Funded! This project was successfully funded on March 1, 2011.

Update #6

The Scott Wilson Effect


Wow. I was at the factory this morning and checked in on our Kickstarter page, and it looked a lot different than it does now. I went for a paddle on the lake, which is a story in and of itself (it was 16°), went home and watched a movie with the kids, and when I come back this thing has gone off...

The first question when we saw the spike was "what happened?" We didn't know of any articles coming out, and we hadn't heard about any other PR that was happening. When I read through the email and messages, we found out: Scott Wilson, he of TikTok & LunaTik fame (, had sent us a message and backed our project. As it turns out, he also mentioned us in an update to his backers - all 13,512 of them. It also got him a little bit of heat, as some questioned his right to "spam" endorsements for other projects to his backers and if it violated Kickstarter's code of conduct. I checked out his update and the comments, as we get his updates too, and there was some very well thought out conversation on the subject on both sides of the issue. I can see both sides, but I'm sure glad he took the side that thinks it's okay to share cool projects and that he thought ours fit that criterion.

Thanks to Scott's effort in spreading the word this morning, many of you have decided to back our project and we've near doubled the number of backers we had when I left this morning. There are also 25 new comments in the comments section, and I'm going to do my best to answer them all either here or in the comments section.

The most pressing question seems to be "what's that sandal in the video thumbnail?" It's the Louie, in Brown/Orange. We've had requests to show the entire line, and our main site is being updated soon to show the entire line. Between now and then, you can check out all the product at The page is being updated with higher quality photos and better color quality, but overall it'll give you a decent idea what's available.

I'll address the rest of the questions in the comments section, so if you had a question, look for the answer there, and thanks for all your inquiries and pledges. Can't wait to make some sandals.

By the way, Scott - cant wait to ship you your customized coveralls. The Scott Wilson Effect is, well, in full effect.

- John

pledged of $12,000 goal
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  • Pledge $25 or more
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    Any one of our woven sandals, style, color, and size of your choice, delivered fresh from the factory.

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    127 backers

    Customized pair of Vere woven sandals, your choice of style, color, and size, laser etched with your name, nickname or personalized message. Fresh from our oven to you.

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    212 backers

    A pair of our premium leather sandals - Al or Josie - in your choice of leather color and size.

  • Pledge $75 or more
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    51 backers

    A personalized pair of the Al or Josie premium leather sandals, in your choice of leather color and size, laser etched with your name, nickname, or custom message. Let's keep the messages clean, huh? Al and Josie are watching...

  • Pledge $100 or more
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    102 backers

    HAVE YOUR CAKE AND EAT IT TOO - can't decide between the stylish woven sandal and the premium leather sandal? Who says you need to choose? Get a pair of each, and we'll even personalize one of them for you.

  • Pledge $125 or more
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    12 backers Limited (13 left of 25)

    Keep your khakis clean with a sweet pair of Vere Sandal Company coveralls, your choice of size, personalized with your name above the right pocket. As sported by Mike and John in the video. PLUS a customized pair of any of our woven sandals - style, color, and size of your choice.

  • Pledge $150 or more
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    24 backers Limited (1 left of 25)

    Do your dirty work in style and luxury. Same sweet customized pair of Vere Sandal Company coveralls, with your name over the right pocket, as shown off by Mike and John in the video, plus a pair of our LEATHER sandals - Josie or Al - personalized with your name, nickname, or message.

  • Pledge $500 or more
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    5 backers Limited (5 left of 10)

    PARTY PACK - choose a personalized leather sandal for yourself, and any 5 other sandals from our line to give away to friends or family. Your choice. Don't let them say you never gave them anything. Got 6 friends? Good for you. We'll work with you.

  • Pledge $750 or more
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    0 backers Limited (5 left of 5)

    HITCHIN' POST PACK - Be the Maid of Honor or Best Man of all time. Outfit your entire wedding party with customized Vere sandals. We'll work with you to get whatever message you need for everyone in the party. Within reason - I mean, how many people are seriously in this wedding???

  • Pledge $2,000 or more
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    1 backer All gone!

    We'll work with one of our surfboard shaper partners to custom build a brand new surfboard for you. The final board will be built to your specifications, and include your name, the Vere logo, and the signature of the shaper along the stringer.. PLUS, a pair of customized Vere sandals of your choice.

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    FINGER LAKES SANDALMAKING / WINETASTING WEEKEND - Two round trip tickets (domestic only), two nights luxury accommodations, one day limo tour of Seneca Lake wineries, plus two dinners with John and Mike along the lake. PLUS - lest we forget - a personal tour of the factory, and two pair of sandals made just for you (by you, if you want) at the factory. We'll throw in the coveralls if you want 'em too.

  • Pledge $10,000 or more
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    0 backers Limited (1 left of 1)

    VANITY PACKAGE - Feeling good about your name? Think you can hang with Don, Betty, Josie and the crew? Prove it. We'll name our next sandal after you, make an (appropriately) big deal about it, and make sure you and your friends get the first 10 pair off the line. And to tide you over, we'll hook you up with 10 pair from our current line. Customized, of course. Okay, you drive a hard bargain: the coveralls too.

Funding period

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