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Microfibers harm our environment. The GUPPY FRIEND washing bag is the first solution to prevent microfibers from entering our oceans.
Microfibers harm our environment. The GUPPY FRIEND washing bag is the first solution to prevent microfibers from entering our oceans.
668 backers pledged €28,640 to help bring this project to life.

About

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€28,640

668

Guppy Friend is the world's first microfilter washing bag. 

It filters out the tiniest microfibers released from textiles during washing. The self-cleaning fabric bag is made of a specially designed micro-filter material. And it works! Independent research has confirmed the effectiveness of Guppy Friend (70x50 cm/27,6x19,7 inch). It captures almost all of the fibers released in the washing process. You can see tiny fibers trapped inside the bag after each wash. Simply collect the fibers and dispose them properly in your trash.

 

 

Using Guppy Friend results in two benefits:  

1. Guppy Friend protects your apparel. The textiles lose less microfibers compared to washing without the bag. Hence, your favorite sweater stays new and you can wear it much longer.

2. The microfibers that do get released are caught by the mesh and don't make their way with the effluent into the marine ecosystem.

Guppy Friend won the European Outdoor Industry Award in gold for the most sustainable product of the year!

Why Guppy Friend?

Please watch our short video illustrating how microfibers make their way from your washing machine to your plate:

Synthetic materials are poisoning our oceans and food supply. When we think of the issue, images of plastic bottles and bags come to mind, but micro waste from synthetic textiles are a huge part of the problem, too. 

The problem starts in your laundry. An alarming number of tiny fibers from synthetic fabrics are making their way from washing machines into rivers and oceans. Unfortunately, neither washing machines nor sewage treatment plants effectively filter out the microfibers. Once in the environment, these fibers concentrate pervasive bacteria and pollutants. The tiny fibers are consumed by aquatic organisms and result in gastrointestinal infections and blockages, reproductive problems, and starvation—problems that ultimately work their way up the food chain.

To date, micro waste has been detected in approximately 600 marine species. Plastic pollution doesn’t simply go away: Decomposition takes up to 450 years. And it is ubiquitous: 70% end up on the bottom of the ocean, 15% of plastics are polluting our beaches, 14% are in the water, and only 1% on the water surface. Microfibers shed from clothing during washing are a significant source of marine debris and need to be stopped.

According to a research team from the University of California at Santa Barbara, a city of 100,000 inhabitants releases a wash-related volume of microfibers equivalent to 15,000 plastic bags. A city the size of Berlin may be responsible for more than 500,000 plastic bags – every single day. Guppy Friend is an easy to use, uncomplicated, affordable and pragmatic solution to protect guppies and other sea dwellers.  

Microfibers are everywhere. Yes, even in the air we breathe and in the beers we drink.

With each wash, tiny plastic fibers from synthetic textiles are washed out. The patented washing bag can be used for any textiles that contains synthetic fibers such as acrylic, polyester or polyamide. It's especially useful for fleece and synthetic soft-shell jackets and garments. However, even your favorite t-shirt and simple socks are contributing to the micro waste problem. 

Our goal is to reduce plastics and micro waste pollution in the world’s rivers and oceans. Guppy Friend also has the purpose to draw attention to the microfiber pollution and to be a piece of the puzzle to stop micro waste. In addition, Guppy Friend helps extending the lifetime of your apparel - no matter if made from natural or synthetic materials.


Guppy Friend is super easy to use

1. Put your clothes into the Guppy Friend washing bag, so it is half filled.

2. Close the bag and wash as usual.

3. Take out the wet clothes and residues of microfibers from the inside of the bag. The fibers gather in the outer edges of the Guppy Friend bag. Dispose properly. 

Don’t change your washing ritual – just its toxic effect.

The use of Guppy Friend will cause less breakage to plastic fibers. The amount of fibers ending up in the bag depends upon many influencing factors: one of the most important being the material. A single microfiber can't be recognized with the naked eye. However, the micro fibers accumulate at the border of the bag and can be removed once they become visible. Do not rinse the bag and dispose of properly. For more information, please refer to the FAQs. 

Making the invisible visible: Micro fibers can be removed by hand after each wash or after several washing cycles. Over time it adds up.

The Guppy Friend washing bag is a first hands-on solution to fight micro plastics. Our solution in a nutshell:

 

Your Rewards

The artwork for both, the images on the rewards as well as the graphics used in the animated film are done by German illustrator Jojo Ensslin. 

1 = Guppy Friend Washing Bag, 2 = STOP! MICRO WASTE Logo T-Shirt, 3 = STOP! MICRO WASTE Marine Life T-Shirt. 4 = Big STOP! MICRO WASTE Mug, 5 = STOP! MICRO WASTE Shopping Bag, 6 = Micro Fiber Collection Bin, 7. Guppy Friend 'Green Washer' Gift Card, your voucher for one standard size wash bag from 2nd production run, delivery end of January.

 

Size chart to chose the right fit for STOP! MICRO WASTE Logo T-Shirt and the STOP! MICRO WASTE Marine Life T-Shirt. 

What we need the funding for?

Material, material, material: The most expensive part by far is to produce our high-tech mesh. To even start producing a significant number of washing bags, we need to surpass a minimum order quantity. With your support, we hope to reach the threshold and start production as soon as possible. The nonprofit company for Guppy Friend has the goal to spread the word about microfiber pollution and to jointly find solutions to address the plastic problem. If we reach the funding goal, we'd invest a part of the money to set-up a 'zero plastic school'.

Our timeline

End October: Start Kickstarter Campaign – till December 4th. 

November: Manufacture early bird Guppy Friends and produce mesh for more Guppy Friend washing bags. 

December: Ship out early bird Guppy Friends and Guppy Friend 'Green Washer' Gift Card. Production of Guppy Friends and STOP! MICRO WASTE t-shirts, shopping bags, collection bins and mugs. 

January/latest February: Delivery to backers. Ship out Guppy Friends, STOP! MICRO WASTE t-shirts and shopping bags, collection bins and mugs. 

The team: Tina, Nik, Alex, Jana, Oli, Philip (not on the picture, but on the team: Philip, Annette, Tim, Jo, Franky, Malte, Franz)... and the beer garden in Berlin where the idea of the Guppy Friend washing bag was born. 

Please join us in making this project a reality! Actively prevent microfibers from entering our waterbodies and choose to support Guppy Friend. Please spread the word and share this campaign with your friends. Thank you for supporting this project! 

Risks and challenges

We have many years of experience in taking products to market. For more information please refer to www.langbrett.com. For Guppy Friend, we have done everything from developing the right mesh, finding the best production partners, to testing the prototypes. We feel prepared for small issues that always occur during start of production.

With your support, we are planning to have the early bird bags delivered by December 2016. We are planning to send out all other bags by January, latest February 2017. However, international orders could face delays due to unforeseen holdups with customs or shipping.

We will be constantly updating our FAQ page and responding to inquiries throughout the campaign.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge €5 or more About $5

    Entry on GUPPY FRIEND supporter wall

    Find your name (first name plus first letter of last name) on the Guppy Friend website to honor your support to bring Guppy Friend to life.

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    14 backers
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  2. Select this reward

    Pledge €10 or more About $11

    Big STOP! MICRO WASTE Mug

    Stoneware
    Water-based print
    Printed in Germany

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    10 backers
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  3. Select this reward

    Pledge €10 or more About $11

    Micro Fiber Collection Bin

    Decorative 5-color transparent water-based print on recycled tinplate
    To temporarily store micro fibers
    Made in Switzerland

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    2 backers
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  4. Select this reward

    Pledge €16 or more About $17

    STOP! MW Shopping Bag

    Statement shopping bag made of thick organic cotton (300g)
    GOTS-certified material and print
    GOTS = Global Organic Textile Standard, the worldwide leading textile processing standard for organic fibers, including ecological and social criteria, backed up by independent certification of the entire textile supply chain.
    Dimensions: 40x45 cm, 15,7x17,7 inch
    Made in Portugal

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    2 backers
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  5. Select this reward

    Pledge €25 or more About $27

    STOP! MW Marine Life T-Shirt for Kids

    T-Shirt made in Portugal
    Produced according to the strict Global Organic Textile Standard (GOTS)
    100% organic cotton
    Sizes: 3, 5, 8 years

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    2 backers
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  6. Reward no longer available

    Pledge €25 or more About $27

    Early Bird Special GUPPY FRIEND

    First world-wide shipped Guppy Friend washing bag to protect your clothes and to prevent micro fibers from entering rivers and oceans.
    Dimensions: 70x50 cm/27,6x19,7 inch.

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    Ships to Anywhere in the world
    Reward no longer available 100 backers
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  7. Select this reward

    Pledge €25 or more About $27

    GUPPY FRIEND 'Green Washer' Gift Card

    Make your friends a 'green washer' and a friend of guppies.
    Heavy weight 2mm/0,078'' recycling cardboard with screen print artwork by Jojo Ensslin.
    Size: approx. 21x10 cm/8,27x3,9 inch.
    Numbered and hand stamped with product explanation on the backside.
    If the funding goal is reached, we'll send out the cards immediately. You can than decide if you want us to send the Guppy Friend directly to the presentee or to you. The card will be send out immediately after the campaign, the corresponding washing bags end of January 2017.

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    14 backers
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  8. Reward no longer available

    Pledge €25 or more About $27

    GUPPY FRIEND – washing bag

    GUPPY FRIEND (dimensions 70x50cm /27,6x19,7 inch) washing bag to protect your clothes and to prevent microfibers from entering rivers and oceans. These Guppy Friends will be part of the second production batch and will be send out 4 weeks after the early bird washing bags.

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    Ships to Anywhere in the world
    Reward no longer available 250 backers
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  9. Select this reward

    Pledge €25 or more About $27

    GUPPY FRIEND – washing bag

    GUPPY FRIEND (dimensions 70x50cm /27,6x19,7 inch) washing bag to protect your clothes and to prevent microfibers from entering rivers and oceans. These Guppy Friends will be part of the third production batch and will be send out 6 weeks after the early bird washing bags.

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    Ships to Anywhere in the world
    Limited 68 backers
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  10. Select this reward

    Pledge €30 or more About $33

    STOP! MW Marine Life T-Shirt

    T-Shirt made in Portugal
    Produced according to the strict Global Organic Textile Standard (GOTS)
    Sizes: see size chart
    100% organic cotton

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    6 backers
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  11. Select this reward

    Pledge €30 or more About $33

    STOP! MW Logo T-Shirt

    T-Shirt made in Portugal
    Produced according to the strict Global Organic Textile Standard (GOTS)
    100% organic cotton
    Sizes: see size chart

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    0 backers
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  12. Select this reward

    Pledge €34 or more About $37

    GUPPY FRIEND + Collection Bin

    Guppy Friend Washing Bag
    +
    Micro Fiber Collection Bin

    Guppy Friend (dimensions: 70x50 cm/27,6x19,7 inch) washing bag to protect your clothes and to prevent micro fibers from entering rivers and oceans. Plus a collection bin made of recycled tinplate with 5-color transparent water-based print, made in Switzerland.

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    42 backers
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  13. Select this reward

    Pledge €35 or more About $38

    GUPPY FRIEND + STOP! MW Shopping Bag

    Guppy Friend Washing Bag
    +
    STOP! MICRO WASTE Shopping Bag

    Guppy Friend (dimensions: 70x50 cm/27,6x19,7 inch) washing bag to protect your clothes and to prevent micro fibers from entering rivers and oceans. Plus the statement shopping bag made of thick organic cotton (300g).
    Produced according to the strict Global Organic Textile Standard (GOTS).
    GOTS-certified material and print.
    Made in Portugal.

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    35 backers
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  14. Select this reward

    Pledge €70 or more About $76

    GUPPY FRIEND + T-Shirt + Shop. Bag + Bin

    Guppy Friend Washing Bag
    +
    Marine Life T-Shirt
    +
    STOP! MICRO WASTE Shopping Bag
    +
    Micro Fiber Collection Bin

    Guppy Friend (dimensions: 70x50 cm/27,6x19,7 inch) washing bag to protect your clothes and to prevent micro fibers from entering rivers and oceans.
    + GOTS-certified 100% organic cotton T-Shirt made in Portugal, Size: see size chart
    + GOTS-certified statement shopping bag made of thick organic cotton (300g), made in Europe
    + collection bin made of recycled tinplate with 5-color transparent water-based print, made in Switzerland.

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    9 backers
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  15. Select this reward

    Pledge €70 or more About $76

    GUPPY FRIEND + T-Shirt + Shop. Bag + Bin

    Guppy Friend Washing Bag
    +
    Logo T-Shirt
    +
    STOP! MICRO WASTE Shopping Bag
    +
    Micro Fiber Collection Bin

    Guppy Friend (dimensions: 70x50 cm/27,6x19,7 inch) washing bag to protect your clothes and to prevent micro fibers from entering rivers and oceans.
    + GOTS-certified 100% organic cotton T-Shirt made in Portugal, Sizes: see size chart
    + GOTS-certified statement shopping bag made of thick organic cotton (300g), made in Europe
    + collection bin made of recycled tinplate with 5-color transparent water-based print, made in Switzerland.

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    Ships to Anywhere in the world
    7 backers
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  16. Select this reward

    Pledge €75 or more About $82

    Tripel GUPPY FRIEND + Collection Bin

    A Guppy Friend washing bag and a collection bin for you and two Guppy Friends to give away to friends =
    Three Guppy Friend (dimensions: 70x50 cm/27,6x19,7 inch) washing bags to protect your clothes and to prevent micro fibers from entering rivers and oceans.
    And Collection bin made of recycled tinplate with 5-color transparent water-based print, made in Switzerland.

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    54 backers
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  17. Select this reward

    Pledge €115 or more About $125

    Fivefold GUPPY FRIEND

    A Guppy Friend washing bag for you and four Guppy Friends to give away to friends =
    Five Guppy Friends (dimension 70x50 cm/27,6x19,7 inch) washing bags to protect your clothes and to prevent microfibers from entering rivers and oceans.

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    37 backers
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Funding period

- (36 days)