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Developed on the basketball court, perfected by science, this is the everyday adaptable sneaker for whatever life throws at you.
74 backers pledged HK$ 77,700 to help bring this project to life.
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About

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HK$ 77,700

74

It begins with our obsession with building the best basketball kicks. For the past 30-odd years, we have worked tirelessly to deliver only the best for everyone - that includes NBA stars like Lou Williams to Tony Parker to even myself. In this pursuit, we discovered something game-changing - why limit it to only basketball players, we want to share it with the world, so we are here on Kickstarter to make it a reality. 

We have developed PEAK King as THE everyday sneaker, providing comfort and performance while you walk, run and engage in high intensity sports. It is totally waterproof and activity adaptive with our latest P4U material innovation. We are not here to make incremental changes to sneakers, we want to redefine the expectations of how sneakers ought to perform. 

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Peak King is ultra comfy when you are walking as the molecule spreads out thinly in the midsole when small amount of pressure is applied. 

When running, you will get bounce off the elasticity in the material as the molecules interlock together which reduces pressure off your ankles.

The midsole of PEAK shoes is equipped with an intelligent material called P4U, consisting of innovative compound foaming tech. The sneakers become "self-adaptative" depending on the wearer's activity - and this is something that traditional midsoles lack. 

Watch here our chief R&D scientist demonstrate how the P4U material becomes extremely malleable when little to no pressure is applied. This is how you will feel like you are walking and running on clouds.  

Peak King delivers a strong bounce when you jump - molecules interlock quickly to provide tension so that you can jump higher. P4U technology delivers adaptive shock absorption and resilience according to the motion states. 

In short, the technology is able to "think" and adapt, adjusting itself according to your needs and motions. And this is major key. We have made PEAK King such that it can be the so(le) experience you need.

After countless hours in the lab, we have perfected P4U material that is used to power the sole in PEAK King. But we do not think that this is the end. We will provide every backer a free sample of P4U material. We want you to explore and play with the material and tell us what other products we should build with this technology. 

To confirm the reliability, comfort, and resilience of our self-adaptive tech, we are proud to present a test conducted by the Biomechanics Laboratory at Beijing Sport University. The results will astound you!


While the phrase “Made in China” may evoke certain thoughts in your mind, we’re here to take that phrase back. To us, “Made in China” is a point of pride. We adhere to the highest quality standards, so when you hear our brand “PEAK” and “Made in China” in the same sentence,” you know that it means something. It means trust. Here’s a word from PEAK's Head of Global Markets herself on this matter. 

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With in-house manufacturing capabilities, we will be able to manufacture PEAK King once we hit our funding goals. In fact, we are confident that we can deliver PEAK King to your doorstep within 30 days at the end of the campaign. We need your support to make PEAK King a reality. Support us today. #TEAMPEAK

Risks and challenges

For the past years, our team has been working day and night to perfect the technology and design of the shoes. This has all pay off as we have finished prototyping and will be manufacturing as soon as we are ready. Unlike other projects, we are manufacturing our own product, so we are in complete control of the production and quality control.

As such, our main concern is with fulfillment as this is our first foray into the overseas market. This said, we are working with top-notch logistics firm to ensure we can ship this to you within our promised timeframe.

Despite our planning, there are circumstances that may be out of our control. If we are met with these, we promise to communicate with full transparency to you.

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Support

  1. Select this reward

    Pledge HK$ 10 or more About US$ 2

    Support and follow our journey!

    Equivalent to 1.30 USD
    Our goal is to innovate and make footwear better, help us reach our goal faster!

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    Ships to Anywhere in the world
    3 backers
    HK$

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  2. Select this reward

    Pledge HK$ 850 or more About $109

    Peak King Kickstarter Price

    Equivalent to 109 USD
    20% off est retail price

    Receive a pair of Peak King Sneakers (we’ll contact you to choose your size and color after the campaign)

    Free Shipping Internationally

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    Ships to Anywhere in the world
    24 backers
    HK$

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  3. Select this reward

    Pledge HK$ 1,400 or more About US$ 179

    2 x Peak King DUO Discount

    Equivalent to 180 USD
    40% off est retail price

    Receive 2 pairs of Peak King Sneakers (we’ll contact you to choose your size and color after the campaign)

    Free Shipping Internationally

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    Ships to Anywhere in the world
    13 backers
    HK$

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  4. Select this reward

    Pledge HK$ 2,100 or more About US$ 268

    3 x Peak King TRIO Discount

    Equivalent to 269 USD
    Cause you are looking out for your homies, we will offer 40% off est retail price

    Receive 3 pairs of Peak King Sneakers (we’ll contact you to choose your size and color after the campaign)

    Free Shipping Internationally

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    Ships to Anywhere in the world
    11 backers
    HK$

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  5. Select this reward

    Pledge HK$ 3,000 or more About US$ 383

    Signed Limited Edition Peak King

    Equivalent to 384 USD
    Want to get your Peak King signed by our Peak Ambassadors?

    Choose this reward if you want yours exclusively signed by Lou Williams, Tony Parker, Matthew Dellavedova, Milos Teodosic or Terrence Romeo

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    Limited 0 backers
    HK$

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  6. Reward no longer available

    Pledge HK$ 700 or more About US$ 90

    Peak King Super Early Bird

    Equivalent to 89.99 USD
    40% off est retail price

    Receive a pair of Peak King Sneakers (we’ll contact you to choose your size and color after the campaign)

    Free Shipping Internationally

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    Ships to Anywhere in the world
    Reward no longer available 14 backers
    HK$

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  7. Reward no longer available

    Pledge HK$ 770 or more About US$ 99

    Peak King Early Bird

    Equivalent to 99 USD
    30% off est retail price

    Receive a pair of Peak King Sneakers (we’ll contact you to choose your size and color after the campaign)

    Free Shipping Internationally

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 8 backers
    HK$

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Funding period

- (60 days)