About this project
Zubits Magnetic Shoe Closures are a revolution in footwear.
- Imagine slipping into your shoes as if there were no laces at all...
- Imagine securing your laces with a simple click...
- Imagine removing your shoes handsfree...
- Imagine all of this and your shoes actually look better.
- Applying magnets to shoes changes everything. Zubits benefits go way beyond being just another “no-tie” shoelace solution.
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How can Zubits be easy to step out of, yet stay on when you run?Consider that even with your regular shoelaces double-knotted, you can still step on your heel and squeeze out of your shoes because this action generates a lot of force. These forces are not present when you run. That’s why your shoes stay on. When you run, the shoelaces are mostly lifting the weight of your shoe. Zubits are engineered to be incredibly strong for their size. Zubits can hold your shoe secure while running and jumping, but they will split open when you step on your heel because the forces are much greater. Zubits will also come in four strengths to match your size and use.
See reactions to Zubits from people on the street...
The final design will not have divots on the face as these prototypes do. The Zubits will be entirely smooth and protected from external elements.
How to Install Zubits...
Zubits Magnets are surprisingly strong.
We have a good working and personal relationship with our California based magnetics engineering company who have their own factory in China. They alone can complete all stages of the production. Above is their estimated production timeline. We have already received prototypes from their factory and will finalize all size designs before the campaign ends. Depending on the quantity ordered, we hope to get the product shipped to backers starting a week after we receive them in California.
Risks and challenges
Since we have already manufactured one size of working prototypes, making the additional sizes shouldn't be too difficult. Our US based magnetics company has their own factory in China, so they can stay on top of manufacturing and can deliver product directly to us.
If we experience delays, we want to communicate openly and honestly about the process.
We don't know how Zubits will work on every shoe out there in the world. Heavy or stiff soled shoes like boots could make Zubits pop open incorrectly. Yet sometimes the construction of the upper of these shoes actually helps the Zubits stay closed. Large individuals who make extreme movements might also have problems. Zubits normally work great for most people, but if you are uncertain, we recommend buying stronger Zubits (the next size up), or simply lacing them looser can always work.Learn about accountability on Kickstarter
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