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As elegant as a kimono, as practical as a polo.
As elegant as a kimono, as practical as a polo.
43 backers pledged £5,211 to help bring this project to life.

About

Kimopolo = Ethically Made in Italy for Everyday Warriors

£5,211

43

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The Story in Short

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I created distinctive clothing that transitions from the gym to everyday life, to feel good and look elegant in any occasion.

I was greatly inspired by the culture of the Far East and its different styles, traditions and moves.

To be sustainable and ethical for me is KEY. I teamed up with superb artisans in Italy to take care of every detail in the manufacturing process.

As add-on with Kimopolo you can meet the creator, take part into a KUNG FU Wing Chun masterclass, either become Ambassador in a professional photo shoot!

Martial Attitude Zero Waste Sustainable Fashion Made in Italy
Martial Attitude Zero Waste Sustainable Fashion Made in Italy

Kimopolo

Kimopolo "Hong Kong" Women cut
Kimopolo "Hong Kong" Women cut

100% cotton jersey. Slim fit. Handmade in Italy.  

My father was a professional tennis player when he was young, and my mother was a knitwear fashion designer throughout the ‘80s and early ‘90s. As a result, when I was growing up I witnessed the creation of several international sport brands created with a mix of fibers. 

However, I could never feel quite comfortable in these synthetics, and I still think makes no sense to wear "plastic" while you’re sweating (... and smelling). No way! 

That is when I came to see a gap in the active leisurewear market. 

The result? Martial Attitude Kimopolo.

Buttons are crafted from olive tree wood in a small artisanal laboratory in the Valdastico Valley, located between Verona and Treviso, Italy.  

Inspired by the striking look of Wushu and Wing Chun disciplines, Kimopolo can be elegant and formal when all buttons are fastened, yet it still allows the free rotation of the shoulders thanks to the cuts of the sleeves and the darts along the scapula. If you’re doing too many pull-ups or wearing it in hotter weather, try leaving it fully open.

Training Wing Chun myself for several years, I have come to learn how poor is the choice nowadays in terms of sport fashion, if you like to wear something comfortable but also elegant.

That is why I started from scratches in designing Kimopolo, finding some solution for the movement of the rotator cuff of the shoulder, mostly "neglected" because of the abuse of synthetic fabrics. Kimopolo is having darts on the back side, along the scapula: so that you can over extend your arm and the movement will keep flowing without restriction, neither "pulling" the textile from the back.

If the first inspiration was given by martial arts, then I have tried Kimopolo on the tennis court and cycling with extraordinary results as well.

Kimopolo is made out of a premium quality cotton jersey, whose main characteristic, as a textile, is to being built in spirals and not with a crisscross pattern. So the fabric maintains elasticity without need of mixing it with synthetic fibers.

You will discover how light Kimopolo is and how fast it dries after washing! So much quicker than any other piquet you might be commonly using. And very easy to iron even at lower heat.

- Looking for the right size? Don't hesitate to contact us if any doubt. In the meantime, please consider that our lady model is 170 cm tall, Bust 85 cm, Waist 67 cm, Hips 95 cm and she's wearing a Women's size ITA 42.. Male Model is 183 cm tall, Bust 94 cm, Pant Waist 82 cm, Hips 100 cm and he's wearing a size Men's ITA 48.

Sizes chart for your Kimopolo
Sizes chart for your Kimopolo

Men and Women Cut

As you can see from the pictures, we initially focused our attention into making perfect Kimopolo in the Women Cut, with the priceless help of Federico Zattera and his pattern cutting laboratory, located in the northern part of Veneto region, Italy, on the road to Austria. 

Federico took the original designs and elaborated them to perfection with several passages. This will give Martial Attitude the tools to manufacture with the ultimate technologies now available in Italian fashion industry. 

I will be able to reduce costs without losing top notch quality in every single piece. 

Federico is precisely the person who will develop the Man cut for Kimopolo "Hong Kong". This crowdfunding will give the resources to complete this creation process.

Also, he has worked already for the first prototypes of the the next designs Kimopolo "Tanabe" , Martial Trousers and Martial Shorts.

Unigunde in Kimopolo "Hong Kong" & Mathias in Kimopolo "Tanabe". Both wear Martial Trousers
Unigunde in Kimopolo "Hong Kong" & Mathias in Kimopolo "Tanabe". Both wear Martial Trousers

Details make a Lot of a Difference

In Kimopolo you will find 6 little piece of art of buttons. 

Originally designed and wood carved in a larger version, I needed them to be small and produced in larger numbers. After long searching across fairs in different countries, I finally met Riccardo owner at Bottonificio Bicego. 

Riccardo and his PA Francesca took an extra mile in creating a 3D rendering of the original design and optimized it for production. I really wanted you to handle the best material and so they looked for the most resistant e resilient olive tree wood. It will suffer nothing out of any washing you are gonna make and it will stay beautiful in time. 

After reaching the goal of £5000, backers will have the opportunity to chose if they prefer buttons in Tahiti nacre, at no extra cost! A fantastic material, totally natural as well and elegant in every occasion with its radiant colour shifting on the grey-scale.

Kimopolo "Hong Kong" with handmade olive tree wooden buttons
Kimopolo "Hong Kong" with handmade olive tree wooden buttons

Why the Crowdfunding?

This crowdfunding is to complete Kimopolo "Hong Kong" variant, and to allow me to keep on working on the next 3 Kimopolo variants.

Kimopolo supply chain and production main obstacle sets in the minimum order quantities the fashion industry requires.

I was blessed with meeting Daniele Bollea. He has worked in the manufacturing Italian industry for almost 4 decades and has a terrific know-how in his field.

Unfortunately, the de-localization and globalization hit badly this sector of the Italian fashion industry. Daniele now has reduced his workforce, but believed very much in Martial Attitude and Kimopolo, so that he helped me into realizing the first prototypes and will run the production after successful crowdfunding.

Designer Mathias Alberton in Kimopolo "Hong Kong" first prototype and Martial Attitude Manufacturer Daniele Bollea
Designer Mathias Alberton in Kimopolo "Hong Kong" first prototype and Martial Attitude Manufacturer Daniele Bollea

Zero Waste Fashion

Martial Attitude Kimopolo and original craftsmanship are a perfect match.

Two years and a half ago, I met the incredible Giuseppe Traverso and his Museo Carta in Mele, GE, Italy. We are working on the handcrafted Martial Attitude PaperPad.

Giuseppe creates his own paper mesh from recycled materials and natural fibers. So he will use all the leftover cuts of Kimopolo to have a super quality cotton batch and brand will go ZERO WASTE.

What when your Kimopolo will end its life spam? Give it back to us and we will transforming in Martial Attitude PaperPad and send it over to you. You will only cover the expedition costs and contribute to save the Planet empowering Kimopolo #circularfashion model!

Not enough, Martial Attitude PaperPad wil be enriched by an original wood engraved artwork by the talented Mauro Casalino.

With your support, you truly support Italian fashion industry and Italian artisans. Check the video out and meet the guys! #whomademyclothes is not a mystery any more with Martial Attitude Kimopolo.

Creator Mathias Alberton at Museo Carta Mele in April 2018
Creator Mathias Alberton at Museo Carta Mele in April 2018

1x2 = Sustainable Fashion

I have thought a lot about the pricing of Kimopolo. 

There are good prices, and better ones. For either side of the business. But a Crowdfunding it is not about offers. It is about conveying the right message to you and well deserving your trust and support.

That is why I decided to apply a very simple concept: 

  • Kimopolo costs £23 to produce. 
  • You will get it with a mark-up of 2x (£46) during this Campaign.
  • It will sell afterwards with a mark-up of 3x (£69).

I think is fair, honest, transparent.

In the last mega bundle reward, instead, you will be able to pledge from only £1 more than the manufacturing cost. Being official sponsor of your Club or Federation will boost Kimopolo image and this is my way to pay back.

On top, stay tuned on the news, as Martial Attitude is working closely to create a Fashion Manifesto and to get things done in the best possible way. Ethical Fashion is a new frontier of the industry and many are involved. We are doing our part. Join the conversation!

On Martial Attitude YouTube channel you can find the interview to Sabine Harnau, Ethical Copywriter and Founder at From Scratch.

Mathias Alberton interviews Sabine Harnau about Ethical Fashion
Mathias Alberton interviews Sabine Harnau about Ethical Fashion

Meet the Designer

To create a real connection between you backers and us team, you will also have the chance to meet me with each reward:

  • Practice KUNG FU Wing Chun with me.
  • Join my KUNG FU Master in traninig the discipline that inspired the design and ergonomic solutions in Kimopolo "Hong Kong".
  • Sifu Storari will run a 3 hrs workshop in KUNG FU Lok Yiu Wingh Chun in London, on December the 15th... a wonderful occasion to celebrate my birthday together!
  • If you prefer, you will be able to have the workshop in Verona, Italy, instead.
Sifu Storari and To Dai Mathias check us out the Event on MA Page
Sifu Storari and To Dai Mathias check us out the Event on MA Page

Become a Kimopolo Ambassador

Working on a fashion project I immediately understood the importance of image and how the right professional photographer can make the difference. I am willing to grow in very different market places and I personally love to work with as many different people as possible for gender, age group, ethnic origin and sphere of interests. 

Colour, variety, exploration.

I will need you and your personal mood and unique vibe to spread the word about Kimopolo around...

Become Ambassador for Kimopolo and take part to a Professional Photo Shoot by J_entleman, the man behind the Instagram collaboration before and during this crowdfunding campaign. 

Pick up your preferred location, choosing between London in UK and Milan, Turin, Genoa and Bologna in Italy. 

Get 3 wonderful pictures for your personal portfolio and be featured across J_entleman and Martial Attitude networks.

Photographer Jefferson aka J_entleman and Kimopolo
Photographer Jefferson aka J_entleman and Kimopolo

Versione in Lingua Italiana

La Storia in Breve

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Mi chiamo Mathias Alberton e sono nato a Genova nel 1974. Mia madre disegnava capi in cachemire, mio padre tennista. 

Ho navigato per 3 anni con la Marina Militare e poi ho lavorato per oltre 10 nel commercio e nella grande distribuzione organizzata. 

Dal 2012 vivo e lavoro a Londra come Terapista Sportivo e Riabiilitativo. 

Sempre affascinato dal Grande Oriente, amo le arti marziali e pratico il Wing Chun.

Non riuscendo a trovare un capo di abbigliamento che riflettesse questo mia passione e che avesse una vestibilita' italiana/europea, l'ho disegnato. 

Ho sviluppato Kimopolo perche' rispondesse a queste domande: 

  • posso allenarmi e vestirmi bene allo stesso tempo? 
  • posso essere comodo e non sudare e puzzare  vestendo capi in elastene o altre fibre sintetiche? 
  • posso realizzare qualcosa di iconico, ma ottimizzando la praticita'? 

Dalla bellezza di un kimono e dalla praticita' di una polo nasce Kimopolo.

Kimopolo "Hong Kong" primo prototipo
Kimopolo "Hong Kong" primo prototipo

Di Cosa Abbiamo Bisogno Noi e Cosa Ottieni Tu

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Questo Crowdfunding e' per completare la messa in produzione di Kimopolo modello Hong Kong, cui seguiranno altre 3 varianti. 

A 10 anni dagli inizi, il Vostro supporto crea le basi per un progetto indipendente, Made in Italy, nuovo e dai contenuti originali. 

E' fondamentale ora, per incontrare minimi di ordine per tessuto, bottoni e lavorazione del jersey di cotone impiegato in Kimopolo

Occore inoltre sviluppare il taglio da uomo e la messa in taglie (trovate il dettaglio sulle voci di costo nella sezione in fondo).

Kimopolo "Hong Kong" in colore test viola, bottoni in legno di ulivo e manifattura Made in Italy
Kimopolo "Hong Kong" in colore test viola, bottoni in legno di ulivo e manifattura Made in Italy

Ultime annotazioni

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Qualora abbiate domande o vogliate utertiori precisazioni su questo progetto, non esitate a contattarmi tramite questa piattaforma ed ogni altro network/social sia a voi piu' congeniale.

Grazie di cuore e buona Kimopolo a tutti! Mathias Alberton

Risks and challenges

COSTS

In this section you can find a recap of all costs of Kimopolo and its manufacturing, the estimated timing and some delivery specifics.
If you have any question, don't hesitate to contact me.

You can have here an insight of the work behind and see the transparency I am creating the brand with.
Also, you can better evaluate the different pledges and their value.
This also why all expedition costs are separate and declared, given the our choice of using UK Standard and International Standard deliveries. I also remind you that some Countries might apply Border Custom Fees, which are not included in the pledges either expedition costs and must be cover and managed by the backers individually and directly.

Prototypes and Pattern Cutting Design for Male cut: Euros 460

Cotton jersey: Euros 3.870 (minimum order x2 colours no surcharge)

Buttons: Euros 900 (minimum order x2 types)

Manufacturing/Labelling/Folding: 1.600 (200 pcs)

Taxes on Supply/Production Chain + CF Commisions: Euros 2.058

Approximately 1 Kimopolo will cost £23

If a goal of 5K is reached, then I can start operations with higher costs (I will be still able to buy fabric and pay for production but with surcharges from suppliers) and I will have to wait for ordering the buttons in Nacre.

A full success with lower costs in production will start a 10k goal.
That is why we there is a difference between the Campaign goal and the costs detailed.

TIMING:

The most of the work has been already done in creating the Women cut, so Federico will need 2 week tops to create the Men cut design re-assigning different proportion to the design.

The fabric will be put in production on order, and it will take 4 weeks to be delivered to Daniele.

In the meantime, Riccardo will make the butttons al right.

Daniele will then need around 3 weeks time frame to complete 100 Kimopolo, so I will be able to do a better math when seen the final numbers.

However, given the Crowdfunding ends on November 15th, I will have to consider Xmas in between as extra 2 weeks waiting time.

I estimate to dispatch the first 100 Kimopolo by January 15th 2019.

VERSIONE LINGUA ITALIANA
DETTAGLIO VOCI DI COSTO

Nella piu' grande trasparenza, condividiamo con tutti voi quali sono i costi delle singole voci di prototipia, produzione e lavorazione per Kimopolo. Potrete giudicare voi stessi come la Campagna nasce per lo sviluppo del progetto nel totale rispetto della vostra fiducia e disponibilita'.

Ovviamente non esitate a contattarci per ogni ulteriore informazione Vi possa interessare.

Sviluppo del disegno tecnico e messa in taglie per Kimopolo Hong Kong taglio da donna e uomo: Euro 260. Questo e' un costo una tantum cui vanno aggiungi Euro 200 per i primi due prototipi su cui effettuare verifiche ed eventuali correzzioni prima della messa in produzione. Totale Euro 460,00.

Tessuto senza sovrapprezzo: Euro 6,45/ml x 300 ml minimo d'ordine per colore (bianco e nero). Totale 1.935,00 /per colore , Euro 3.870,00 / entrambi i colori.

Bottoni in legno di ulivo, quantita' 1000 pz: Euro 0,40/pz: Euro 400,00. Bottoni in madreperla, quantita' 1000 pz Euro 0,50/pz: Euro 500,00. Durante la campagna di Crowdfunding avrete la possibiita' di scegliere quale preferite, senza sovrapprezzo.

Lavorazione 200 Kimopolo, comprensiva di etichette, adesivi, cuciture, accessori e confezione: Euro 8,00/pz. Totale Euro 1.600,00.

Totale costi Euro 7.030,00.

Tutti i costi sovraelencati sono da intendersi al netto dell' IVA, dato che Martial Attitude e' in regime di Start Up per il governo UK, dove ha sede legale. Questo significa altresi' che Martial Attitude paghera' l' IVA a i fornitori, ma non potra' scaricarla dalle proprie spese.
Totale IVA (21%) sul totale costi: Euro 1.476,30

Cui vanno aggiunti il 4% di commissione della piattaforma Indigogo (Euro 282,00 al raggiungimento obiettivo) + 3% per ogni singola transazione/supporter/contributore (Euro 1,50 x offerta media di Euro 50,00 x 150 supporters = Euro 300,00).

Totale obiettivo Euro 10.386,001

Approssimativamente 1 Kimopolo costa in produzione Euro 25.

Se verra' raggiunto il traguardo dei £5.000 potremo cominciare ad operare anche se a costi piu' elevati, non potendo acquistare i minimi senza sovrapprezzi.
Inoltre i bottoni in madreperla non saranno un opzione realizzabile subito.

Ecco quindi la motivazione per la differenza tra cifra necessaria stimata (Euro 10.000) e quella posta per il successo del crowdfunding.

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Support

  1. Select this reward

    Pledge £15 or more About $19

    Hand written strategy

    Your support is not given for granted.

    In behalf of all the people involved in this project I, Mathias, will personally hand write to you the transcription of 1 of the ancient Chinese 36 Strategies. As a thank-you-note and to inspire you in any future challenge.

    - For the occasion, I will use the precious handcrafted paper by Giuseppe Traverso @ Museo Carta in Mele, Italy.

    - ... He is the same guy who is developing the first Martial Attitude ZERO WASTE PaperPad. Stay tuned!

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  2. Select this reward

    Pledge £46 or more About $59

    1 Kimopolo

    Enjoy Kimopolo in 100% pure cotton jersey and save 30% off the Retail Price!

    - Either Man or Woman fit, let us know.

    - You can add one or several Kimopolo to your pledge by increasing your pledge amount by the amount listed and just send me a message to avoid confusion about different sizes/colour choice.

    - Other than me in London, Sifu Storari and Professional Photographer J-entleman have joined into supporting Martial Attitude with their great skill sets.

    - We really want to thank you in the flesh and share with our time and dedication.

    - Find us in the added items to each reward.

    Includes:
    • 1 Wing Chun training session with To Dai Mathias
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  3. Select this reward

    Pledge £81 or more About $104

    1 Kimopolo + Sifu Workshop

    Kimopolo can be white or black and this pledge makes you save 30% off the Retail Price!

    If you like some counselling choosing the perfect size for you, just ask us and we will gladly help!

    - Plus! Test your Kimopolo on the job! Sifu Storari is coming to London in December on Creator Mathias's birthday: join in this fab training workshop in Central London.

    - Alternatively train with Sifu in Verona for 1 month.

    - You can add one or several Kimopolo and add-ons spaces at Sifu's workshop to your pledge by increasing your pledge amount by the amount listed. Also, just send me a message to avoid confusion about the preferred location for training with Sifu and number of partecipants.

    Includes:
    • 1 Wing Chun training session with To Dai Mathias
    • 1 Wing Chun 3 hrs workshop with Sifu Storari
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  4. Select this reward

    Pledge £135 or more About $173

    1 Kimopolo + Be Ambassador Photo Shoot

    We are looking for Ambassadors: is that you?

    Photographer J_entleman has teamed-up with Martial Attitude on Instagram before and during this crowdfunding.

    Would you like to have a full photo shoot session with him, wearing Kimopolo?

    - You will get 3 great pictures for your portfolio and you will be featured on our networks, too.

    - Location can be London UK or Genoa, Milano, Torino and Bologna in Italy.

    - You can add one or several Kimopolo and add-ons Photo Shooting to your pledge by increasing your pledge amount by the amount listed. Also, just send me a message to avoid confusion about where you prefer the photo shooting to take place. J_entleman will then schedule the session accordingly.

    Includes:
    • 1 Wing Chun training session with To Dai Mathias
    • Professional Photo Shoot by J_entleman
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  5. Select this reward

    Pledge £950 or more About $1,215

    50 Kimopolo Club Bundle

    Mark up on this reward is only 1 pound over the manufacturing cost!

    We decided so to be proud sponsor of your Gym, Dojo, Federation.

    We humbly created this pledge in exchange for what they have given in terms of commitment, energy and attention towards their pupils, practitioners, students.

    - All together you are unbeatable, so choose 50 Kimopolo and we will fulfill your preferences in terms of fit (men or women), size and colour.

    - You can add 1 or more bundles of 25 Kimopolo to your pledge by increasing your pledge amount by £500/bundle/25pcs.

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Funding period

- (30 days)