A unique, small craft brewery (to be) that focuses on simple, memorable beers delivered in growlers.
We have completely funded!! Because we still have quite a bit of time left before our deadline, we are setting a stretch goal of $20,000 to cover the costs associated with running the campaign. See update #5 for more details... but we still encourage you to get involved and be a part of the Stereotypical family! _____________________________________________________________
Welcome to Stereotypical Brewing... where beer has personality.
The idea and concept are modest: Brew simple, memorable beer and sell it by the growler in Seattle, WA. No bars. No pints. Just growlers. Weekly.
We are trying to flip the traditional way of starting a brewery on its head. Instead of starting with scale, we are going to start impressively small and use our popularity to fuel our expansion. Initially, we will have one beer available at a time, but as our following grows, so will our offerings. We are aiming to slowly and purposefully build a brand through quality products and a deep connection with our customers.
Our 1 barrel micro-brewery, will start with the ability to produce roughly 60 growlers a week of fresh beer, which we will sell in sets of 32 oz swing-top bottles, aptly called swingers. Each of our 4, year-round beers will be focused on a major style (Pale Ale, IPA, etc.) with seasonal brews coming along as the weather changes. And here is where the fun starts... a theme will unite all our creations.
Every beer will be named after a personality stereotype and be matched with the flavor to give each some character, literally. Take for example our “Close Talker IPA”. Just like your friend that doesn’t respect the territorial bubble, this beer gets pretty close through its hoppy goodness. Take that boring beer!
This is where you come in… we want to YOU be involved in bringing this to life! To help us create the kind of business you want to buy from. To help us create a small, loyal following in a crowed marketplace. To produce memorable beer. We have already secured two-thirds of the funding necessary to make this brewery a reality, but we are looking for funders for the rest of the start-up capital needed.
Be it $25, $50 or $1,000 dollars, we want you to be our partner. Please check out all the great rewards for being involved and consider helping us make this dream a reality.
Risks and challenges Learn about accountability on Kickstarter
Starting a brewery is a risky business. There are mountains of regulatory paperwork and multiple licensees that need to be acquired, but we are ready for the challenge. We make some pretty killer beer and have pretty great attitudes about being successful. In other words... It is go-time!
No. Your gift is considered a pledge until we fund at 100%; at which point your card will be charged.
(Approximately: Mid January) Give/Pledge now! Pay later! YEAH!!!!!!!!
Rewards for the $25, $50 & $100 level will be shipped to your address. All VIP statuses, events and mentioned surprises will be honored at Stereotypical Brewing for the time period indicated on the reward.
We are still working on it. Check out our Facebook page for initial thoughts on what we are thinking.
Absolutely! While we can't deliver on the majority of the rewards until we are a legal brewery (about six months after funding), we can definitely work with you to figure out the best way to gift a reward to someone else. What a way to give the beer lover in your life some true joy!
Yes! In fact we have set a stretch goal of $5,000 to help us cover all the costs associated with running the Kickstarter campaign. All rewards are still in effect through 1/13/2013.
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Pledge $25 or moreYou selected
------------ Brewery Schwag ------------ Be it keychains, hats, bottle openers or other cool stuff we haven't dreamed up, your $25 contribution will score you some sweet brewery stuff. While not yet designed, have no doubt it will be AWESOME!Estimated delivery:Ships within the US only
Pledge $50 or moreYou selected
----------------- Wall Cred ----------------- In addition to your schwag, $50 gets your name on the wall somewhere in the new brewery. This will let everyone who enjoys the brews know that you were there in the very beginning! "Is that your name on the wall?!" "Why, yes it is..."Estimated delivery:Ships within the US only
Pledge $100 or moreYou selected
-------------- Swinger Sack -------------- Not only do you get the schwag but your name on the wall gets BIGGER. You also get two of our 32oz swing-top growlers (a.k.a. swingers) with a nifty neoprene carrying case to keep them cold and snug. And if you bring them into the brewery and we will provide you with a nice surprise!Estimated delivery:Ships within the US only
Pledge $250 or moreYou selected
22 backers Limited (28 left of 50)
--------- Monthly Swingers Club --------- You start with everything listed above, including grander wall cred. In addition, you get to join our monthly swingers club, which entitles you to VIP access at the brewery for an entire year. The details are still being worked out, but you won’t be disappointed... we promise you that!Estimated delivery:Ships within the US only
Pledge $500 or moreYou selected
8 backers All gone!
--------------- Brew School --------------- All of the above with your name on the wall in LARGE letters AND the chance for you and 4 friends to come brew with Lawrence and Chris. You get to pick the type of brew and get to take home some of your hard work to go.Estimated delivery:Ships within the US only
Pledge $1,000 or moreYou selected
2 backers Limited (2 left of 4)
------- Exclusive Tasting Party ------- The ultimate way to show your friends that you know your stuff. All of the above, your name on the wall is HUGE and we will come to a place of your choosing, cook a 5 course tasting menu and pair each course with a delicious brew for up to 10 people! **Seattle area locals only**Estimated delivery:Ships within the US only
- (49 days)