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Lace Zubits onto your own shoelaces & they become fast & easy to put on & take off. No tying, knots, or messy bows. Just a clean look.
Lace Zubits onto your own shoelaces & they become fast & easy to put on & take off. No tying, knots, or messy bows. Just a clean look.
Lace Zubits onto your own shoelaces & they become fast & easy to put on & take off. No tying, knots, or messy bows. Just a clean look.
7,204 backers pledged $362,033 to help bring this project to life.

About this project

Your shoes just got insanely easy! Zubits make them magnetic project video thumbnail
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Your shoes just got insanely easy! Zubits make them magnetic

$362,033

7,204

Zubits Magnetic Shoe Closures are a revolution in footwear.  

  • Imagine slipping into your shoes as if there were no laces at all...
  • Imagine securing your laces with a simple click... 
  • Imagine removing your shoes handsfree... 
  • Imagine all of this and your shoes actually look better. 
  • Applying magnets to shoes changes everything.  Zubits benefits go way beyond being just another “no-tie” shoelace solution. 

 

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Zubits are no ordinary magnets. Patent pending strength is built in.
Zubits are no ordinary magnets. Patent pending strength is built in.

 

 

How can Zubits be easy to step out of, yet stay on when you run?

Consider that even with your regular shoelaces double-knotted, you can still step on your heel and squeeze out of your shoes because this action generates a lot of force. These forces are not present when you run. That’s why your shoes stay on. When you run, the shoelaces are mostly lifting the weight of your shoe. Zubits are engineered to be incredibly strong for their size. Zubits can hold your shoe secure while running and jumping, but they will split open when you step on your heel because the forces are much greater. Zubits will also come in four strengths to match your size and use.

 Zubits Benefits

 

 

 

 

 

 

 

 See reactions to Zubits from people on the street...

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The final design will not have divots on the face as these prototypes do. The Zubits will be entirely smooth and protected from external elements.

 

 

How to Install Zubits...

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 Zubits Magnets are surprisingly strong. 

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These are not exact color representations of the final parts. But these are the colors we want to manufacture.
These are not exact color representations of the final parts. But these are the colors we want to manufacture.

 

 

Production Timeline

We have a good working and personal relationship with our California based magnetics engineering company who have their own factory in China. They alone can complete all stages of the production. Above is their estimated production timeline. We have already received prototypes from their factory and will finalize all size designs before the campaign ends. Depending on the quantity ordered, we hope to get the product shipped to backers starting a week after we receive them in California.

 

Risks and challenges

Since we have already manufactured one size of working prototypes, making the additional sizes shouldn't be too difficult. Our US based magnetics company has their own factory in China, so they can stay on top of manufacturing and can deliver product directly to us.

If we experience delays, we want to communicate openly and honestly about the process.

We don't know how Zubits will work on every shoe out there in the world. Heavy or stiff soled shoes like boots could make Zubits pop open incorrectly. Yet sometimes the construction of the upper of these shoes actually helps the Zubits stay closed. Large individuals who make extreme movements might also have problems. Zubits normally work great for most people, but if you are uncertain, we recommend buying stronger Zubits (the next size up), or simply lacing them looser can always work.

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FAQ

  • Zubits are small, fast, and easy. We thought “Zu” sounded fast & easy, while “bits” sounded small. Voila! Plus the website domain name was available. ;)

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  • No. Not unless you find a way to heat them over 176° fahrenheit. Neodymium magnets don’t lose their magnetism over time or from other magnets (ceramic magnets can). The magnets will be enclosed in plastic and protected from corrosion and elements.

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  • Zubits work on nearly any shoes in which you would normally tie the laces. They don’t work with velcro or non-tying elastic laces. Large heavy boots might also not work so well, but there are many different boot constructions and sometimes we are surprised what works. We just can’t test every shoe and sometimes the shoe construction makes a difference. The more flexible the shoe the better, but sometimes stiff shoes have stiff “uppers” and this works to relieve pressure on the laces. So boots are a question mark.

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  • Running, gym class, riding a bike, playing at the playground, and most recreational sports activities won’t be a problem for most users of Zubits. Zubits have been designed to be much stronger than normal neodymium magnets alone. They are designed to hold your shoe securely during use, while still being easy enough to pop off when your done. Therefore, Zubits are offered in different sizes to reach a balance between secure use and easy release. So if you ever have concerns about performance, we recommend you choose the next stronger size Zubits than would normally be recommended for you. The stronger size magnets are not that much harder to pop off. My large male friends have used Zubits for running and the gym with no problems. Zubits are designed for casual shoes and recreational sports, so there are some high-level sports in which Zubits could separate under extreme movement or by larger individuals. If high performance is of great importance, again, choose the size #3 Zubits or if you are a large individual, consider not purchasing Zubits for that activity. The variables that affect Zubits are heavy individuals, extreme movements or flexing, and particularly stiff soled shoes. Zubits are not recommended for hard-sole athletic cleats used for soccer match play, High School football, or organized sports. When my 6’5” 235lb friend made hard running cuts on grass with his stiff soccer cleats, the Zubits popped open about 5% of the time. So this is why we can’t say they work on all people and all shoes all the time. In any situation, loosening the laces just a little greatly helps prevent them from splitting during activity.

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  • That would be really hard to do. Zubits have been specifically designed to greatly reduce any external magnetism emitting from the plastic casing of the Zubits. It is difficult to stick even a small screw to the side of a Zubit. We have just never seen this be a problem in actual use. Of course, if you separate the magnets, metal will certainly stick to face of the magnet, but it’s no problem to slide something off. In the video, when we hang the shoes to metal object / refrigerator, this is being done by the face of the magnets, not with the Zubits closed.

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  • Zubits rarely pinch fingers in normal use. People need to grab the outside of the magnets to pull them together. Thus users rarely place their fingers where the magnets join. Putting a child’s whole finger between even the strongest adult size magnets only “holds” a finger with no discomfort. We also plan to include short cord pull handles to assist in pulling the magnets together. This way the user never needs to even touch the magnets. These pull tabs will be optional and people may choose to cut them off, seeing them as unnecessary. That being said, a child can play with the Zubits and it can be possible to get the side of a finger pinched. When our own children play with our the magnets and get pinched (we have had many laying around the house), they are more startled than hurt and they continue playing with the magnets anyways ignoring the discomfort. Adult fingers are generally too thick and tough for pinching to occur.

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    Pledge $10 or more About $10

    Pledge $10 and we will send you a thank you card. This is a test reward.

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    Pledge $17 or more About $17

    "Early Bird Special" 1 pair of Zubits for 1 pair of shoes. Free USA shipping. You can make color & size choices later.

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    Reward no longer available 150 backers
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    Pledge $19 or more About $19

    "Midday Bird Special" 1 pair of Zubits for 1 pair of shoes. Free USA shipping. You can make color & size choices later.

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    Reward no longer available 800 backers
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    Pledge $20 or more About $20

    1 pair of Zubits for 1 pair of shoes. Free USA shipping. You can make color & size choices later.

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    1,398 backers
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    Pledge $37 or more About $37

    2 pairs of Zubits for 2 pairs of shoes. Free USA shipping. You can make color & size choices later.

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    2,403 backers
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    Pledge $54 or more About $54

    3 pairs of Zubits for 3 pairs of shoes. Free USA shipping. You can make color & size choices later.

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    1,327 backers
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    Pledge $89 or more About $89

    5 pairs of Zubits for 5 pairs of shoes. Free USA shipping. You can make color & size choices later.

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    815 backers
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    Pledge $170 or more About $170

    10 pairs of Zubits for 10 pairs of shoes. Free USA shipping. You can make color & size choices later.

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    247 backers
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    Pledge $500 or more About $500

    10 pairs of Zubits for 10 pairs of shoes. Free shipping. You can make color & size choices later. +PLUS+ a pair of original prototype Zubits and a personal phone call of thanks.

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Funding period

- (36 days)