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Chef Ayinde a lifelong vegan puts his 10k+ hours in the kitchen to work creating the complete vegan experience in one for one week!
Chef Ayinde a lifelong vegan puts his 10k+ hours in the kitchen to work creating the complete vegan experience in one for one week!
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162 backers pledged $17,159 to help bring this project to life.

About this project

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$17,159

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Wildflower will be a plant based pop-up restaurant and cocktail bar in Manhattan at Broadway East, lead by lifelong vegan and Executive Chef Ayinde Howell of www.ieatgrass.com.

Broadway East

WE NEED TO RAISE $17,000. 

The trend of mobile food has expanded from food trucks to the pop-up concept—a great option that allows a chef to showcase his/her talents without the financial burden and risk associated with opening a restaurant. Already very popular on the West Coast, the pop-up is just making its way to the Big Apple with early success.   

My name is Ayinde and WildFlower is a passion project that I plan to execute as a pop-up restaurant in late spring of 2011. Supporting this project is a nod to green entrepreneurs, like myself, who are serious about good, nourishing plant based food.  Vegan food doesn’t have to taste like cardboard or put a big dent in your budget. It actually can be super good and affordable.

Your Money backing for this project will be applied toward: 

  • Rental fees 
  • Labor 
  • Food costs 
  • Promotion

More about my vision. I want to bring the entire vegan experience to one restaurant located in the heart of one of my favorite cities in the world-- New York City! I will be showcasing my 12+ years experience in the kitchen and as a life long vegan. The menu will encompass all of the best aspects of the plant based eating experience.  We will explore Classic American fare, Bistro Style, Raw-Fusion (where I take the best elements of raw and combine them with a clean cooked counterpart) Gluten Free and the chef's favorite, brunch! Waffles French toast, pancakes and more.  

We will be open for dinner for three nights- Thursday, Friday and Saturday as well as brunch on Saturday and Sunday.

I launched I Eat Grass with a vision.  A place for anyone and everyone to logon and discover all of the wonderful aspects of plant based living.  It was a risky pursuit, but a little over a year later we are well on our way.  The New York Times, Time Out New York, BET and others have taken noticed allowed my take on veganism to grace their pages.  All of the pop-up action will be filmed for docusodes (a new genre for the web) for posting on my site www.ieatgrass.com as well as other social media channels.  

Here is a sneak peek at my menu:

Thursday Night Dinner

Bistro Night

7 - Course New American-inspired menu

Friday Night Dinner

Raw-Fusion (Gluten Free)

7-course Gluten Free Raw-Fusion menu

Saturday Night Dinner

I Eat Grass Americana

Vegan Street Food Inspired Tasting Menu

Brunch: Saturday & Sunday 11-4pm

Saturday 

The Hangover Brunch

Stuffed French Toast

Cloud 9 Pancakes

Grits 

Home Fries

and more 

Sunday 

Return of the critically acclaimed Petit Dejuener, Ayinde's Waffle Brunch Returns for one day only!

Waffles:

Le Classic

-Mexican hot cocoa

-Strawberry shortcake

-Reese cup

Pina colada with hot buttered rum-maple sauce

Savory on the side:

Mac & Yease

Pablano Scramble Tofu

Habenero Quinoa hash

Sweet & Red Potato Home Fries

Smoked tofu bacon

Bottomless Mimosas

FAQ

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  1. Select this reward

    Pledge $5 or more About $5

    Shout out on our lively facebook page and twitter! (@ayinde)

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    12 backers
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  2. Select this reward

    Pledge $10 or more About $10

    You will receive above AND special advanced links to docu-sodes of the WildFlower process.

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    22 backers
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  3. Select this reward

    Pledge $25 or more About $25

    You will receive the above AND 2 unpublished recipes in digital form with links to how to videos to make the recipe just like Chef Ayinde makes them!

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    42 backers
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  4. Select this reward

    Pledge $25 or more About $25

    **Deluxe Pop-Up Add ON** You will receive the above AND 2 unpublished recipes in digital form with links to how to videos to make the recipe just like Chef Ayinde makes them! AND 15 MIN Skype or phone call (in the USA) to pick my lifelong vegan brain about anything! (Small Print: Anything in the vegan food, diet and lifestyle area that I am not contractually bound against telling you;) cooking, recipe techniques, weight-loss cleansing, pantry makeover etc.

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    Pledge $40 or more About $40

    You will receive ALL above rewards advanced priority credit card reservations 1 day before the general public.

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  6. Select this reward

    Pledge $50 or more About $50

    You will receive all the above rewards and AND advanced priority credit card reservations 2 days before the general public.

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    22 backers
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  7. Select this reward

    Pledge $80 or more About $80

    For the out of towner: You will receive 2 unpublished recipes in digital form with links to how to videos to make the recipe just like Chef Ayinde makes them! AND *for this deal only* an iEat Grass care package including one family size order of the infamous Mac & Yease (please include over night shipping from your part of the world)

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    7 backers
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  8. Select this reward

    Pledge $100 or more About $100

    The DIY Package: You will 3 recipes and links to how to videos to prepare the just like Chef Ayinde AND a 30 min" So What do iEat Grass? ...a how-to-be vegan" starter counseling session via phone or skype!

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    6 backers
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  9. Select this reward

    Pledge $250 or more About $250

    You will receive all above AND a 90 minute private cooking class for 2 by Chef Ayinde in your home (NYC 5 boroughs only)

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  10. Select this reward

    Pledge $700 or more About $700

    Gold Package: You will receive above rewards PLUS 2 seat at Chef Ayinde's table during the pop up complementary dinner AND your first round of cocktails on us!

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  11. Select this reward

    Pledge $1,000 or more About $1,000

    Platnium Package: You will receive above rewards PLUS VIP access for one night during the pop-up and complementary cocktails.

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    Limited 1 backer
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  12. Select this reward

    Pledge $5,000 or more About $5,000

    Diamond Package: You will receive above rewards PLUS VIP access to all events complementary dinners and cocktails during the entire run of the pop-up.

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Funding period

- (27 days)