About this project
For coffee connoisseurs, searching for that perfect cup can be a lifestyle. For Flatlands Coffee, searching for that perfect cup is our mission.
Flatlands Coffee will be a multi-roaster coffee shop with competition-level baristas, using carefully sourced and roasted beans, on state-of-the-art equipment. We want to not only add to the community of Bowling Green, Ohio, but hope to participate in the progression of the specialty coffee industry as a whole.
The baristas at Flatlands Coffee will be trained as helpful experts to bring you the best experience and our values of taking an experimental approach to brewing and pairing that with competition will help us craft the most delicious beverages.
At Flatlands Coffee, you can know you are always getting the best coffees available. We will regularly cup seasonal coffees from several outstanding roasters to select the best coffees and will frequently host cuppings that are open to the public.
We have already invested in our employee training lab where we have practiced and experimented with fourteen brewing methods and have already gained high-class training. Now we are ready to bring our services to the public.
The same way we emphasize quality in our coffee, you will find in our alternative beverages, such as our hot chocolate, craft sodas, and tea. Flatlands Coffee will offer the highest quality sourced, seasonally-fresh loose leaf teas and carefully brew them to highlight each tea's best and most unique flavor.
After planning Flatlands Coffee for many years, we have had the time to put great detail in every area of the business to make it truly unique.
The atmosphere and design of Flatlands Coffee has been carefully planned to stand out as an artistic space that reflects our focus to quality. Its design will maximize efficiency of the baristas to give our customers shorter waits, while also creating plenty of customer seating and room for hosting coffee competitions.
We did launch a previous Kickstarter campaign (see video above) where we did not reach our goal, but so much has improved! Previously our goal was 3X larger, but now we have a lower goal, since we gained additional investors. PLUS, we are offering better rewards!! Please consider joining our team by making a pledge, so we can launch Flatlands Coffee and participate in the progression of the specialty coffee industry!
Support Flatlands Coffee With 3 Clicks
As a way to give a special thank you to our backers, we are offering unique rewards for different levels of pledges, which are listed on the right side column of this page. Once this project succeeds, you will be asked any necessary information (i.e. shipping address, shirt size, etc). Some of the rewards include:
Special Selection Coffee Tin
Complete Pour-Over Bar
If we do not reach our $20,000 goal before our project deadline, you will not be charged and the rewards will not be distributed. Please help us reach our goal, so you can get these great rewards!
After being a barista at The Flying Joe, Ben Vollmar realized he wanted to own his own shop and pour coffee the rest of his life. A pivotal moment was when Ben experienced Intelligentsia's Monadnock location and decided to take the high-end, quality-focused approach. Ever since, he has been diving as deep as possible into coffee research.
Cassy Vollmar is an interior designer who has wanted to pair her design skills with her excitement in coffee for quite some time. When Ben first met Cassy, she explained how she wanted to open a flower/coffee cart ...their friendship quickly spiraled and they married one year later. Together, they have shaped the next cutting-edge coffee shop, Flatlands Coffee.
Video Production: David Falter
Music: "333" by Balloon Messenger on The Anchor EP (Check it out!)
Woodworking Artist: Damon Bauer of Arbrepila
Ceramics Artist: Betti Wright
Screen Printing: Anthony Colarusso of BG T-Shirts
Architect: Dan Pingle of Alpha
Logo Designer: Michael Gump Jr.
Plus, All who have advised, encouraged, and supported us!!
Risks and challenges
We have secured a team of experienced carpenters, contractors, and a detailed architect to help keep our scheduled timeline, however it is not uncommon to have unforeseen challenges during construction. If any delays are expected to occur, we will keep you in the loop by posting an update—backers receive these updates in email.
Our investors are very enthusiastic in joining our team as they see immense potential in Flatlands Coffee, so they have agreed to give us installments to assist with the remainder of our startup costs—once we succeed with this campaign. This is capital we do not currently have in our bank account, but it is agreed to be provided as needed to avoid unnecessary interest rates.
Also like any business, we need to establish a customer base. With the third wave segment growing rapidly, we expect a strong welcome in this college town and we have already seen excitement growing!! To also help with this, we are planning several marketing tactics to help get the word out.
After planning Flatlands Coffee for several years and with such a huge passion for it, we are determined to accomplish this venture. We ask YOU to join our team in helping us bring the best experience and craft that perfect, unforgettable cup —Let's Do This!!Learn about accountability on Kickstarter
We have a spaced reserved downtown Bowling Green, Ohio on N. Main St, right next to a tattoo parlor and record store! If this Kickstarter succeeds, we can secure that space! :)
Short Answer: Yes
Long Answer: There are so many social issues that surround coffee and one of which is proper compensation to coffee producers (such as the farmer). Fair Trade Certification has been helpful to the industry by bringing awareness to this issue. It also has been helpful by bringing awareness to small outstanding farms that would have been left undiscovered otherwise.
Coffee producers may spend time and money on such certification if it provides value for them ...but some farmers have unique relationships with importers where they do not have to spend on certification to ensure they are getting noticed or paid well. That being said, only some of our coffees may be Fair Trade Certified, but ALL our coffees will be ethically-traded.
We will be partnering with roasters that are purchasing the highest quality coffees with high trace-ability. With purchasing such high-quality coffee and the value of ethical trading, the farmers of all our coffees are paid far beyond what Fair Trade Certification would require.
With such a high value of ethical trading and sustainability, some of our partnering roasters and importers will go beyond paying a premium through creative giving, such as building schools or helping the farmer build more sustainable farming practices, or in other similar ways.
So when you purchase a cup at Flatlands Coffee, you can be at peace knowing you contributed to ethical, sustainable practices ...as that is our value as well.
For each reward level that has the option "add $25 for a limited edition Flatlands T-shirt," you would pledge $25 above the reward level you are selecting.
i.e. If you wanted to add a T-shirt to the $50 level, you would make a pledge of at least a $75 and then when making the pledge, you select the $50 level. All necessary information we will need to fulfill your order will be collected after our campaign is successful (i.e. address, shirt size, etc)
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