Lalita is an emerging luxury accessories brand with a seductive twist and a fierce passion for inspiring women. We take the classics and make them a little more sexy - from tank tops, to jewelry to martini picks - and we're just getting started. . .
Lalita was inspired by the simplicity and beauty found in a vintage garter clip and is reminiscent of a time when the slightest gust of wind could reveal just enough to excite the imagination.
We believe in detail, quality, and the importance of sensation. From soft Italian leather to sterling silver tassels, every component has been curated to feel incredible against the skin.
Lalita is about owning every aspect of you - from your beautiful curves, to your sensuality, innate sexuality, incredible mind, powerful voice, and unique expression that makes you. . .well, you. It is about owning all of you without asking for permission to express it. In a society that still shames women for expressing their sexuality, Lalita invites you to be the one that wears it proudly, beautifully, and elegantly. We want women everywhere to declare #IownIt!
La · li · ta: Hindu Goddess of Bliss, "She who plays"
Hi Kickstarters! I'm Rena Andrews and the creator and voice behind Lalita. We're no Angels here - Lalita encompasses the power of our own inner Goddess, the joy in play, and the limitless possibilities for experiencing bliss; I could not see any other name for this brand. She continues to inspire me as Lalita evolves.
Lalita is the intersection of three of the greatest passions in my life.
I've been obsessed for years, once I discovered how incredible and beautiful a set could make me feel, I could never go back. I believe that anything you wear should feel good against the skin and make you feel good inside. It is your internal beauty and confidence radiating out that makes you irresistible!
Since my time at Brown University I've been working to inspire and empower women, be it through advocacy or education and Lalita is a natural continuation of this journey.
As we become profitable, we will donate a portion to a women's non-profit for survivors of sex trafficking. Lalita recognizes that not all women have the privilege of owning their own body and sexuality, but we believe it should be a fundamental right, not a privilege.
Pole Dancing and Feminine Movement
After nearly 10 years of pole dancing and movement clases, I have had the privilege of experiencing and witnessing the tremendous power that is present when women own their unique sensuality, sexuality and body and then express it through movement, clothing, lingerie and accessories.
These incredible passions and experiences were juxtaposed with spending years feeling as if I needed to separate my intellect and innate sensuality when I walked through the world. I felt that in corporate settings all signs leading to me being a "woman" needed to be masked in order to be taken seriously. I was a business owner by day and a woman by night. I even went so far as to not wear make-up and to dress down in certain scenarios in order to make other people feel more comfortable; I wanted to fit a mold I thought they wanted me to fill. What I came to realize is that once I tapped in to that abundant feminine strength, it easily integrated into my life. It is not something to be shut on and off, but is a natural and normal aspect of being human.
As I shed that untruth, I also realized that I was much better received owning my power and truth than I ever was pretending it wasn’t there. My truth opened up dialogues and created a much closer bond than I ever could have imagined.
The accessories I create are daily reminders to own and love that feminine strength, beauty, and sensuality that all work together, boardroom to bedroom, seamlessly integrating into every facet of our life.
I also saw a void in the marketplace between what I call “Hollywood Blvd” lingerie and high-end luxury brands. One left you feeling as cheap as they were made, and the other pieces, while incredibly beautiful, were very cost prohibitive. I wanted Lalita to be as luxurious as the high-end brands and with the same quality and feel, but at a more accessible price point for my customers.
Although this Kickstarter campaign will allow us to bring Lalita to market and full production, our HerCuff Leather Anklet has already walked the red carpet at Comic Con 2015 on actress Christina Moses, star of the upcoming CW show Containment and our Sterling Fringe Earrings graced the ears of model and actress Kate Upton, in the upcoming film, The Layover, directed by William H. Macy.
We greatly appreciate you helping support our brand launch!
As a thank you for being part of our launch, we are offering these wonderful and seductive incentives - Welcome to the Lalita community of women who own it all!
All rewards come with FREE US shipping and lots of Social Media LOVE!
Stainless steel dog tag with Lalita on one side, play dirty with me on the other.
Tassel Key Chain
Feeling bold? Stainless steel key chain with soft leather tassel. Stainless steel tag features Lalita on one side, play dirty with me on the other.
HerCuff Wrap or Double Bracelet
With this campaign we will also be offering these classic bracelets in Vegan leather!
They are so soft that they completely mold to your unique shape and feel incredible to touch. Wrap bracelet is over 2' of leather (lambskin or vegan) lusciously wrapped around your wrist. HerCuff double is double bracelet that just hints at possibilities with its sterling connector chain.
Our 3rd HerCuff and 3 styles in one! Soft Italian wrap surrounding reversible leather and purple suede cuff.
4 tank options + 4 interchangeable strap options = 16 wardrobe options
Classic tank top with removable garter clip closure straps, in ribbed or smooth bamboo fabric. Made long to avoid riding up and revealing anything unwanted when you sit down. A must have classic for every wardrobe with a sexy and versatile twist. Not only incredibly soft, but made from eco-friendly and sustainable bamboo. Win-Win.
Tank available in ivory or black, ribbed or non ribbed.
Each of the strap options are attached by garter clips and interchangeable! Create different looks with each set of straps.
Ribbed Garter Tanks
Our ribbed bamboo fabric is heavier than the average tank top, this is not a sheer tank! The weight also provides some support along with the soft feeling of bamboo.
Smooth Bamboo Tanks
Our smooth bamboo tanks are unbelievably soft! They do not have as much stretch as a ribbed fabric, but also provide some support.
Super sexy boy shorts in in black or ivory smooth bamboo fabric. Two Styles:
Corset Boy Shorts: One side embellished with satin style ribbon, second side with garter clips and rivets.
Peekaboo Boy Shorts: Simple and sexy boy shorts with a hint of seduction with a small opening in the back that reveals just enough to excite the imagination with a purple strap and garter clip closure.
Why Bamboo for our tank tops and undergarments?
- Bamboo is an easily renewable resource with no natural pests (i.e. easily organic with no pesticides :)
- Bamboo fabric is unbelievably soft
- Bamboo is naturally antibacterial, antifungal and odor resistant
- Highly water absorbent, pulling the moisture away from the skin so that it can evaporate
Our Lingerie Accessories
Fully adjustable satin elastic leg garters with our signature garter closure to adorn your body or set of lingerie. Available in 2 styles!
Can be worn as lingerie/body accessories or as a belt around your perfect shirt or dress! Fully adjustable to most EveryBody with custom sizes available upon request. Available in 3 styles - single garter, double garter, and triple stud cincher.
A classic black g-string with our signature garter closure, super soft, breathable, sustainable and anti-microbial bamboo fabric, and adjustable satin elastic straps.
Sterling or Leather Tassel Earrings
The fun thing about either style is they transform from simple drops to sterling or leather tassel earrings in one step!
Had we mentioned our sexy packaging before?
Stainless Steel, Silver or 18k gold plated cocktail picks with a removable leather hand-stitched tassel to turn any martini into a conversation! Can also be used as cocktail picks, a must have accessory for any well stocked bar.
Like our packaging?This packaging can also be customized for you! We can put what you want in place of "she who plays"
With your generous support we are seeking to raise $25,000 in 33 days. This will funding will allow us to bring Lalita to market.
- Complete production of our first line
- Complete packaging for all products
- Hire Sales Person/Showroom Rep
- Finish marketing materials
- Website Optimization
- Produce and distribute Kickstarter incentives!
No amount is too small to join the Lalita community and we are thankful for every contribution to this project. Every dollar moves us closer to more women being able to say #IownIt!
Wanna see more?
Kickstarter (sadly) only lets you choose one reward. Fear not supporter - you can get multiple straps for your tank and both sterling AND leather tassels - We believe you can and should have it all!
Simply add the price of the second item to your reward tier and we will sort it out with you after our successful campaign. Some rewards even list a discounted price for the additional items. This means you will be able to order multiple products including tanks in different fabrics and colors or strap options so you can mix up your Lalita tanks with one simple switch and any other combo that suits your fancy :)
Risks and challenges
I would love to pretend I'm already a huge company, but truth is this is a one woman show. I've dedicated the last couple years of my life to building and evolving this brand and first collection. In spite of unexpected production snafus or shipment delays, I work with the attitude of "Do not let what you cannot do interfere with what you can!" I have always found a way to make it work and continue to move forward despite any hiccups.
Up to this point I've not only been the designer, creator, and CEO, but the graphic designer, photographer or model, production manager, video producer, stylist, secretary, publicist, editor, web designer and social media person. While this has, thankfully, allowed me to learn all aspects of this business, it also has limitations. With these funds I will be able to expand this team beyond the many generous friends who have been gracious enough to consult in this labor of love. I know how important collaborative effort is to make things even greater; I look forward to working with other incredible creatives and business partners who teach, inspire and motivate me so that we can all collaborate to help Lalita reach her potential!Learn about accountability on Kickstarter
- (28 days)