Dearborn Brewing is a small micro-brewery located in downtown west Dearborn, Michigan. We’re going to be brewing hand crafted beers with an on-site taproom and growler sales. Once we're up and running we plan on distributing our beers locally so it'll also be available at your local bars and restaurants.
A lot of people have asked “Why Dearborn?” Well, there are couple of really good reasons for it. I’m from Dearborn. I live here, I went to school here, and I believe it’s a good fit with the area. Plus, the water here is great for brewing. And that’s a big plus. And so is the huge response we've gotten from local residents who are excited for Dearborn to finally be getting a brewery.
Why crowd-funding? Well, opening a brewery is expensive, and very time consuming. It takes a while to get the licensing through all the government regulations. So in the meantime, we can work on building renovations and equipment installation but we can’t make, or sell any beer. And that means lots of money going out and no sales bringing money in. So we’re here, asking for your help. In return, based on your pledge level you’ll get various rewards and/or opportunities. Everything from a thank you on our website to the opportunity to brew with us.
So if you are so inclined, thank you for contributing. And please, if you don’t mind and would like to see Dearborn have its very own (and Dearborn's very first!) micro-brewery, please tell other people about our campaign. Talk about this campaign with your friends, mention it on Twitter, Facebook, any other social media we’ve missed since we buried ourselves in this project, heck.. shout it from a rooftop if the mood strikes you!(But please, keep it legal - no spray painting it on walls or stuff like that. Unless you happen to own the wall in question.)
Lastly, a HUGE thank you to Nick Koenig for putting our video together for us! Couldn't have pulled it off without him!
Risks and challenges
Every business faces risks, or as some business people like to call them, "Headwinds". We have, and continue to do our very best to minimize and mitigate risks, but it isn't possible to eliminate them. So, what are some of the risks we face?
Licensing. This is the big one. While we don't anticipate any issues with getting the license, it's no secret that it takes time to get approved. And it could take longer than we've anticipated.
Zoning. Again, we aren't anticipating any problems. We've talked with the city, and everything seems to be in the clear, but should a protest about our location arise, we'll have to address it.
Equipment delays. Probably one of the biggest issues would be one where our equipment would be delayed. We'll sort of need it to make the beer. This could cause a delay if it were to happen.Learn about accountability on Kickstarter
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