SPOONZEY Super Fun baby spoon & fork! Awesome
Spoonzey has a little Train & Car integrated into the handle, makes meal times super fun. Also contains silver.... Awesomeness!
SPOONZEY, the ultimate Children's Spoon & Fork, awesome little train & car make it super fun, choo chooooo.
IN PINK OR BLUE
Design Designed ltd (Jamie) has created a double sided spoon/fork which also has a Train one side and a cool car the other.
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"Check out the AWESOME gifts and take a look at the video if you haven't already"
The SPOONZEY children's spoon/fork is designed to make meal times more fun and engaging, they can achieve this on their own but a few sound effects from the person holding the spoon will do the world of good. Chooo Chooooo... Brummmmm Brummmmm.. You get the idea :)
- Made with certified food grade materials.
- Made to EU and FDA standards.
- Fully certified process from start to finish.
- RECYCLING OF OLD SPOONZEYS (If you wish to recycle your Spoonzey at any point, we will do it for you for free).
- FSC certified card used for the packaging of Spoonzey.
- Sterilized before packaging a minimum of 3 times for safety.
- Manually and machine checked multiple times for faults or defects for safety.
We intend to make this one of the safest children's products in the world by not only looking at the physical design but also making the most of modern materials technology. The SPOONZEY will take advantage of the naturally antimicrobial properties of Silver (yes the precious metal) thus giving something which protects against bacteria, fungus and germs. There are many companies providing silver ion additives for use in injection molding, we will try a few, lab test and analysethe resulting effectiveness of each to decide upon the best product for use in the Spoonzey. As a matter of course we will sample other methods of achieving the same goal such as coating and treatments to see if there is a comparable solution for a lower cost but we will not sacrifice the goal to save a couple of pennies.
There are around 8 different designs for SPOONZEY but after some trail testing and feedback it has been decided that the train/car combo is the one that should be brought to the good people of Kickstarter.
The website will be updated soon, www.spoonzey.com
OK, Looks cool, sounds great, what do you need?
The main cost at the moment is the injection mold tooling, in addition to that there is a minimum run needed of around 1,000 to prevent further costs.
So to get the first one off and running around £7,500 ( about $12k US Dollar). This will enable us to get the injection mould tooling machined, this is being done by a company less than 2 miles from the SPOONZEY packaging warehouse. They have said that they can rush it though in 3-4 weeks instead of the usual 6-8 which is nice of them. All the packaging is ready to be printed using forestry certified card, that is also being done within 2 miles of the warehouse here in the UK.
Initially the £7,500 is what is needed but if people like the SPOONZEY and want to see it pushed further forward there is a plan of action already in place.
£14,000 will enable a second design to be introduced, it is less than half two of the initial cost because the mould can accommodate the extra design with only machining to be paid for. Also the packaging and everything else has already been accounted for.
£20,000 Will enable a third design, and set the SPOONZEY up for world domination.
Following on from having the ability to manufacture specific designs in the UK the aim is to start producing them in USA &/or Canada. This is because the transportation from the UK is costly in comparison with just setting up a unit overseas. Of course this will depend in a large part on the number of orders being received from the North American market over the kickstarter campaign but I am fairly certain that regardless of the volume seen now, this will defiantly be a market where we call home. For the North American part of SPOONZEY we anticipate a tilt point of around £90,000 where economics dictate we make the move.
So to summarise, if this project went viral, people took the chance on it and me around £110,000 would see SPOONZEY become an internationally located brand with the world most awesome backers.
COMING TO AMERICA?
Ok so getting the £100,000 plus needed to make the second area of production is a long shot, but if it where to happen here's what we would be looking to do.
Setup in a town/city which has high unemployment and good transport infrastructure. This maybe something we (Kickstarter backers and Me) can vote on to decide where the jobs would best fit. Ability to manufacture is not a concern, as with both the UK and USA manufacturing has been the backbone of the economies for many years although the Far East consumed much of that, manufacturing in the west is still alive a presents many benefits over sending away.
WHATS YOUR STORY?
I was born and raised in south Essex (UK), I left school at the age of 15 and went strait to work (I had always wanted to go on to University to become an architect but money was more important at the time). I've worked in Norway, Spain and London in various roles from Business Development Manager to Marketing Manager but always with a desire to dream up new products and businesses.
In 2011 I created (with my Fiancée) something called the sling 4 skis, in essence a strap to make carrying skis and snowboards easy. That now been sold to over 80 countries worldwide and I've reinvested into the product making the designs better and the packaging as well as the website more appealing, that should all be ready to go by mid 2014 and I might use kickstarter to launch the new designs.
Besides the ski product I also run just about the largest wedding directory in Essex called EssexWeddingServices.com and a few other websites.
My mind seems to run at a 1,000 miles per hour, I can design things in my head, redesign, adjust and envisage all parts of a product before a pen ever hits the paper. Since I got the idea for SPOONZEY a little over a year ago I have kept purely focused on it and drafted in 3D designers to put into practice what I can see with my minds eye.
DEVELOPMENT OF SPOONZEY.
It's been a fairly long process to get to this stage, as I mentioned a little over a year of hard graft. I would guess over 100 different designs have been 3D printed to get a feel for them and adjust any errors I can see and feel when the product is in hand. Looking back I kind of wish I had just brought a 3D printer to begin with because it would have saved a lot of time and money.
I've put everything financially into this project and a lot more in time and stress but that's all part of the fun of venturing out and making a mental image into a physical product which not only functions as I've dreamed of but is also safe and baby/child friendly which must never be overlooked.
The initial concept that I made myself used 2 desert spoons taped together with kids toys also taped on, it looked torturous to friends and family but I could see the SPOONZEY contained within that mess of metal, plastic and an unhealthy dose of tape.
I regularly buy and support products and projects which I have no inherent interest in just because I admire the people or person which have had the balls to go out on a limb and just go for it. Granted this project won't earn me any money on kickstarter but that's kind of the point, I don't want to become rich I just want to know other people have validated the idea and work, that's enough for me.. If a chain store takes up the product in future that would be awesome because I could employ lots of people who are struggling and go in to develop more ideas of my own as well as other peoples by supporting them.
Berty, interactive video?
Berty is the Spoonzey mascot, we are going to be shooting some videos of him with the Spoonzey and other large model cars & trains. In essence we are looking to create a fun video which introduces children to the Spoonzey and makes them excited about meal times. For me it was the Green Giant adverts that got me eating vegetables :)
The first prototypes;
Here are some pictures of the early prototypes which used sellotape to hold them together..
Here are a few of the 3D printed prototypes;
If you want any information on the 3D printers that where used, some cost comparisons and/or any advice, ive now got more experience than most so anything i can do to help just let me know.
The images of the spoon on the wooden side are slightly larger than we will be running for the production version spoon.
Once we reach the initial goal together we would like to continue pushing, thus allowing new designs and make this into a brand which can end up in shops worldwide... Thats the ultimate goal but for now lets get on and hit the first one with the awesome support of the Kickstarter crowd.
Thanks everyone, if you have questions please get in touch.
Risks and challenges
The deadline for delivery is tight but this has been well considered in advance to make sure everyone (without exception) gets their Spoonzey on time and in the exacting condition we have set ourselfs.
The moulding process may require some alterations to the design in order to prevent parts breaking or failure to release from the mould. We have already factored this in to the delivery time-frame.
The Mould makers may get busy but they will know well in advance of any new orders, so because we are only running this campaign for less than 1 month that will not be an issue. In addition to this, if the goals are reached early they would be willing to start fabrication which will cut our lead time down even further.
Over challenges can and will pop up, that's just a part of making anything new.. The creativity and gritted determination that got us this far will see this through to the end.Learn about accountability on Kickstarter
- (29 days)