EyeShield -The Sun Blocking and Wallet case for iPhone 5/5S
EyeShield -The Sun Blocking and Wallet case for iPhone 5/5S
EyeShield: Finally an iPhone case that blocks the sun and provides privacy from prying eyes. Available for iPhone 5 & 5S.
EyeShield: Finally an iPhone case that blocks the sun and provides privacy from prying eyes. Available for iPhone 5 & 5S. Read more
About this project
How does it work:
Many cell phone cases are difficult to get the phone in and out. Our case is easy to insert the phone in. All you do is slide the phone in underneath the top two tabs, pull the bottom down until the phone clips in place.
The shields stay flat in the side of the case until the user needs to raise them to either block the sun and cast a shadow on the screen, or block others from viewing what is on your screen.
The shields can also be removed.
The thickness is the same as the Otterbox commuter series. 20mm.
The top shield folds back to create a kickstand feature.
The back can be removed to store money, ID or a backup battery. The Wallet feature can hold up to 9 Credit cards, or a backup battery. It has one of the largest storage features on any Iphone Case.
Why We need Funding:
We have worked diligently and made all the fine tunes on the prototype. We are now at the stage where we can begin building the molds and start manufacturing This is where we need your help. Building the actual mold for the injection molding, can be very expensive. Our dream is to one day manufacture the product in the U.S., and with your help, that may come true. For now, our plan is to raise enough money to begin manufacturing and provide great value with a quality product at an affordable price. We have made all the arrangements with manufacturing, designing, packaging and shipping.
We have all of the designs and specifications finished, now we are waiting to raise the funds to bring this project to life. We have considered outside investors, but we do not want the outside influences that go with them. This project is our brainchild and we do not want to cheapen the experience for our potential customers.
We think this is an awesome product and we are really excited about it, but we need your help to turn it into a reality. We have lots of exciting discounts and offers available to our early backers, and we hope that we can turn this product into a something special that you are going to love as much as we do.
Who we are:
From the video and story you probably have a good idea of who we are as inventors, professionals and family members. As a company we want to be different and create a recognizable face to EyeShield. The only way to do that, is to be better then any of our competitors.
1. We will do this with high quality products. Our cases are made from polycarbonate and delrin, nylon 6/6. This material is stronger more durable and twice as expensive to produce. We do this to insure a strong durable case and shields.
2. We want to create long term relationships with our customers. We plan on doing this with the first of a kind guarantee. Most companies will guarantee their cell phone cases for a lifetime. The truth is most people only keep their cell phones for 2 years. Therefore we are not only going to offer a warranty but we are planning to offer an upgrade offer. IF YOU UPGRADE YOUR PHONE WE WILL UPGRADE YOUR CASE. For example if you had an iPhone 4 and upgraded to a 5, you just send in your iPhone 4 case with a shipping and handling fee and we will upgrade your case to a 5 for NO ADDITIONAL COST.
3. We will listen to what customers want. You can tell from our story we have made several improvements to the case from suggestions. We never plan on stop listening to what you want and try to incorporate it into our case. For example we are working on including a removable back up battery to store in the case.
4. We want to have fun. If you're not having fun doing what your doing, you need to change what your doing. I believe the only way to be the best is to enjoy yourself. My father told me growing up, "If you love your job, you will never work a day in your life." I understand that more now than ever. I love my job as a teacher, yet the excitement I feel when people use and enjoy the case is awesome. I want to continue to chase that feeling. Even the negative comments help propel us forward in ways to make improvements.
We have met with a high number of injection mold makers and are set to produce the product. We have the prototype dialed in and the drawings uploaded and created in Solidworks. (Solidworks is the software used by manufacturers to create the molds to build the product)
We also have prototypes completed for the iPhone 4 and 4S as well as the iPad Mini. We are excited about the iPad mini because it's shields can be removed and reattached both vertically and horizontally. We created a slide feature in the shield to allow them to change widths. Hopefully, with a successful campaign around the EyeShield for iPhone 5, we can start another project on KickStarter to bring that product to market too!
As a company, we want to build our brand to become "your last cell phone case." We plan on doing this by creating the highest quality cell phone case at the best price. We are always looking for feedback and ideas on how to improve out product. As a business professor I know from research, the most successful companies give customers more in value then they pay in cost. We are always looking to innovate and improve to give you the best and most affordable product.
At $25,000 we unlock the iPhone 4 and 4s case. The initial color will be black.
At $35,000 we unlock the colors to match the iPhone 5 colors.
At $50,000 we will unlock the top three votes colors from our survey for iPhone 4 and 5.
At $100,000 we unlock all colors from the survey for both iPhone 4 and 5 models.
This can only be done by you, our supporters
What colors would you like to see? Please let us know. We love feedback!
click link to take survey: https://www.surveymonkey.com/s/VSGZVKS
EyeShield is an invention as many and born from necessity. The story began with me at the pool during summer break. I am a college business professor and teach classes at night so I can spend the days with my kids at the pool. So it is safe to say I don’t really work for a living. Anyway, I got tired of shading my phone with one hand and trying to text replies with the other hand. I remember looking around and seeing everyone else doing the same thing.
So I bought an anti-glare shield, yet it did not work very well. So I thought about coming up with a cover that could retract back into the case. Just like the old boy scout collapsible cups.
That night I searched the internet for a cell phone case that would shield the sun. Unfortunately, or maybe fortunately I couldn't find anything. Having no background in engineering and no artistic ability, I tried to draw out my idea. I created the original drawings and started showing them to people, who were to say the least, not impressed. I wonder why?
Because of my inability to draw, I downloaded Google sketchup and watched a couple tutorial videos on YouTube. I then began to design the product. After several attempts on the design, I felt like giving up because even if I came up with a good design, I felt like I could never finish it properly.
One night I was watching the science channel and they were showing 3D printers and what they could print. I started to search the internet and found 3D printer Experience in Chicago.
I called them and talked to Jackson about my design. He explained to me if I could design it on Sketchup, they could print it. So I brought in my design and to my disappointment, it is was unprintable.
I didn't have the money to hire a designer (because I am a business professor) so I dedicate myself to learning the software. Thanks to Jackson, he sat down and explained to me how to design the product without errors. I finished the drawings and sent them in to be printed. When the parts came back they were a disaster. The pieces didn't fit correctly and the original design was clumsy and bulky.
Although somewhere in there I could see potential. I kept designing and printing to figure out the flaws. Unfortunately for me, I am a spatial learner so I have to feel what 2mm is rather then see it on a screen. After 20 or more prints I finally got the prototype to work.
I was ecstatic with the design, but again my excitement was squashed. I designed it for an iPhone. Oops, I don’t have an iPhone. I have a Galaxy. I quickly searched Craigslist and purchased an iPhone to use with the case. As soon as I got the phone and case together my 9 year old daughter pleaded to have one, so I gave it to her and went back to using my Galaxy.
The excitement the case generated from her using it got me excited that maybe I have something to produce and sell. I then did a preliminary patent search and could not find anything like it. I then decided to get a professional search done, and still nothing. I filed for a patent in August 2013, and began working on the case to make it more sleek and functional.
Shockingly after my daughter had the case for a few days she had bent the top shield back and set it like a kickstand to Facetime with her friends. I asked her what happened? she said "sorry dad I broke it." I said no you just gave it a new function," and the kickstand was born.
A week later she came to me and asked "Dad, could you put a cover on the back so I can keep my money in there when I go to dance." It then became apparent my daughter was much smarter than I, and the case storage was born.
She then complained she couldn't see the Apple emblem. "Dad really, how is anyone going to know I have an iPhone?" Wha lah the viewing window was born.
Two days later she came to me and said "Dad, I can't hear my speakers when I stand it up while I facetime" she then asked "could you move the speakers." Well I told her, I couldn't move the speakers, but I did put directional arches so they would reflect the sound towards her". Proud of myself I asked her what she thought? she replied, "I guess that will be fine."
After I made a couple of different prototypes, I dyed them different colors and requested thoughts from my 4 teenage nieces and nephews. Kelly, a junior in high school could not decide what color to use as a shield? She then asked, "Uncle, make it so I can take the shields off? I asked her "why, they are there to block the sun, if you take them off they don't work." She replied "No, I want to be able to switch out the shields, using many different colored shields at different times" Duh, I should have known she was up to something ingenious. :) The removable shields were born!
I am not sure what my family will come up with next for the new version, but I am anxious to find out.
From there on I partnered with my brother-in-law and we began this process to bring the EyeShield to you. He has the experience and expertise on how to bring a new product to market. He previously worked for Fujitsu and was the driving force in selling the highly successful ScanSnap product line. He agreed to team up with me on one condition, I change the name from “Spartan Shield” to “EyeShield” being that the original prototype is for an iPhone.
I agreed and we came up with the logo as the eye of Horas, who by the way is the Egyptian sun God.
IT IS NOW ALL UP TO YOU AND YOUR SUPPORT.
JEFF AND DOUG
Risks and challenges
The Challenges we face are similar to many other start-ups like funding, supply chain management, packaging and fulfillment. The good news is that we have planned ahead and believe we have mitigated much of the risks. We have spoken with several different manufacturers and collaborated with them to enhance the design, We have built solid relationships with two different injection molding and tooling companies, and both are ready to start as soon as we give the word. We chose two (with another on call) because again, we wanted to make sure that any mishaps with plant closings, natural disasters, etc. were limited.
If this campaign is successful we plan to bring this product to market both online and in stores. We will continue to design and produce new models for different cell phones and tablets. Our start may be slow as we build a client base and gain support by word of mouth from our users, but we won't let you down!
We plan to reinvest the profits into the company until we have created cases and shields for all cell phones and tablets on the market. As a business professor I have numerous students who are eager to help with design, marketing and packaging, which will help us succeed, and to pass their classes (LOL) :) just kidding!
Projects fail because they never actually get started and/or because of a lack of outside knowledge and expertise. The great part about working at a college is that I am in the presence of experts in a variety of fields and can easily access their knowledge base. Doug, my bother-in-law and partner, has many relationships and resources available to him around retail, sales and technology. We feel like we have a winning product, a winning team, and soon we'll be winning customers!Learn about accountability on Kickstarter
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