What is Moberi? Moberi is a bike powered smoothie and juice cart in Portland, OR. Priding ourselves on being the most fun and interactive juice bar in town, we specialize in green smoothies, healthy and tasty juices, protein drinks, and super foods. Moberi started two summers ago with a cooler, a homemade portable sink, and one bike blender. Now we have a food cart in the Hollywood District on NE Sandy and 52nd, a catering business, and a lineup of summer events to go to- we just need help getting to them!
Who is Moberi? Moberi has come to be with the help and support of so many people. And it continues to grow and succeed because of them. But, the guy writing this and asking for your help is me- Ryan. A person with many interests, I’m particularly a fan of bikes, smoothies, and fresh juice. Over the years I have had many jobs, including water aerobics instructor, Gong Show host, and LEGO Games Master (technical title). I thoroughly enjoyed my adventures and random jobs, but I always wanted to own my own business where people could hang out and enjoy healthy drinks. This is it! Thanks for helping make my pedal powered dream a reality!
Where did the idea come from? The Moberi story begins in Australia. I was traveling around listening to an NPR podcast (great cure for homesickness) when I heard a story about bike powered machines. My interest was piqued, so like any modern man would do, I went to youtube. From there, I found Maya Pedal- a non-profit in Guatemala that turns old bicycles into machines for the community to do daily chores like husk corn, mix concrete, and make blended drinks. My soft hands don't allow for such hard labor as concrete mixing and corn is not commonly grown in the Northwest so I decided to pursue smoothies.
Where is Moberi headed? Moberi is on the move. For now, we are gearing up for a big summer at the Rose City Food Park. That will be our home base and from there we will be taking the Mobile Cart to events all over town. We also hope to be delivering cold-pressed juice and smoothies 7 days a week all over Portland. And, of course, we plan to deliver them by bike!
Look for us this summer at The Oregon Zoo, Eat Mobile, Tualatin River Bird Festival, Portland Summer Food Cart Festival, Sunday Parkways, and the Portland Art Museum.
Mason Jar lids made of 100% bamboo with Stainless Steel straws. These sustainable beauties were made right here in Portland, OR. Available for regular or wide mouth Mason Jars! Oh, and don't forget we knock a quarter off your drink price when you bring your own jar to the cart for a refill. Note: The whole Jar Tumbler is available for pickup in Portland, but for shipping issues we can only mail the lid and straw out of town. If you don't already have a jar, we can advise where to pick one up in your home town.
Sweet Moberi T-shirts! They will come in men's and women's cuts with several color options. This is the design! Take a look...
Mason Jar Sleeves made from Pendlton wool. These hip drink covers will help protect your hands from hot or cold contents while also allowing yourself to collect cool points while wandering Alberta Street.
Other fun rewards include: stickers, fame (I will write your name on our mobile cart), free smoothies, and me blending a smoothie on your doorstep.
What will the money be used for?
Goal #1 $6000
- $3000 2 new bike blenders. At least one of our new bikes will be specifically designed for kids under 10 years old. These bikes will allow for more people to be involved in the blending process at events and at the cart.
- $2000 Finishing the mobile cart! This project requires materials for three awnings, one sink, plumbing, hot water heater, shelving, and signage. Oh, and some fees to get it approved by the county. Once we have the funding for this, our Mobile cart will be ready to rock for an awesome summer!
- $1000 Tees, Stickers, Graphics, and Branding. We gotta look good!
Goal #2 (Stretch Goal) $10,000
This is the Ultimate Kickstarter goal for Moberi. If we reach this amount, we will be able to dramatically improve our juicing equipment, boost the customer blending experience, and we will be able to give back to the environment. These are our goals.
- $2600 Purchase a Norwalk Juicer. The Norwalk is a hydraulic press juicer. For a small juice business like Moberi, this is a game changer. With a hydraulic juicer, we will be able to produce small batches of nutrient dense juice, bottle it, and deliver it all over Portland. Hydraulic juicers extract juice at a slower rate and lower temperature which allows the enzymes and nutrients to live longer. This means we can produce juice in the morning and get it to you that same day so you can enjoy it with all the nutritional value for several days. We will offer cleansing programs, juice tasting flights, nut milks, deliciously fresh and healthy juices delivered right to your work or home, and we will have our signature drinks on tap at events around town.
- $1000 Build a Bike Blending Stage. Right now our bike blender sits on the ground outside our cart. Let's raise it up and give people a show when you blend your own smoothie!
- $200 Purchase a Wheatgrass Press. Wheatgrass is a super nutrient dense grass that can boost immunity, energy, and over-all health. We must juice it.
- $200 Join 1% for the planet. If we hit this goal, we will join companies like Patagonia and Clif Bar by donating at least 1% of our sales to organizations and non-profits that help environmental causes. Moberi is excited to make this commitment and it would be great if we could make this happen together.
How can you help?
- Pledge whatever you can manage. Every little bit helps and is sincerely appreciated.
- Share. Our project won't be supported by people that don't see it. So, let's take it to Facebook, MySpace and Friendster and let the world know about our project!
- Come visit us! Either at an event or at the cart, it would be great to pedal a smoothie with you. Our customers are what keep this funky little business alive and you're what is going to help it grow.
Risks and challenges
Some risks and challenges unique to our project include: flat tires, smoothie material costs, 80's Schwinn exercise bike shortage, and weather (I'd like to deliver your smoothie on a nice sunny day). Also, if our project becomes wildly successful (as in very, very wildly successful), there may be a delay in delivering rewards. But really, our biggest challenge is getting the word out about our project. Thanks for all your help in spreading this project to the computer screens of bike and smoothie fans all over the world.Learn about accountability on Kickstarter
- (30 days)