We make modern sports watches that are defined by subtle details and minimalist aesthetics in unexpected combinations of texture and color.
Our collection of 20+ reinvented sports watches is classically inspired and 100% guaranteed to catch the attention of watch and design enthusiasts alike.
To recreate our vision of the ultimate modern sports watch we use high-end materials and components.
Each watch is crafted from strong 316L stainless steel, and scratch-resistant sapphire crystal with anti-reflective coating protects the dial - guaranteeing that your watch looks like new for a long time.
Our dials are multi-layered (contrasting materials and finishes creates an exceptional depth to each dial) :
- The RACING 40 (featured) has a dual-layered dial with hand-applied hour-markers and sub-registers with a beautiful embossed circular pattern.
- The DIVER 40 has a classic sandwich dial (cut out markers) with sandblasted or matte lacquered finish.
The case is made from strong 316L stainless steel and crafted for comfort with balance and proportion in mind. A combination of polished and brushed sections creates a stunning effect.
The case diameter measures 40MM, the most classic size, which means it pairs perfectly with both business and casual attire.
All our watches have luminescent covered hands and hour-markers, meaning that the watch looks great when it gets dark and allows you to read the time effortlessly.
Each watch in the campaign is part of a limited-series and comes with its unique number engraved on the caseback.
We spent the past 2 years developing this collection together with craftsmen that have significant experience in making luxury watches.
The quality of your watch is backed by a 2-year international warranty.
Introducing the RACING 40 – a racing-inspired chronograph, combining modern aesthetics with performance. Tachymetric scale engraved on the bezel, sub-registers, and two-tone dial gives the watch a distinct look.
The RACING 40 is available in four materials (matte black, steel, rose gold and yellow gold) and comes with an elegant leather strap.
Introducing the DIVER 40 - the most classic of sports watches reinvented. Iconic features - rotatable bezel, broad luminescent hands, and NATO strap - are fused with modern aesthetics.
The DIVER 40 is available in four materials (matte black, steel, rose gold, and yellow gold). The sandwich dial comes in a sandblasted or matte lacquered finish depending on the design. The watch is fitted on a high-end NATO strap echoing the origin of the design.
Both the RACING 40 and the DIVER 40 have hour-markers and hands covered with a luminescent coating - allowing for visibility in the dark.
Your watch is delivered in premium packaging with a user manual and a certificate of authenticity featuring your watch’s unique number as well as warranty details.
Our straps are comfortable and luxurious, made from genuine premium leather and the highest-quality nylon, guaranteeing a perfect fit.
The leather straps are available in a sleek matte and elegant polished finish and have a black leather lining. A quick-release pin means that no tool is needed to change the strap.
The NATO strap has three angled loops and a leather-hole cover adding detail and functionality to the strap.
By using Kickstarter, we eliminate the need for distributors and retailers (removing all middle-men). This is how we are able to offer you a high-end watch at a significant discount to retail and at an exceptional price compared to the competition.
A sports watch is a watch that does more than tell time. This category of timepieces was developed with function in mind.
For example, the elemental rotating bezel on a diver’s watch helped divers know how long they had been underwater and kept track of decompression time. Similarly, the chronograph’s stopwatch and tachymeter scale made it possible for racecar drivers to record lap times and speed, as well as time pit-stops.
HOFFMAN was created with a simple vision, to make modern sports watches without compromise, offering exceptional quality and value.
Large brands dominate the sports watch market. Looking at their offerings, we saw the opportunity to create a better alternative. The result is a collection of classically inspired, yet modern timepieces that are perfectly sized (40MM) and defined by subtle details and unique combinations of color & texture.
By using Kickstarter, we can create a better alternative together, eliminating all middlemen and offer you a high-end watch at a significant discount.
This project will not be possible without you, so thank you for backing us.
We look forward to reinventing the sports watch with you!
Risks and challenges
Making high-end watches is a complex endeavor that comes with its challenges, but we have prepared and planned for potential risks, and thoroughly tested our products.
We spent the last 2+ years designing, developing and building a supply chain of experienced and established partners, and we are confident about production capacity and delivery times. However, unexpected circumstances can cause delays to the stated timeline (above). If that happens, we will be quick to inform you.
Thank you for supporting us, and we will provide frequent updates on our progress after the campaign launches.
If you have any additional questions, please email us at firstname.lastname@example.orgLearn about accountability on Kickstarter
- (30 days)