help bring this project to life.

About this project

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The Attaché Guide to Travel is a guide book for today’s traveller.

Forget the endless lists of tourist traps and clichéd restaurants. The Attaché Guide to Travel is packed with tips on transport, food, money, language, and etiquette, so you can unlock YOUR unique experience in some of the world’s greatest cities.

Beautifully designed with hand-drawn illustrations and world-class photography, the Attaché book will be essential hand-luggage material for every traveller.

Travel has changed, travel content hasn’t.

Recently I found myself arriving in cities that I’d never been to before and knew very little about - on any level. Culture, language, transport, money, food, etiquette, etc.

But I found that modern travel content hadn’t caught up with the modern traveller and I wanted to fix that. So I created Attaché, the award-winning travel show.

During that journey I found that most travel books hadn’t evolved either. They all seem to be 500-page lists of tourist attractions and over-priced eateries. Nobody has time for that anymore. There’s very little that caters to today's traveller; the traveller who wants to dive beneath the veneer of a city and discover its spirit through the people that live there, and their food and drink, all while respecting local customs. 

So we teamed up with Elliot Jay Stocks and Sam Stocks, the team behind the indescribably beautiful Lagom magazine, and award-winning travel photographer Greg Annandale to solve this problem.

Introducing Volume 1 of the Attaché Guide to Travel

We've researched and curated all the essential information you need to experience these cities on your own terms. Things like:

  • how to use the local transport system
  • how to pay for things
  • tips on tipping
  • language essentials
  • must-eat food items and where to find them
  • local etiquette and customs
  • tips and tricks unique to each city
  • and tons more... 

All this is presented alongside stunning photography and hand-drawn illustrations. 

 

Printed on beautiful 140 gram uncoated paper by Taylor Brothers in Bristol, England, the Attaché Guide to Travel will be a book that splits its time between your hand luggage and your coffee table.

Volume 1 - Asia & Oceania

In this first of four planned Volumes, we're covering Asia and Oceania. Inside you'll find guides to: • Mumbai  • Bangkok  • Kuala Lumpur  • Singapore  • Beijing  • Hong Kong  • Shanghai • Seoul  • Tokyo  • Manila  • Jakarta  • Guangzhou  • Delhi  • Osaka  • Melbourne  • Sydney  • Auckland  • Taipei  • Kolkata  • Shenzen  • Brisbane 

Dan Rubin Print

One more thing: our £35 tier includes an exclusive SIGNED 16" x 12" print by legendary designer and photographer Dan Rubin. A giclée fine art print on archival paper, this stunning print is ONLY available through this Kickstarter campaign and is limited to just 100 copies - so grab one before they go!

We can't wait to share the Attaché Guide to Travel with you. Thanks for support and your backing - we couldn't do this without you. 

UPDATE: STRETCH GOALS

We smashed through our funding goal on Day 1! So we're going to add some stretch goals throughout the remainder of the campaign. First up...

£16,000 - Expanded Photography

If we hit £16,000 we’re going to take the photography in the book to the next level. High quality photography is a cornerstone of this project but if we hit this stretch goal we’ll be able to gather even more photos of the incredible cities featured in Volume 1. And as we gather these new photos, we’ll share them with you, our backers. Imagine, unique perspectives of unique cities - and we’re just a few more backers away from making it happen.

Craig McCormick
Craig McCormick

 

UPDATE 2 - MORE STRETCH GOALS

We’ve blown past our first Stretch Goal so we’re on to our second. If we hit £20,000 in backing, we’ll be upgrading the materials used in the production of the book. We’ll add a soft touch laminate to the cover, as well as beautiful foiling on the titles. You can see examples of both of these techniques in the photos at the end of this update.

We are determined to make this book feel as at home on your coffee table as it would in your hand luggage. We’re well on our way to unlocking these beautiful enhancements, so please take a moment so share this campaign with your friends on social media. Thanks so much.

UPDATE 3 - COME TO THE BOOK LAUNCH PARTY!

Thanks to the support of over 800 people, we’re within just a few ££ of DOUBLING our campaign goal with a whole week to go.

That sounds like cause for celebration. So that’s EXACTLY what we’re going to do.

For the final week of the campaign we’re introducing a new stretch goal AND a new tier. If we hit £30k by the end of the campaign, anyone who pledges £50 or more will get an exclusive invite to the book launch party in London later in the year! Come and celebrate with the team behind the book, the Attaché show crew, and your fellow backers. It will be a fantastic event!

Few things to mention:

- If you’ve already pledged, don’t worry! Just increase your pledge to £50 or more and you’ll get an invite.

- If you pledge £50 or more you’ll get an invite but you’ll need to make your own way to London and the venue.

- The exact date, time, and venue for the party will be confirmed after we hit the stretch goal.

So get that £50 pledge in on the new tier (or increase your existing pledge), help us hit this last stretch goal, and let’s celebrate this amazing campaign together!

Risks and challenges

A book is not a small project - there are a lot of moving parts (literally and figuratively) in the printing and distribution processes. But we feel like we've assembled a crack team with expertise in all the right areas to ensure this project is a huge success.

The look of the book may change slightly (cover image, info layout, etc) as we work through this process but it will be a beautiful book that stays true to our vision and promise.

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Support this project

  1. Select this reward

    Pledge £1 or more About $1.28

    Karma

    Thanks for helping us bring this project to the world.

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    Pledge £7 or more About $9

    Digital

    You’ll get:
    - The PDF version of the book
    - Your name listed as a supporter on the Attaché website.

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    135 backers
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    Pledge £11 or more About $14

    Book (Early bird pricing)

    You’ll get:
    - The physical book
    - The PDF version of the book
    - Your name listed as a supporter on the Attaché website.

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    Reward no longer available 50 backers
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    Pledge £15 or more About $19

    Book (standard pricing)

    You’ll get:
    - The physical book
    - The PDF version of the book
    - Your name listed as a supporter on the Attaché website.

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    Pledge £21 or more About $27

    Signed copy of the book

    You’ll get:
    - Physical book signed by Alex with personalised message.
    - The PDF version of the book
    - Your name listed as a supporter on the Attaché website.

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    Reward no longer available 150 backers
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    Pledge £35 or more About $45

    Book + Dan Rubin print

    You’ll get:
    - A Limited Edition Dan Rubin signed print
    - The physical book
    - The PDF version of the book
    - Your name listed as a supporter on the Attaché website.

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    Reward no longer available 100 backers
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  7. Select this reward

    Pledge £39 or more About $50

    Three Book Multi-pack

    You’ll get:
    - 3 x physical copies of the book
    - The PDF version of the book
    - Your name listed as a supporter on the Attaché website.

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    29 backers
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  8. Select this reward

    Pledge £50 or more About $64

    Launch party invite

    - An invite to the book launch party in London
    - The physical book
    - The PDF version of the book
    - Your name listed as a supporter on the Attaché website.

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    5 backers
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  9. Select this reward

    Pledge £500 or more About $639

    Project Patron

    You’ll get:
    - Your name or company logo printed IN THE BOOK as a project patron.
    - A Limited Edition Dan Rubin signed print
    - 5 x copies of the physical book
    - 1 x copy of the book signed by Alex
    - The PDF version of the book
    - Your name or logo featured as a patron on the Attaché website.

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  10. Select this reward

    Pledge £2,000 or more About $2,556

    Feature in an Attaché episode

    You’ll get:
    - 30 second spot in an upcoming episode of Attaché
    - Half-page company presence printed IN THE BOOK.
    - 5 x copies of the physical book
    - 1 x copy of the book signed by Alex
    - A Limited Edition Dan Rubin signed print
    - The PDF version of the book

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    Pledge £3,000 or more About $3,834

    An Attaché episode in YOUR city

    You’ll get:
    - We’ll come to your city and film an episode of Attaché AND feature you/your company.
    - A Limited Edition Dan Rubin signed print
    - 5 x copies of the physical book
    - 1 x copy of the book signed by Alex
    - The PDF version of the book

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Funding period

- (30 days)