A Town Without a Bookstore
Georgetown, Texas is a small city with many wonderful attractions including a beautiful historic town square, rivers, parks and bike trails, arts and culture performances and events, shopping, dining, an award-winning public library and much more. However, one thing our town does not have is a bookstore.
A group of 10 women have joined together to create Lark & Owl Booksellers to fill this need in our vibrant community. Georgetown residents have been hoping for a bookstore for many years. With the addition of Lark & Owl Booksellers, shopkeepers in the historic downtown will finally be able to answer the question they get almost daily from visitors: Where is the bookstore?
The environment of Lark & Owl will be welcoming, airy and vibrant. Our team will create the kind of bookstore that people love to visit. Books, coffee and tea, plus seasonal cocktails with specialty menu items are essential to providing the experience booklovers crave. The selection of books will be tightly curated to meet the needs of Georgetown residents and tourists to our area. We will focus on the love of books, exceptional customer service and consistency.
Our project is underway and Lark & Owl Booksellers is scheduled to open in October 2018, but we want to add a bit to the concept. That’s where you come in! With your help we can expand our vision for programming and our children’s section. Our marketing plan for our store is based heavily on our programming. In order to attract all ages and demographics to our store, we want to create partnerships with local schools, nonprofits and civic groups. Examples of this include, but are not limited to: a student poetry competition which will culminate in an evening of spoken word performances, bi-lingual story time in Spanish and American Sign Language, as well as some communitywide book club events. We’d also like to build some interactive play areas for the smaller kids who visit our store. Thank you so much for your consideration in backing special programming at Lark & Owl Booksellers.
Lark & Owl Booksellers is an independent bookstore, café and retail experience founded by women in historic Georgetown, Texas. Our mission is to meet the needs of customers by creating an inviting space for community, conversation and books.
Projected opening date: October 2018
Photo credits to Phil Butler Photography and Kristin Rountree.
Risks and challenges
As with any endeavor, especially a new business, risks are inherent in working toward success. Our project manager, Jane Estes, ran a successful Kickstarter for a research trip last year and learned a lot. The Lark & Owl team is made up of 10 hard-working people who are dedicated and determined. We will update our backers regularly and do our best to honor the trust of our supporters. Any delays in shipping will be reported to all backers as soon as possible. The Preview Party will occur when our store is set to open in October 2018. If there are any delays, we will let our backers know immediately of the date change. We are truly grateful to all of you who support us in bringing programming to Lark & Owl Booksellers.Learn about accountability on Kickstarter
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