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€26,356
pledged of €20,000pledged of €20,000 goal
114
backers
16days to go

All or nothing. This project will only be funded if it reaches its goal by Fri, July 5 2019 9:47 AM UTC +00:00.

€26,356
pledged of €20,000pledged of €20,000 goal
114
backers
16days to go

All or nothing. This project will only be funded if it reaches its goal by Fri, July 5 2019 9:47 AM UTC +00:00.

About

"LARUZE'S FIRST AUTOMATIC MEN'S WATCH - THE PERFECT BALANCE OF FRENCH ELEGANCE AND UNIQUE DESIGN - MADE IN PARIS"

This project is the accomplishment of 4 years of brand evolution and listening to the desire of our male clients. We hope you will enjoy it as much as we believe in it !

  Ce projet est l'accomplissement de 4 ans d'évolution et d'écoute de notre clientèle masculine. Nous espérons qu'il vous plaira autant que nous y croyons !

 Our Designer’s common thread for creating this emblematic watch was to feel in the bezel our DNA with sharp and geometric details reminding of both the strength and softness of the Fox, our emblem. 

A pure and charismatic design to define our creative signature. 

Le fil conducteur de notre designer pour créer cette montre emblématique, a été de retranscrire dans le boitier notre ADN, avec des détails graphiques et affutés, rappelant à la fois la force et la douceur du renard.

 Un design pure et charismatique pour installer notre signature créative.  

We worked hard on “less is more” details like the origami pattern on the crown drawn from our logo, or the debossed index line at 3h that finishes in a red epoxy line on the bezel, to represent balance and common thread to follow or to look for in life. 

Nous avons insisté sur un design "less is more" avec des détails  raffinés comme le motif en origami sur la couronne, ou la ligne creusée à 3h qui se termine en epoxy rouge sur la lunette, représentation de l'équilibre à chercher et à suivre. 

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  All Laruze watches are, designed, assembled and taking care of at our Atelier in Paris.  

Toutes les montres Laruze sont dessinées, assemblées et révisées à notre Atelier Parisien.

 Jean-Claude Soulage, one of the oldest watchmaker in Paris, transmitted his love and savoir-faire to our team. Seeing Horology more as an art than as an industry, we try to combine deep values with the modernity  of our generation.

 Jean-Claude Soulage est l'un des plus vieux horlogers de Paris. Il a transmis une partie de son histoire et de son savoir-faire à notre équipe. Cela nous pousse à vouloir combiner des valeurs profondes dans notre entreprise à la modernité de notre génération.

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 All Straps are exclusively designed by Laruze and hand made in center of France.

Tous les bracelets sont exclusivement dessinés par Laruze et fabriqués en Auvergne

  ------------------------------------------------------------


With our Patented System you can change all bands in a few seconds. Italian leather, Silver and even Nato or silicone, your Totem watch will adapt to all your life moments

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 Changez tous vos bracelets en quelques secondes grâce à notre système breveté. Cuirs Italiens, Acier, Nato ou encore Silicones, votre Totem s'adaptera à tous vos instants de vie. 

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"This watch is a concentrate of the Laruze spirit : wild, unique, adaptable and always elegant."

That's the vision we have of Laruze's Man : the perfect balance of the Gentleman & the Explorer, not having to choose, making things his own way !  

Discover the full TOTEM video  

  C'est notre vision de l'Homme Laruze : le parfait équilibre entre le Gentleman & l'aventurier, ne pas avoir à choisir, créer son propre chemin ! 

Like always, we’ve worked on providing the best quality watches at affordable price with the best materials.

For this Automatic watch, we chose the Japan Seiko NH35 calibre. Well known for its liability and precision, it's much appreciated by all watch enthusiasts. 

  •  24 Jewels movement with transparents Skeleton Case back / Mouvement 24 rubis sur fond transparent 
  •  41H Power Reserve / 41h de réserve de marche  
  •  40mm diameter / diamètre 40mm 
  •  Thickness 11mm / 11mm d'épaisseur 

 And if you are looking for a more sportive look, we offer you the chronograph edition. Working with quartz VF54 Seiko movement !  

Et si vous préférez un look plus sportif, optez pour l’édition TOTEM Chronographe en mouvement quartz Seiko VF54.

Both Automatic and Chronograph are 50 meters proof to accompany you in your most precious moments above or under sea level.

 Les versions Automatique et Chronographe sont toutes les deux water-proof à 50 mètres

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We decided to make this Kickstarter production a limited and numbered edition of 1434 pieces. 1434 is the number of days passed since the first campaign was funded in 2015, it represents everyday of work with our team and the support of our backers and clients.   

 Cette production en série limitée Kickstarter sera numérotée jusqu'à 1434 pièces. 1434, c'est le nombre de jours passés depuis le financement de notre première campagne, 1434 jours de travail avec notre équipe et de soutien de nos contributeurs et clients.

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 Because christmas won't be far when first TOTEM watches we be delivered, we designed a limited "FOXY" edition of our first Laruze 35mm watch for her. Available only for our Kickstarter backers in the LOVERS BOX reward including 1 TOTEM watch + 1 FOXY Watch.

 Parce que Noël ne sera pas bien loin lorsque les premières montres TOTEM seront livrées, nous avons édité une série spéciale "FOXY" de notre toute première montre 35mm pour Elle. Disponible uniquement pour nos contributeurs Kickstarter en récompense "LOVERS BOX" incluant 1 montre TOTEM + 1 montre FOXY de votre choix.

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  ALL TOTEM WATCHES COMES WITH A 5 YEARS WARRANTY !



  ----------------------------------------------------

  As creative young business women working in fashion & luxury in Paris, 4 years ago we draw the watch that would be perfect in our mind : the quality and elegance of luxury, with the fun and creativity of trendy watches. We created Laruze in 2015 in a start-up spirit, with the added value of French savoir-faire, offering made in Paris watches under €200.  

We were able to take off thanks to the enthusiasm we encountered during our successful crowdfunding campaign reaching nearly 400% of the initial goal. 

 Jeunes créatives travaillant dans l'industrie de la mode et du luxe, il y a 4 ans nous avons dessiné la montre dont nous rêvions alliant la qualité et l'élégance du luxe, au fun et à la créativité des montres tendances, à un prix accessible. Nous avons créé Laruze dans un esprit start-up en 2015 autour de la valeur du Made in France avec des montres vendues à moins de 200€.

Nous avons pu prendre notre envol grâce au succès rencontré lors de notre première campagne Kickstarter financée à plus de 400%. 

Thanks for sharing this adventure with us ! 

Merci de vivre cette belle aventure à nos côtés ! 


JOIN THE LARUZE SPIRIT NOW AND FOLLOW OUR ADVENTURE !

Risks and challenges

All the challenge of this new collection is to take a new step in refined Horology keeping our main value introducing that best quality products and luxury is not synonym of high prices. By offering you to pre-order the TOTEM series half of it's retail price we want to commit to you by reassuring that your fund is here to help us evolve together not making profit. After the first production, we make sure to keep working directly to the final clients to offer the best prices by limiting intermediaries.

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  1. Make a pledge without a reward

    About $11
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  2. Select this reward

    Pledge €250 or more About $281

    1 TOTEM Watch - EARLY BIRD !

    You get 1 TOTEM watch (you'll choose the model later)

    Limited Numbered Series

    You save €245 off future retail price !! (€495)
    Free shipping worldwide

    Includes:
    • One TOTEM Automatic or Chronograph of your choice
    • Numbered Edition 0001/ 1434
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    Pledge €280 or more About US$ 314

    1 TOTEM Watch - KS SPECIAL

    You get 1 TOTEM watch (you'll choose the model later)

    Limited Numbered Series

    You save €215 off future retail price !! (€495)
    Free shipping worldwide

    Includes:
    • One TOTEM Automatic or Chronograph of your choice
    • Numbered Edition 0001/ 1434
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  4. Select this reward

    Pledge €350 or more About US$ 393

    LARUZE LOVERS BOX - Limited Edition

    You get a special Laruze Box to share with your other half :

    - 1 TOTEM watch (you'll choose the model later)

    - 1 Laruze "Foxy" watch for her, our first watch, in special edition only for Kickstarter !

    Limited Numbered Series

    You save €344 off future retail price !! (€694)
    Free shipping worldwide

    Includes:
    • One TOTEM Automatic or Chronograph of your choice
    • Numbered Edition 0001/ 1434
    • Laruze watch "FOXY" edition only for Kickstarter !
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    Pledge €490 or more About US$ 550

    2 TOTEM Watches - EARLY BIRD

    You get 2 TOTEM watches (you'll choose the model later)

    + We'll add 2 refined waterproof straps (90€ value)

    Limited Numbered Series

    You save €590 off future retail price !! (€1080)
    Free shipping worldwide

    Includes:
    • One TOTEM Automatic or Chronograph of your choice
    • Waterproof strap of your choice
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  6. Select this reward

    Pledge €730 or more About US$ 820

    3 TOTEM watches - EARLY BIRD

    You get 3 TOTEM watches (you'll choose the model later)

    + We'll add 2 refined waterproof straps (90€ value)
    + We'll add 2 refined Italian Leather straps (120€ value)

    Limited Numbered Series

    You save €965 off future retail price !! (€1695)
    Free shipping worldwide

    Includes:
    • One TOTEM Automatic or Chronograph of your choice
    • Waterproof strap of your choice
    • Refined Italian Leather strap of your choice
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    About US$ 820
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  8. Reward no longer available

    Pledge €200 or more About US$ 225

    1 TOTEM Watch - First 24H Price !

    You get 1 TOTEM watch (you'll choose the model later)

    Limited Numbered Series

    You save €295 off future retail price !! (€495)
    Free shipping worldwide

    Includes:
    • One TOTEM Automatic or Chronograph of your choice
    • Numbered Edition 0001/ 1434
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    Reward no longer available 78 backers
    About US$ 225
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