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The Ultimate Plug Design. Unbelievably Compact. Revolutionize your charging experience.
The Ultimate Plug Design. Unbelievably Compact. Revolutionize your charging experience.
1,273 backers pledged S$ 98,625 to help bring this project to life.

About

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TOFU | Traveller & Charger

S$ 98,625

1,273

 

 There are some confusing typos of having "Traveller" included as items under the "Charger" pledge tiers. Please ignore the mix-up and follow this Rewards menu instead! 

  

TOFU  |  Traveller & Charger

 

 

Why is it called TOFU

The shape of the product is pure white, and can be divided into smaller pieces. It reminds me of when I was little, watching my mom cut tofu (とうふ/豆腐) for dinner in the kitchen, and me trying and failing to help out.

The design concept of TOFU is parallel to the philosophy of Japanese aesthetics. Subtle at one glance, as if it does not exist. But if you look closely, you will find the hidden exquisiteness underneath.

The Story

When I moved to Singapore a few years ago, Whenever I’m charging my mac, I am reminded of how bulky and inflexible the UK type plug is compared with my old US type plug used in Japan.

The same problem lies in the EU and AU type plugs as well. As a minimalist and designer, this is space inefficiency and an eye sore. And the thing that bothers me the most, was that my precious MacBook was scratched by the protruding metallic UK pins.

So to solve this problem, I started studying plug mechanism, on how to redesign the most efficient and elegant plugs for all types. After a year of relentless prototyping and extensive testing with the engineers, overcoming extreme technical challenges while keeping the final product simply elegant and user intuitive.

When we have finally conquered the structural issues and successfully created foldable UK, AU, and EU plugs, we knew that this is a product that is light years ahead of Apple's travel kit.

Original sketch for EU plug
Original sketch for EU plug

|  TOFU Traveller  |

 

World's most Elegant

UK, EU, AU, US adapters all in one tiny piece of tofu. There is nothing like it out there.

 

MacBook Compatible

The TOFU Charger is perfectly compatible with every model of MacBook (e.g. MacBook 15", MacBook 13", MacBook Air, MacBook Pro...) with its smooth ivory finish and its supporting power. 

 

Position-Locked Pins

The mechanical structure makes sure that the pins are locked in place when opened up and folded back. Sturdy yet it is light enough that you can easily call out each type of plug with just your fingers.

 

 

 

 

Space Reduced

The unique foldable structure allows the plug space is reduced by more than 60 percent. At the same time, it solves the everlasting problem of plug storage.  

Compared to Apple

Apple's Travel Set consists of separate individual plugs which are bulky and large, not to mention messy and easy to lose when you are travelling. 

  

|  TOFU Charger  |

To tailor to a better charging experience for everyone, and not just mac users, we have designed a TOFU charger, a modular design charger that accepts different plug types from the tofu traveller. which acts as a universal travel adapter with USB fast charge for your phone and tablets, simultaneously also for your laptop or other AC charging devices.

The tiny size of TOFU minimizes leverage from the wall to prevent inconsistent contact with the socket. TOFU charger is more than a just USB charger, it’s powerful and adaptable.

And the Special fuseless design guarantees charging safety.

   

 

3-in-1

Travel Adapter + Universal AC Charger + USB Charger 

Interoperable with TOFU Traveller

When you use the TOFU Charger with TOFU Traveller, it becomes a powerful travel adapter that adapts and charges both your AC device (e.g. laptop and camera) and your USB device (e.g. phone and tablet) at the same time.

 

Dual Charge, Fast Charge

TOFU Charger powers up both devices simultaneously with USB 2.4A Fast Charge and supports AC devices across 100V - 240V.

Secure Structure 

Conventional universal adapters need to switch between multiple pins which cause the structure to be frail and the pins loose. TOFU Charger's swappable plug design guarantees the integrity of the plug structure, no more flimsy pins and loose plugs. 

Small Leverage

Additionally, the low profile of TOFU Charger minimizes the leverage when plugged into wall sockets, keeping your charging connection stable and worry-free. 

Fuseless Design

It happens. In the case of electricity overload or power surge, TOFU Charger will protect your devices by stopping power transfer. But when you are travelling, there is no time to replace the fuse manually; any charging inconvenience will delay your schedule. 

That's why we incorporated the Fuseless Design in TOFU Charger. No need to find a fuse to replace in case of emergencies, because TOFU Charger will automatically recover and reset itself after a few minutes. Additionally, TOFU Charger also includes power surge protection. 

  

|  TOFU Combo  |

TOFU Traveller works seamlessly with TOFU Charger. The modular design allows you to transform TOFU Charger with pieces of Traveller, assembling according to your situation and location. 

    

Dimensions

Red Inside

The red interior of TOFU reminds you that a piece of TOFU Traveller or Charger has not been put back properly yet.

Durable Carry Pouch

For Kickstarter backers, we custom made a durable carry pouch for you. This extremely compact TOFU travel set is light and fits subtly in your bag or suitcase.

How it Works

So this is how my friend charges his mobile phone and laptop with TOFU in his daily life. Most of us only charge two devices (most commonly: laptop and phone) on a daily basis. 

Lead a minimalistic lifestyle and be hassle-free.

 

Complimentary TOFU Mini Torch

For your traveling and daily convenience, we have designed a magnetic mini LED torch light, rechargeable by micro USB, and seamlessly fits in TOFU.

 

 Magnetic

 

Rechargeable LED 

This is TOFU.

A little peace of mind, a little piece of TOFU. 

It's hard to capture the elegance and motion of this product with my camera because I'm no professional videographer. You'll be surprised at how wonderful TOFU feels in your hand. 

 

 

 

 

 

 

 

 

 

 

 

Risks and challenges

The biggest challenge we faced was redesigning the entire plug mechanism. In order to minimise the size while maintaining the structural integrity and sturdiness, we spent more than one year studying and prototyping different collapsable structures.

This product is designed for travel purposes, for portable devices such as your laptop, and not high power appliances such as refrigerators or washing machine. Hence, it might not be able to apply for some local certifications.

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Support

  1. Select this reward

    Pledge S$ 2 or more About US$ 1.45

    Show Some Love

    You love the look of TOFU. You want to be a part of the story. But you can't pledge for the full product. We appreciate your support and at this level will keep you in the loop with updates as we continue the journey!

    Less
    Estimated delivery
    16 backers
    S$
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  2. Select this reward

    Pledge S$ 35 or more About US$ 25

    early evangelist: TOFU Traveller

    You will receive 1 TOFU Traveller (UK + EU + AU/US).

    Includes:
    • 1 x TOFU Traveller (UK + EU + US/AU plug)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 96 backers
    S$
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  3. Select this reward

    Pledge S$ 35 or more About US$ 25

    early evangelist: TOFU Charger - UK

    You will receive 1 UK ver. TOFU Charger.
    (1 USB + 1 Universal AC socket + UK Plug)

    Includes:
    • 1 x TOFU Traveller (UK + EU + US/AU plug)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 61 backers
    S$
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  4. Select this reward

    Pledge S$ 35 or more About US$ 25

    early evangelist: TOFU Charger - EU

    You will receive 1 EU ver. TOFU Charger.
    (1 USB + 1 Universal AC socket + EU Plug)

    Includes:
    • 1 x TOFU Traveller (UK + EU + US/AU plug)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 21 backers
    S$
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  5. Select this reward

    Pledge S$ 35 or more About US$ 25

    early evangelist: TOFU Charger - US/AU

    You will receive 1 US/AU ver. TOFU Charger.
    (1 USB + 1 Universal AC socket + US/AU Plug)

    Includes:
    • 1 x TOFU Traveller (UK + EU + US/AU plug)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 45 backers
    S$
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  6. Select this reward

    Pledge S$ 39 or more About US$ 28

    TOFU Traveller

    You will receive 1 TOFU Traveller (UK + EU + AU/US).

    Includes:
    • 1 x TOFU Traveller (UK + EU + US/AU plug)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    85 backers
    S$
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  7. Select this reward

    Pledge S$ 39 or more About US$ 28

    TOFU Charger - UK

    You will receive 1 UK ver. TOFU Charger.
    (1 USB + 1 Universal AC socket + UK Plug)

    Includes:
    • Travel Charger - UK plug
    Less
    Estimated delivery
    Ships to Anywhere in the world
    3 backers
    S$
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  8. Select this reward

    Pledge S$ 39 or more About US$ 28

    TOFU Charger - EU

    You will receive 1 EU ver. TOFU Charger.
    (1 USB + 1 Universal AC socket + EU Plug)

    Includes:
    • Travel Charger - EU plug
    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
    S$
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  9. Select this reward

    Pledge S$ 39 or more About US$ 28

    TOFU Charger - US/AU

    You will receive 1 US/AU ver. TOFU Charger.
    (1 USB + 1 Universal AC socket + US/AU Plug)

    Includes:
    • 1 x TOFU Traveller (UK + EU + US/AU plug)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    7 backers
    S$
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  10. Reward no longer available

    Pledge S$ 70 or more About US$ 51

    early evangelist: TOFU Combo

    You will receive 1 set of TOFU Combo.

    Includes:
    • 1 x TOFU Traveller (UK + EU + US/AU plug)
    • 1 x TOFU Charger (with magnetic LED torchlight)
    • Durable Carry Case
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 100 backers
    S$
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  11. Select this reward

    Pledge S$ 74 or more About US$ 54

    early evangelist: TOFU Combo

    You will receive 1 set of TOFU Combo.

    Includes:
    • 1 x TOFU Traveller (UK + EU + US/AU plug)
    • 1 x TOFU Charger (with magnetic LED torchlight)
    • Durable Carry Case
    Less
    Estimated delivery
    Ships to Anywhere in the world
    831 backers
    S$
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    It's a way to bring creative projects to life.

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Funding period

- (43 days)