About this project
WHAT IS CREALASH?
CreaLash is a make up shield that protects the skin form unwanted mascara, and make-up. It also helps people apply eyes shadow and mascara at home! The CreaLash also lifts the eyelids up so you can get closer to the lashes, for longer looking lashes! Brilliant!
Ok you just spent time putting on eyeshadow and then you go and apply mascara and just ruined it by smearing it on your eyelids. ANNOYING! So now you have to redo it and takes even more time.
The Crealash is a innovative flexible tool that fits perfect for the contour of your eyes. It's a shield held above your eye to prevent from mascara smears or below your eye for eyeshadow fall out.
- Protects your skin form unwanted mascara smears
- Helps to evenly distribute the mascara
- Separates lashes during application
- Adds more curl to your lashes
- Lets you apply product much closer to the root
- Gives you longer looking lashes
- Prevents from eyeshadow fallout on the face
- No more eyeshadow on your lashes!
- Can be used as a eyeshadow stencil
- Make a defined eyeshadow shape
- Saves you a lot of time!
- Even great for apply eyeliner!
- No more painful tape
- Color: Purple (re-usable) & Grey (disposable)
- Easy to clean
- Size: 2 x 2.5 inches
CreaProducts was founded by Mai Lieu 2006. The company was built around the invention of the CreaClip, a patented haircutting guide that sold out on HSN and is now selling all over the world. With Distributors in Australia, Canada, France, Germany, Italy, South Africa and more. We have won many awards for our products including, best seller on amazon and ebay. We created millions in sales and we plan to do the same with CreaLash!
We are passionate about empowering and inspiring through our creative products. We love it when our customers email us and tell us how our products have transformed their lives. Not only they look and feel better but now they can do it themselves.
Our customers love our products!
Kona Mann Honolulu Hawaii, Father "It’s fast, fun, and easy. As a father, the simple moments of joy and laughter my daughter and I share while using the CreaClip are amazing, and in the end, so is her hair."
Stephanie Koo Calgary Alberta, Miss Calgary 2008 "Being Miss Calgary 2008 keeps me so busy, I don`t have time to go to the salon. With CREACLILP, I can maintain my bangs and look great for all my events!!!"
Tina Murphy Honolulu Hawaii, Bank of Hawaii Vice President "As a business woman a mother of three constantly on the go, it`s hard for me to make time for something as trivial as cutting my bangs. The CreaClip makes it easy for me to do it myself-anytime, anywhere-and keeps my bangs in great shape until I see my hairstylist again. Thanks Mai for creating the CreaClip!."
The Founder and Inventor MAI LIEU, Is a best selling author and a inspirational speaker. She has won over 7 first place international awards in the beauty industry. Finalist for Best New Product in 2010 & 2011 by the Stevie awards and was also finalist for PBN, Hawaii's Business Women of the year for 2013. She volunteers her time as an inspirational speaker at business conferences in USA and Canada. And loves sharing her knowledge in school, on the inventing process and inspiring others through her success story.
Mai Lieu is also her very own spokes person on HSN and on her Youtube channel. She has a 20,000 subscriber following on youtube on her innovative tutorials on How-to DIY beauty videos with over 17 million views!
Right now is a very exciting time for us! The development of a new product is the best part. We have already invested a lot of our own money in developing the prototype and packaging. We already tested it and it works amazing. The design is very sexy and sleek. This could be on of the hottest new items in the beauty industry!
The inspiration for the CreaLash came when I was apply mascara before going on TV and I kept getting mascara all over my eyelids, I thought it would be so helpful if I had a stencil like my CreaNails product, but for my eyes to prevent the mascara from getting on my eyelids! I quickly made a prototype and it worked! I was so excited I developed the product in no time. It helped that I had all the team in place that made it real smooth. My vision is to have multiple products that empower the consumer. I get excited when our customers tell me how they benefit from my products. It's my purpose and contribution to the world.
WHERE WE ARE AT
Design – We finalized the drawings.
Manufacturer – We have established a great working relationship with our existing manufacturer. And have everything ready for production.
Molds- We have already tried out several production processes to figure out what works and made final samples that meet our requirements.
Costs – We figured out all costs, based on experience from our previous products. And already got quotes for CreaLash production.
Samples – We got great looking samples and are ready for the next step.
WHY WE NEED YOU
- Packaging – (July) A concept is in the works. You will be able to help us finalize this!
- First production run - (Aug )To manufacture the CreaLash
- Shipping - (OCT) Getting your CreaLash to you, wherever you are in the world.
- Marketing -(Start right away)
Her next step and plans are to finish packing designs, instructional videos and go into production! CreaLash is on it's way!
SUPPORT US BY PLEDGING AND SHARING WITH YOUR FRIENDS!
Risks and challenges
There are always challenges with each project, however this is not our first project. With experience in launching multiple products, we have figured out ways to make the creation process much easier and faster now! The CreaLash has a bigger market, it is a simple idea and hence there is a lower risk for unexpected setbacks.
#1. Excess demand: Our manufactures can do large quantities only thing is that if there's an excess of demand, in this case there maybe a delay in shipments to backers. But this is a good problem to have!
#2. Manufacture delay: We have a strong relationship with our manufacture and quality is important to us. Therefore if our products do not meet inspection there maybe some delays however we have had a 100% inspection record and this product being less complicated I don't see much of a risk, yet it's always possible.
Mai has been in the beauty industry for over 20 years and has already overcome some of the biggest challenges when it comes to launching a new product. She has managed to follow through with every single project she started. She even won awards such as Best New Product of the Year along her journey!
CreaProducts has been in business for 8 years, we strive for high quality products and happy users. Our first invention CreaClip launched on Home Shopping Network and sold over 5000 units in 13 mins! She's created success with every invention and will make this project a success too while having fun, guaranteed!Learn about accountability on Kickstarter
Support this project
- (30 days)