Dare me for a dollar
In addition to generating necessary financial support, a Kickstarter campaign creates a learning process. I am an outrageously lucky/blessed man to have generated the amount of financial support I have for the podcast. I have no doubt about that. What has surprised me, and probably wouldn't have with the right amount of research beforehand, is how challenging it is to get the $1 backing.
It's not just my project, either. There is another group posted in my area raising funds to cut a record. They offered incentives at $1, $4, $8, $10 and then two at $12 and go up from there. They have 31 backers and they've raised $2,255 as of today. And yet the lowest amount pledged to them is the second $12 offering.
There are two reasons to do a Kickstarter campaign. One is the obvious one, the only one Kickstarter itself measures success by, and that is the financial goal. Assuming things stay at least as good as they are for the next couple of weeks, I have far exceeded my goal.
The second reason is to create backers. For me the attraction there, if I might be so forthright, is the idea that someone who plunks down a dollar is more likely to come listen to the podcast when it's ready.
I read a story that showed how creative some people have become to generate the smallest donations. One guy offered to yell the contributor's name as he chased a duck. We have ducks in our area, but I'd rather leave them alone.
Kickstarter prohibits a campaigner from changing the enticements once the campaign has begun, so I can't officially change anything. But I am open to ideas. What can I do for you that would encourage you to back my campaign? You want me to sing? I can do that. Tell a joke? I can probably make that happen. Call someone with a message from you? That sounds like fun. Got an idea for something that would just be a personal stretch for me? I'm open to that.
Let me know. Contact me at firstname.lastname@example.org or post a message on the Field of Steve Facebook page and tell me what you'd like me to do and I will consider doing it for the low price of $1. If I agree, then you put your dollar down and I will comply. And to those of you who have already backed the project, it's only fair that you get that offer, too, only you have already paid so don't worry about pledging more. So if you've got an idea, send it to me.