Since 2010, Erez Avissar has run Weird Magic solo with the help of friends, surrounded by constant inspiration and reporting on and working with the best artists..
• Built an archive of great mixes from Grimes, Gatekeeper, Balam Acab, Physical Therapy, Juliana Huxtable
• Booked the first live performances by Huerco S., Madteo, Lamin Fofana and lots more.
• Reported early on new sounds like juke/footwork, BK electronic/outsider house scenes.
We have always worked to bring you amazing new music, and indeed a lot of the stuff we've supported goes on to achieve great success. But there have also been too many times that we've seen great material falling through the cracks.
We are launching the label with a 2-disc compilation featuring special handpicked tracks from the past few years that never saw a proper release. Featuring some established artists (Traxman, Terekke, Huerco S., Aurora Halal) along with some debuts (Beta Librae, Sasha Desree, Far Out Far Out, Joe P, Logan Takahashi, Sasha Jan Rezzie). This selection of trax will set the tone for the label.
So many great tracks that deserve to see the light now coming into fruition... For instance, the Beta Librae track on the comp is her first recorded song ever, after our insistence upon seeing it live - and it rules (listen below). As well as the first recorded output by Logan Takahashi solo (Teengirl Fantasy). All Weird Magic exclusives!
The compilation is 12 tracks spanning two discs. We hope to print this up on purple vinyl with full color artwork.
We've got a busy year ahead!
Purple Trax Volume 1 Compilation:
Huerco S, Via App, Traxman, Rivka, Terekke, Far Out Far Out, Sasha Jan Rezzie, Joe P, Logan Takahashi, Aurora Halal, Sasha Desree
Purple Trax Singles Series:
• Beta Librae
• Far Out Far Out
• Sasha Desree
• Jan Woo
• Samantha Urbani
Your money will go directly toward the printing of vinyls and associated expenses (broken down below) - we are hoping this can fund the first release or two, and help toward the launch party.
We're not just asking for money... there's a ton of dope rewards we wanna share with you.
Purchase a copy of the comp/release of your choice, or to attend the release party/show of your choice. You are funding an actual tangible object or experience. We're making sure you know what you're getting in return, aside from knowing that you're enabling the creation and release of quality material.
Risks and challenges
Shipping charges apply (of course), record pressing/delivery date TBD.
Just to give an idea of the expenses:
• $4K+ to press 500 copies 2xLP vinyl of the Purple Trax compilation.
• + at least $1000 in shipping charges.
• $2000 to help toward our first party.
And that's being very modest with our estimates: Venue rental is in the thousands and flights and fees for headliners are not cheap. Your pledge allows us to step forward with grace without cutting corners or having obstacles in the way of doing our work: bringing you great sounds.
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