Parkside Coffee Roasters is the culmination of years of passionate coffee studying, roasting, brewing, and tasting all across the country. We are friends who have decided to bring the very best coffees to the coffee enthusiast in a fun and personal manner. We aim to take the legwork out of finding fantastic coffees for you to brew at home. We hope to understand what type of coffee you love, and build a personal profile for you, curating a coffee program that will keep you continually stocked with the right amount of incredible coffees for you and your loved ones.
LET'S MAKE COFFEE FUN.
We thought that the whole new wave coffee movement was a bit nuts for us, so we decided that we'd like to strive for the same quality that many of the top roasting companies offer, but make things a little more relaxed and fun. That's when we decided to commission a very talented illustrator friend to make some original comics for our faithful customers. A little fun factor along with your coffee. A little adventure with your morning cup. A little something extra to say THANK YOU.
WE LOVE OUR PARKS, DON'T YOU?
Based in Brooklyn, NY, we decided on the name Parkside to pay tribute to our beautiful parks. We believe that people throughout the world are tied together by their love of coffee, and by the special memories created over the years in their favorite parks. At Parkside, we care about Brooklyn, and we care about the communities across the world who provide us with these beautiful beans. This is why we pay a lot for our beans, so that farmers might receive a little bigger piece of the pie than they’re used to.
WAIT, QUALITY IS IMPORTANT TOO, RIGHT?!
In the world of specialty coffee, there is a grading system for green beans. Beans are roasted by the SCAA (Specialty Coffee Association of America), and cupped. Each coffee that is rated between 80-100 is considered specialty coffee. The scores that each coffee receives, help to set prices for those beans. The coffees that we buy at Parkside are in the top tier of coffees, most of which score 90 or above. This makes things more expensive for us, but makes sure that the customer is getting a fantastic cup, and also helps to ensure that farmers are earning a premium for their beans. We believe in rewarding farms for producing superior coffee cherries.
THIS IS HOW WE FEEL ABOUT COFFEE.
We know that coffee is a very personal thing. We are all about making an incredible cup, and we want to bring to you the you the most delicious coffees available. We are a quality minded company, but we are more than that. We believe that life is here to enjoy. We don’t take ourselves too seriously. We want to have some fun along the way, and pass a little bit of it onto you while we’re at it. We’re here for you, and we’re here to provide you with the kind of coffee you love, whenever you want to love it. Maybe we can even introduce you to a new love along the way.
THANK YOU FOR YOUR SUPPORT!
Risks and challenges
Starting a business is always a risky endeavor. I believe the rate for failure with a new business of any kind is around 80%. I have however over the last 6 years been involved in the launching of four very successful companies; an artisanal ice cream company in Brooklyn, a boutique coffee shop in Chelsea, an award winning cocktail bar in Soho, and a smash hit of a restaurant bar in Noho.
These experiences of working with outstanding entrepreneurs and producers will help to ensure that we can set ourselves apart from the competition. I believe us to be primed for success after being a part of such successful launches in a very competitive environment.
This being said, of course there will be many obstacles along the way, but we have always been very resourceful, and believe that we can overcome anything that comes our way.
Thank you very much for considering being a part of what we're doing.
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