Share this project

Done

Share this project

Done
ReelCase -  Retractable lanyard for your iPhone 5/5s and 6 project video thumbnail
Replay with sound
Play with
sound

A revolutionary technology with an integrated 28 inch retractable lanyard. Providing convenience and accessibility to your iPhone

A revolutionary technology with an integrated 28 inch retractable lanyard. Providing convenience and accessibility to your iPhone Read more
168
backers
$12,115
pledged of $35,000 goal
ReelCase™
Project by

ReelCase™

First created  |  2 backed

Full bio Contact

About this project

ReelCase allows you to capture your favorite moments by providing the convenience and accessibility of having your iPhone right by your side. The iPhone is one of the most used cameras in the world. Before creating ReelCase, we experienced the problem of not being able to efficiently access or take our phones when we need them the most.

ReelCase allows you to never miss a beat. Giving you the ability to focus on your daily activities while still maintaining the accessibility and protection of your iPhone.

While most traditional cameras have a strap, ReelCases' retractable lanyard provides the same capability and more. Allowing you to never miss the great and important moments in life.

ReelCase is equipped with an integrated retractable lanyard. The pull mechanism can be locked and retracted at any point up to 28-inches.

1. Comfortable & Accessible - You can comfortably wear your iPhone in a multitude of ways while ReelCase provides 100% protection.

2. Secure & Connected - ReelCase is secure enough to operate in extreme environments and still allows you to stay connected to your iPhone.

3. Capture your moments - Make sure you never miss a moment. ReelCase gives you quick access to your IPhone like never before.

4. Hands-Free Protection - ReelCase provides you with hands-free protection while still enabling convenient access to your iPhone. 

 5. Convenient Use - No need to dig around in your pockets in search of your iPhone, ReelCase is always there and leaves you without having to worry about dropping your phone. 

  *All backers will be emailed after the campaign regarding all rewards*

The idea of ReelCase was developed at a motorsport event. Founder Zach Chavez caught himself constantly putting his phone back into his pocket. This was very inconvenient and led him to miss many photo opportunities and exciting moments. He immediately realized that there must be a better way of accessing his phone. He knew he wanted a lanyard for his device but did not want to deal with a tangled and unorganized string. Soon after he started drawing up sketches and ideas to see if he could make this happen. He looked up retractable reels and quickly got to work, and soon had a working prototype from scratch parts. During the prototype phase we realized ReelCase could be used in a variety of ways and not just for mobile photography.

The process of developing our prototypes started with our initial sketches. Soon we realized what the ReelCase should look like and we began our CAD drawings. From there it was a process to perfect the product. We made a variety of different prototypes before reaching our final samples. We're now ready to start producing ReelCase. 

While still performing it's main job by protecting your iPhone, ReelCase adds an innovative integrated lanyard to create next level usability.

 Special Thanks:

- Launch Labs.

- JuiceBoxx Inc.

- Chance McCullough (Audio Engineer) // www.beatsbychance.com

- Kevin Cho (Marketing Analyst)

- Kevin Mullen / James O'hara / Craig McGowan / Josh Oxton

Supporting us with a pledge will help us raise funds to cover injection molding costs and all tooling costs from our manufacturer. 

Extra funds will help us get started on a few other ReelCase products we believe are important. Funds will also help us grow and enhance our product!

Every pledge means the world to us & ReelCase™ thanks you for the support!

Disclaimer

iPhone, Apple, and Apple logo are registered trademarks of Apple Inc.

Risks and challenges

We at ReelCase™ take this product very seriously. It is our responsibility to make sure we deliver the best products in a timely manner and build trust with our customers.

We have already been working closely with the manufacturer and have expended all our own personal savings to continue the process. This will allow us to ship the iphone 5/5s shortly after the campaign ends rather than making customers wait for the tooling. All the minor modifications have already been corrected and are ready to ship when mass production is done.

Not fulfilling our funding goal is a huge risk, although we believe we have put in the time and work to get this product off the ground and rolling!

We're ready to go! We just need backers like you to help fund our project so that we can get started.

Learn about accountability on Kickstarter

FAQ

Have a question? If the info above doesn't help, you can ask the project creator directly.

Ask a question

Support this project

  1. Select this reward

    Pledge $5 or more About $5

    Website Love:

    Be featured on our website page
    "Wall of Backers"

    Less
    Estimated delivery
    10 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $19 or more About $19

    ReelCase REP:

    Receive the first ever ReelCase t-shirt & help us promote the brand!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    15 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $24 or more About $24

    Early Bird Special:

    Receive the first edition ReelCase for iPhone 5/5s & 6.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 63 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $29 or more About $29

    Original Backer:

    Receive the first edition ReelCase & become a part of the journey!
    iPhone 5/5s & 6
    Retail value: $39

    Less
    Estimated delivery
    Ships to Anywhere in the world
    6 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $39 or more About $39

    Buddy Pack:

    Receive 2 ReelCases
    for you and a close friend.
    Retail value: $78

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $39 or more About $39

    Buddy Pack:

    Receive 2 ReelCases for you
    and a close friend!

    Retail value: $78

    Less
    Estimated delivery
    Ships to Anywhere in the world
    28 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $54 or more About $54

    Adventure Pack:

    Receive 3 ReelCases for you & your fellow explorers.
    Retail value: $117

    Less
    Estimated delivery
    Ships to Anywhere in the world
    14 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge $85 or more About $85

    Support Pack:

    Recieve 5 ReelCases for your close family & friends.
    Retail value: $195

    Less
    Estimated delivery
    Ships to Anywhere in the world
    10 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Select this reward

    Pledge $150 or more About $150

    Business Pack:

    Receive 10 ReelCases for your business and help spread the love.
    Retail value: $390

    Less
    Estimated delivery
    Ships to Anywhere in the world
    4 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Select this reward

    Pledge $300 or more About $300

    Chit Chat Package:

    Receive two 30 minute
    conversations (skype/phone) regarding your idea, product, or campaign.
    Receive 1 ReelCase!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Select this reward

    Pledge $3,500 or more About $3,500

    Platinum Package:

    One night stay at an ocean front hotel in Santa Barbara along with a 30 minute helicopter ride!
    Receive 2 ReelCases
    PLUS FREE T-SHIRT

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (35 days)