About "The Way Back to Yarasquin"
This is a film about the captivating story of Mayra Orellana-Powell, whose vision and determination has made her an incredible leader in her rural mountain village of Honduras and dedicated advocate for their future, a future deeply rooted in coffee. Growing up in the village of Santa Elena, Mayra experienced coffee as a way of life, underlying and represented in community, relationships and gratitude. These cornerstones of life and coffee never left her as she went on to pursue an education and life in the US, and most recently, to start a coffee business, Catracha Coffee Company. The film follows Mayra's journey to starting a small coffee business and her journey back home with several coffee professionals in pursuit of great coffee, the truly great coffee that is calling attention to Honduras, an emerging coffee leader. And ultimately, this story is about the human, relational side of coffee as Mayra connects her two homes across cultures through the bridge of coffee, family, and relationships.
One important opportunity for this film is the SCAA annual Event in Portland. This international coffee conference is held once a year, and every year they elect to highlight a coffee country from around the world. And this year it's Honduras! We believe that Mayra and the story of Santa Elena should be part of the portrait of Honduras being showcased at the conference. So we are taking this project to Portland! We'll keep you updated during our time at the conference.
After SCAA the plan is to begin submitting the film to festivals and finding other venues to show the film (like the Coffee & Tea Festival in Berkeley, CA this fall). If you have an event or venue that you think would be a good fit for this film, please contact us! We'd love to hear your ideas.
About the funding:
You can help in many ways, of course the first being, contributing to this Kickstarter project! The funds from our goal go towards post-production costs, including:
+ Hiring an editor (they are so important to a great film!)
+ Music licensing fees
+ Hiring a sound engineer
+ Color correction
+ And other post-production costs (they are lurking everywhere!)
But what is more important is your love! It really makes a difference knowing that people support you and the work that you're doing, so we just appreciate you following and supporting us on this journey! We will work tirelessly to keep you informed on all little and big moments along the way.
About Santa Elena:
Santa Elena is located on the South-Western edge of Honduras very near the El Salvador border. A very small and remote village it's not listed on the map, but you see its general location on the link above. The people of Santa Elena are primarily subsistance farmers growing primarily corn, beans and coffee for their families. But many farmers also sell coffee in small quantities to the large cooperatives in Marcala (the closest "large" town that is key coffee town in Honduras).
Also, If you are interested in supporting the people of St. Elena, buy their coffee. Follow Catracha Coffee Co. to stay informed when their coffee is available. If you would like to be more involved, contact Mayra who is an endless wellspring of dedication to the wealth-fare of her home, St. Elena. She will probably have any number of ideas about how you can help.
Please contact us! We would love to hear from you:
On facebook: http://www.facebook.com/TheWayBackToYarasquin
Film website: (COMING SOON!)
Related Links: Find out more!
Article about Mayra: http://alameda.patch.com/articles/alameda-business-spotlight-catracha-coffee-company
About specialty coffee (from one of Mayra's buyers, Blue Bottle Coffee): http://www.kqed.org/a/forum/R201201091000
Mayra's Company: catrachacoffee.com
Specialty Coffee Conference (SCAA): http://www.scaaevent.org/
- (32 days)