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A unique and independent online surf publication. 
A diversity of voices. A celebration of culture.
A unique and independent online surf publication. A diversity of voices. A celebration of culture.
408 backers pledged $24,677 to help bring this project to life.

About

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$24,677

408

Help us launch Liquid Salt 2.0! 

What started out 4 years ago as a passion to connect with some of the brightest personalities in surfing, has now become a vibrant community of over 28,000 like-minded ocean enthusiasts

But technology changes quickly and now we need to "makeover" and launch a new and more robust website!

Liquid Salt Website

Proposed website design
Proposed website design

An all-new responsive website will be developed to load faster and be easier to navigate and view on whatever device you choose – a laptop, tablet, or your smartphone.

With the redesign, we will also create new features and sections, highlight exclusive stories on the home page, and have a separate daily blog section. Past interviews and stories will also be archived and transferred to the new site.

Sakamoto Studio will be designing and developing the new website.

Liquid Salt Video

Proposed video concept
Proposed video concept

We want to create exclusive video content. This will be the first of a series of short videos produced by Liquid Salt. Our first video will be focused on a well-known surfboard builder. You can expect the same high standards of our video that we bring to our online features.

Liquid Salt will produce these in-house and hire consultants as needed.

New Liquid Salt Website + Video = Liquid Salt 2.0

With your generous support and backing – we can afford to pay for the web development and design AND pay for the equipment, expenses, and editing for the first of our new video productions. 

The new Liquid Salt Website will launch May 2014. And the new Liquid Salt Video will debut online December 2014. Thank you for your support!

*Correction: Two photographers were accidentally left out of the end credits. Heather Hudson photo: Peck Euwer/Swell Pictures, Inc. and Mele Saili photo: David Troyer. Apologies to both.

Devon Howard, surfer/writer. Photo by Todd Glaser.
Devon Howard, surfer/writer. Photo by Todd Glaser.
Cyrus Sutton, filmmaker and founder, Korduroy.tv
Cyrus Sutton, filmmaker and founder, Korduroy.tv
  
Bing Copeland, Founder of Bing Surfboards
Bing Copeland, Founder of Bing Surfboards

Rewards

CORRECTION: The Matt Beard art prints are printed using archival inks on acid free, bright white, 100% cotton rag paper (not the velvet paper as shown in the description). This is an upgrade in quality!

Your contribution gets you cool stuff like t-shirts, stickers, boards, and more! (Price includes free shipping in the US, International is extra) 

Kevin Short limited edition print 12x14
Kevin Short limited edition print 12x14
The innovative Rail Grabber by Linda Benson.
The innovative Rail Grabber by Linda Benson.
        
Donald Takayama Bird Trucker Hat.
Donald Takayama Bird Trucker Hat.
Limited Edition print by Susan Wickstrand.
Limited Edition print by Susan Wickstrand.
Limited Edition print by Matthew Allen.
Limited Edition print by Matthew Allen.
Limited Edition print by Cher Pendarvis.
Limited Edition print by Cher Pendarvis.
Ola® Sandals, designed and made in California.
Ola® Sandals, designed and made in California.
Matt Beard signed edition print "California Spring."
Matt Beard signed edition print "California Spring."
  
Matt Beard signed edition print "Lined Up."
Matt Beard signed edition print "Lined Up."
Heather Brown Wood framed Giclee print.
Heather Brown Wood framed Giclee print.
Poke Skateboard by Loaded! Click for more info.
Poke Skateboard by Loaded! Click for more info.
Liquid Salt Sticker Pack. Perfect for your car or board.
Liquid Salt Sticker Pack. Perfect for your car or board.
Limited Edition Liquid Salt Tee + Stickers.
Limited Edition Liquid Salt Tee + Stickers.
  
Limited Edition Liquid Salt Hoodie + Stickers.
Limited Edition Liquid Salt Hoodie + Stickers.
Limited Edition Eco-Hay™ Handplane from Enjoy!
Limited Edition Eco-Hay™ Handplane from Enjoy!
Limited Edition 4th Gear Flyer™ Surfmat by Paul Gross.
Limited Edition 4th Gear Flyer™ Surfmat by Paul Gross.
Limited Edition Wegener Alaia by Jon Wegener.
Limited Edition Wegener Alaia by Jon Wegener.
                                                         

Thank you!

Risks and challenges

Some of the risks and challenges on the new website will be the developing and testing of it. Hiccups and coding glitches will need to be ironed out before deployment. We are confident our team will have the experience and dedication to work through these issues and get them resolved. Extensive testing will be performed before we go live with the site.

On the video project, there will be moments when equipment such as camera bodies, lenses, or data storage may fail. Proper and careful backup of these systems will solve these issues. We are also fortunate to have a number of professional filmmakers we can consult with.

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Support

  1. Select this reward

    Pledge $5 or more About $5

    A virtual high five and an email thank you. You will also receive email updates on the progress of our project!

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    Pledge $20 or more About $20

    Liquid Salt Sticker Pack, a range of stickers with our logo for your car window or surfboard + the above rewards.

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    Pledge $25 or more About $25

    The Rail Grabber designed by Linda Benson in California. A perfect way to carry those wide longboards and surfboards on your walk to you favorite spot. + Sticker Pack.

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    Donald Takayama Bird Trucker Hat for Liquid Salt. Mesh snap-back hat with black mesh and bill with foam front + Sticker Pack.

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    Pledge $40 or more About $40

    Limited edition Liquid Salt Tee Shirt. A soft, comfortable cotton t-shirt with our logo printed in California with eco-friendly water-discharge ink + Liquid Salt Sticker Pack

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    Pledge $45 or more About $45

    Artist Susan Wickstrand's best selling, "Live Aloha" Hand-Signed matted print, measures 11x14 and fit in a standard size frame. Made with all archival materials. Signed with the notation "Liquid Salt Edition" + Liquid Salt Sticker Pack.

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    Ola® Sandals. Designed and produced in California (not China!) and made with only the finest materials and thoughtful engineering + Sticker Pack.

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    Limited 19 backers
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    Pledge $65 or more About $65

    Limited edition Liquid Salt Hoodie. A soft, comfortable zippered poly/cotton sweatshirt with our logo printed in California with eco-friendly water-discharge ink + Liquid Salt Sticker Pack

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    Pledge $75 or more About $75

    Limited edition 12x15 signed limited edition print for Liquid Salt by California photographer Matthew Allen. Printed using archival inks on acid free, bright white, 100% cotton rag paper. Paper size: 12 x 15."

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    Pledge $125 or more About $125

    #1 "California Spring" by California artist Matt Beard. A limited, signed, and numbered printed with archival gicleé ink on velvet paper + Sticker Pack. Image size: 21 x 12.5, paper size - 22 x 13.75. Pencil signed in the lower right margin, titled in the lower left, and the text "LIQUID SALT EDITION" in the lower center.

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    Pledge $125 or more About $125

    #2 "Lined Up" by California artist Matt Beard. A limited, signed, and numbered print printed with archival gicleé ink on velvet paper + Sticker Pack. Image size - 21x 10.5, paper size - 22 x 11.75. Pencil signed in the lower right margin, titled in the lower left, and the text "LIQUID SALT EDITION" in the lower center.

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    California artist Kevin Short "Congregation" archival limited edition print on 100% rag paper. Measures 12 x 14. Hand signed and numbered.

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    Pledge $175 or more About $175

    Limited edition Liquid Salt x Enjoy Handplanes. A limited edition, custom-made Enjoy™ Handplane made from eco-hay, designed and shaped by Ed Lewis in California + Sticker Pack.

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    Pledge $175 or more About $175

    "Reeling Left" by California artist Cher Pendarvis. Limited edition for Liquid Salt. Unique archival print signed by the artist, special for Liquid Salt. Archival gicleé ink on watercolor paper. Image size: 18 x 10," paper size 19 x 13"

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    Framed Giclee print by Hawaii-based artist, Heather Brown. Custom wood frame measures 16 x 19" + Sticker Pack.

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    Limited edition Liquid Salt x 4th Gear Flyer Mat. A limited edition-custom surf mat by designed by master surfboard designer Paul Gross in California + Sticker Pack.

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    Poké skateboard by Loaded Longboards. Designed and produced in California by Loaded Longboards + Sticker Pack.

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    Pledge $650 or more About $650

    Limited edition Liquid Salt x Wegener Alaia. A limited edition, custom-made Alaia wood surfboard, designed and shaped by master craftsman, Jon Wegener in California + Sticker Pack.

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    Reward no longer available 5 backers
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    Pledge $1,000 or more About $1,000

    Executive Producer Credit. Your name will appear as Executive Producer in the credits of our future Liquid Salt production + A Liquid Salt Tee Shirt, Hoodie, and Sticker Pack.

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    Pledge $2,500 or more About $2,500

    Be the envy of your friends! An exclusive Liquid Salt interview feature and photography session. To be performed in Southern California and must waive any liability. Travel and expenses not included.

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Funding period

- (25 days)