The CityBrix | A revolutionary commuter bag for work & play project video thumbnail
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$29,311
pledged of $13,333 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

By KitBrix
$29,311
pledged of $13,333 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

About

For the past four years, the KitBrix team has made robust, innovative, water-repellent bags for cyclists, triathletes, obstacle racers and active families. 

KitBrix is proud to introduce the revolutionary CityBrix bag. Tested with elite athletes and inspired by military grade materials. The CityBrix backpack is designed with the active urbanite in mind. It has two key storage compartment 'work and play' kit plus space for accessories, laptop, tablet, phone, passport and keys.

We supply kit to pro cycling teams, including Team JLT Condor, Team Raleigh and Neon Velo. We are a trusted supplier to British Triathlon, supporting GB athletes with luggage and transition solutions to 2020 and beyond.

Partners, supporters and friends of KitBrix
Partners, supporters and friends of KitBrix

Introducing the NEW CityBrix –– inspired by our original KitBrix range, the CityBrix has been crafted with the aim of becoming the perfect commuter, gym, and active travel companion, as seen on Bike Biz, Endurance BusinessBritish Triathlon, Pez Cycling News. We wanted to combine business function with sporting performance. This is how we did it....

To test the bag in all the right environments, we enlisted the help of Ed Clancy OBE, triple Olympic Champion and five-time World Champion track cyclist...we thought he might know a thing or two about the importance of organised kit. Our product video offers a quick 'Chaplin style' film to show how Ed Clancy OBE uses his CityBrix...enjoy!

The CityBrix was created so you don't have to take two bags to work for gym and business, saving you time, energy and allowing you to remain professional and organised at all times. The CityBrix is the perfect travel, commuter, gym, photography and nutrition bag, no matter how you get to and from your place of work.

The CityBrix allows you to take all of your essential items to work, such as laptop, pens, phone and tablet chargers, and A4 documents, in addition to spare clothes, gym kit, cycle accessories, or whatever items you need to ensure you are prepared, comfortable and ready for any activity. 

We were invited by Ed Clancy to work with him and explore his needs as a professional cyclist, and to test the durability of the product. Ed is on the road for most of the year, travelling around the world with Team GB and Team JLT-Condor. His kit must be organised at all times. The development of the CityBrix is the next step in the evolution of our relationship with Ed. 

 

Ed travels around North Yorkshire and Derbyshire on the road, but not only on his Condor Leggero racing bike. Whether it's a trials bike, mountain bike or Ducati super bike, the equipment needed to support his lifestyle must deliver the highest performance. No pressure!

 

 

How do you commute?

CityBrix features in action - CASE STUDY 

Central London can be a jungle. Staying compact and organised will save you valuable time in transit.
Central London can be a jungle. Staying compact and organised will save you valuable time in transit.
As part of our development, we asked our in-house photographer Indy Hodder to test the CityBrix while completing a physical training course in Central London. She was required to keep her gym kit and work-related items ready for the entire day: a routine of early morning swim sessions, followed by lessons, lunch, training and a commute home to the South coast for three days, back-to-back. These are the facilities she appreciated most in the CityBrix.
Base section, sealed, waterproof and adaptable for gym kit, overnight clothes, medical or photography gear.
Base section, sealed, waterproof and adaptable for gym kit, overnight clothes, medical or photography gear.

 

Sealed laptop and/or A4 document section at rear in padded section
Sealed laptop and/or A4 document section at rear in padded section

 

Quick access to travel card and credit card allows you to get through barriers, pick up snacks and stay on the move without removing your CityBrix
Quick access to travel card and credit card allows you to get through barriers, pick up snacks and stay on the move without removing your CityBrix

 

Water-resistant zips, seams and stitching, designed to maintain ease of opening
Water-resistant zips, seams and stitching, designed to maintain ease of opening

  

Front facing section for quick access to pens, business cards and those little 'bits & bobs' you cant do without
Front facing section for quick access to pens, business cards and those little 'bits & bobs' you cant do without

Development, the raw features, 'tech' and 'stats'

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Further refinements

Chest Strap | Our chest strap has been tested and is perfect for running, cycling and getting keeping your CityBrix in place while on the go. We are refining the finer details to ensure you can get complete access to your chest strap pocket which may be moved to the other side of the strap to avoid any interference and support access.

Side Pockets | We are testing the durability of this area with loose keys, sharp objects and other items that could cause ruptures in the material. We want the very best material and build for this area to ensure it can hold water bottles as well as sharper objects.

Main outer material | The main material of the CityBrix is waterproof and scratchproof. We also want the finish to be perfect and if we can, made from completely recycled materials. We are looking at 3 materials with these same qualities which will offer a more matt finish to the bag as well as being made from a robust recycled material.

The outer zips | While wanting to maintain watertight integrity, we want our zips to be completely functional and hard wearing to support your sporting needs. We are finalising the zip finish and puller durability.

Outer helmet lock | The CityBrix can take up to a size 57 helmet in the base but for those that wish to have this section for other kit we are introducing an outer lock so you can keep all your kit together when your helmet needs to come with you but not worn.

Fluorescent over cover | For safety and extra visibility, we will produce a cover accessory on completion which will support runners or cyclists specifically with regards to safety on the road.

Timeline of events

 

Airline hand luggage APPROVED

Part of our planning and design process, we know that that our customers are likely to be travellers as well as sports and business enthusiasts. This is why we have gone to great length to ensure that the CityBrix is approved to carry as hand luggage on all airlines.

The Rewards

Rewards UPDATE | Along with the rewards below, now that this campaign has reached its initial funding target, ALL backers will receive an EXTRA REWARD which will be revealed on reaching the following milestones:
  • £25,000
  • £50,000
  • £75,000
  • £100,000

 

We are proud to offer the following rewards with your commitment towards a CityBrix - our original modular KitBrix kit bag (more info at www.kitbrix.com), our Earth Positive Stretch Fit T-Shirt, the CityBrix and a Christmas Voucher ( of the reward purchased) so you can gift this should you wish to. Don't forget that if you have been a previous CityBrix customer, as mentioned in our film above, you will receive a £15 Cash Back once your CityBrix 2 is delivered and your version 1 is returned.

The Starter CityBrix Pack (above) | Pledge £100 to receive: 1 x CityBrix Rucksack, 1 x Stretch Fit Jersey, 1 x Christmas voucher (delivered by 10th December so you can gift The Starter CityBrix Pack for March delivery)

The Regular Commuter Pack (above) | Pledge £135 to receive: 1 x CityBrix Rucksack, 1 x KitBrix kit Bag (Black), 1 x Stretch Fit Jersey, 1 x Christmas voucher (delivered by 10th December so you can gift The Regular Commuter Pack for March delivery)

The Couple Commuter Pack (above) | Pledge £265 to receive: 2 x CityBrix Rucksack, 2 x KitBrix kit Bag (Black), 2 x Stretch Fit Jersey, 1 x Christmas voucher (delivered by 10th December so you can gift The Couple Commuter Pack for March delivery)

The Exclusive Team Pack (above) | Pledge £750 to receive: 4 x CityBrix Rucksack, 4 x KitBrix kit Bag (Black), 4 x Stretch Fit Jersey, 1 x Christmas voucher (delivered by 10th December so you can gift The EXCLUSIVE Team Pack for March delivery) PLUS an INVITATION for an evening with Ed Clancy and KitBrix (Date TBC). This is for a very limited audience and you will get to hang out with Ed and a number of KitBrix athletes for the evening as we explore the adventures of 2017/18.

More about KitBrix

We are first and foremost a product innovation company that strives to solve kit organisation stress and time wasting in preparation and kit management. Catering for the demands of the endurance athlete, the modern adventurer, the family and anyone with a passion for an active lifestyle. But this is not where the journey ends. We want our customers to share their experiences, their highs and lows and to see us as a competent and honest line of support in their journey.

  • Winners of the BikeBiz Awards 2017 'Innovation by a Newcomer'
  • Finalists for 'Breakthrough Brand' at BikeBiz Awards 2017
  • UK Enterprise Best Outdoor Equipment Provider 2017
  • UK Enterprise Sports Bag of the Year 2017

Read more about KitBrix at www.kitbrix.com

 

Risks and challenges

We hope that you have enjoyed reading about our innovative product. We have been established since 2013 and have always maintained a positive reputation with our customers. We still have discussions with some of our very first customers!

With our relationships with Olympic athletes, pro cycle teams and government bodies we hope that we have supported our claims of honesty and integrity. If in doubt, please come and see us. We would love to see you at our offices in Poole, at one of our partner stores or at an exhibition we are attending.

We have tried and tested the CityBrix and we are ready to go to production. There may be minor changes as we continue the process, but these will be improvements in design and quality. Don't worry, you will be informed at every step.

Having been manufacturing for the last few years, there is always a small chance that unforeseen complications could arise and cause delays to one of our batches. If this happens, we will certainly be transparent and provide you with an updated delivery schedule.

If you would like to learn more about KitBrix products we would love to have you along to our website or one of our open evenings in our home town in Poole, Dorset. We are based down South on the beach next to some incredible rides, hikes and swims so come prepared for adventure.

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  1. Make a pledge without a reward

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  2. Select this reward

    Pledge £100 or more About $132

    The Starter CityBrix Pack

    Be one of the first owners of this revolutionary NEW CityBrix bags which will help you organise your kit with pride. In addition, you will received the KitBrix stretch fit jersey, part of our existing Earth Positive range.

    This represents 35% off the retail price (£154.98)

    This will be accompanied by a Christmas Voucher, delivered on 10th December 2017, if you would like to gift this reward to a friend or loved one.

    Includes:
    • CityBrix Rucksack
    • Stretch Fit Jersey
    • Christmas Voucher
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  3. Select this reward

    Pledge £265 or more About $350

    The Couple Commuter Pack

    You commute together! This bundle ensures that you and your buddy or partner's kit remains separate and organised. The Couple Commuter Pack includes two of everything: CityBrix, the Stretch Fit Jersey, and our original KitBrix bag in matching black (with the icon of your choice) for storage at home, or in the back of car.

    This represents 35% off the retail price.

    If you would like to gift this reward to a friend or loved one, this will be accompanied by a Christmas Voucher, delivered on December 10, 2017.

    Includes:
    • CityBrix Rucksack
    • KitBrix Bag (Black)
    • Stretch Fit Jersey
    • Christmas Voucher
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited (43 left of 50) 7 backers
    £
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  4. Select this reward

    Pledge £750 or more About $990

    The Exclusive Team Pack

    There are four of you in the team. Here's a chance to get a personalised service with bespoke icons and branding for your KitBrix bags. You will receive four of everything as part of this campaign but will also receive an EXCLUSIVE invitation for an evening in Central London with our cycling ambassador Ed Clancy, a three-time Olympic champion. You will be one of 50 who receive this special opportunity. We look forward to seeing you!

    This will be accompanied by a Christmas Voucher if you would like to gift this reward to a friend or loved one.

    Includes:
    • CityBrix Rucksack
    • KitBrix Bag (Black)
    • Stretch Fit Jersey
    • EXCLUSIVE Evening with Ed Clancy
    • Christmas Voucher
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited (11 left of 11) 0 backers
    £
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  5. All gone!
  6. Reward no longer available

    Pledge £135 or more About $178

    The Regular Commuter Pack

    You commute regularly and understand that kit organisation is essential for an efficient working day. This bundle offers our two central solutions for making your commute that much easier. The Regular Commuter Pack consists of the CityBrix, the Stretch Fit Jersey, and our original KitBrix bag (with the icon of your choice) for storage at home, or in the back of car.

    This represents 35% off the retail price.

    If you would like to gift this reward to a friend or loved one, this will be accompanied by a Christmas Voucher, delivered on December 10, 2017.

    Includes:
    • CityBrix Rucksack
    • Stretch Fit Jersey
    • KitBrix Bag (Black)
    • Christmas Voucher
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 100 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.