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Nuimo is a universal controller for the internet of things. Control your music, lights, locks and more.
Nuimo is a universal controller for the internet of things. Control your music, lights, locks and more.
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1,637 backers pledged €210,171 to help bring this project to life.

Kickstarter on June 20th! (VIDEO UPDATE)

Posted by Senic (Creator)
Hey Everyone! 

As we mentioned in our last post, we are very close to launching the hub that's based on an open source platform. But that's not all, we have an even bigger product that also includes hub functionality at it’s core. 

To launch these two versions of the hub, we will be coming back to Kickstarter and we are super excited. Kickstarter has provided us an awesome way to co-develop the hub and next product together with you guys. 

We are really excited to show you the new devices, and we will be giving you a sneak peak in a few days - however, first we wanted to give a quick update on the progress and go over the launch process so far.

Open Source Hub

One of the key learnings making Nuimo and researching smart home devices is that we believe smart home should be open. 

After months of intensive research and checking different platforms, we’re happy to announce that we’re building our hub on an open source smart home platform called Home Assistant. Home Assistant already has more than 300 integration, 500 contributors and a 2 week release cycle for updates. The Senic team is also contributing to this project and will be building on top of this code base for the hub. We hope that our contributions will help further the community and the project - and that some of you who are developers will also contribute. 

The hub not only creates a more stable connection for Nuimo but will also come with a few completely new features like home automation. For example, every morning at 7am, you can have your Philips Hue and Sonos turn on in order to start your day in the best way possible. The perfect alarm clock. Home Assistant also allows us to trigger other services like IFFFT. A lot of the features will be there from the beginning. Other will be updated over time. We will work on a little estimation on release dates.

Home Assistant is a tool for developers. By integrating it with our hardware, we wanted to make it accessible to anyone without coding. To do that, we will use Home Assistant as the basis for our code and build on top of it. You can also run Home Assistant on open-source hardware like a Raspberry Pi, however our hub will be specifically designed for the requirements of smart home and optimized for your needs. We designed the electronics which are specialized to work with focus on speed, reliability, constant updates and security. 

On the software side, we will pull in integrations from Home Assistant one by one, check for quality and add improvements to make them reliable and fast for our backers. This still takes engineering work but will be much faster than doing everything from scratch. If you are a developer and are interested in learning more about the software decisions for the hub, let us know at 

Vote For What Comes First!

Nuimo was built with the help of your feedback from the start and we will continue to do so. One way you can help is to tell us your most important integrations for the launch. We need your feedback to create a list of prioritization. We will be launching with your most requested integrations first and working down the list. Take our 1 minute survey here. 

Kickstarter Campaign on June 20th!!! 

We want to deliver you the best Nuimo experience as quickly as possible. The electronics for the small hub are done and in certification process. We want to ship this version of the hub to you by the end of summer and as cheaply as we can afford. The small hub will launch to you guys via a Kickstarter campaign on June 20th - we do this to make sure that you get the earliest access and the best possible price. 

BUT - that's not all, this brings us to our next big announcement. The Senic hub will come in 2 versions, the one we have been discussing - and an even more exciting version 2. The Kickstarter campaign will be mostly focused on version 2. You will be able to use version 1 (the small black version, pictured above) of our hub or you can choose to back version 2 which will ship later on. 


We will reveal version 2 in an exclusive preview only to our backers in a few days. We have made sure that one of the driving factors for version 2 grew out of feedback directly from you. We heard from hundreds of you is that what's really important for smart home is design - and making sure we build things you actually want to have in your home. 

We also learned that, while we all love technology - it should be implemented in a way that is natural and blends into the background. That’s why we decided to integrate our hub not only into the small box (version 1) but also into a beautiful piece of interior design with a lot of additional features (version 2). What we can tell you is that version 2 will have speech capability and will drive the thought of an open eco-system even further. It doesn't require any other devices to add a smart home experience to your home and works with Nuimo. 

Coming June 20th!!
Coming June 20th!!


All of this flows back into our mission to make technology that doesn’t suck our attention but that is designed for human well-being. You’ve already made a huge impact on this mission. You are the reason Nuimo was made. You are the reason why press and product designers started discussing that it is important to create more natural technology. 

With the Hub, we’re making the next big step and show the world what happens when people demand technology that should be designed with people at the center. 

Thanks so much! 

Tobias and Team Senic


Lars Blumberg, Ravindra N Varma, and 4 more people like this update.


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    1. Ingo

      While I don't love Home Assistant, I'm pretty sure it can simply bridge everything to MQTT, which I can then access using the much-superior :-J OpenHAB system. So I guess that works for me, assuming this hub is less than $30.

    2. Missing avatar

      viktor on

      Sorry, you can forget my last question, found everything in your answer to David.

    3. Missing avatar

      viktor on

      Tnx for the answer. No dev here, only some basic js scripting knowledge.
      Ok, curious what you have for us on sunday.

      Why not supporting one or two device that are almost in every household? Like Synology (already with Home Assistant Package), or Android (TV) App?

    4. Senic 2-time creator on


      Tobias here. Thanks for the comment!!

      We fully agree :) Please back the second version of our hub. It will be a beautiful piece of furniture with some super cool extra functionality. It's nothing you need to hide but something you actually want to show off. Trust me. We're gonna do an exclusive reveal only to our kickstarter backers on Sunday.

      Are you a developer? Unfortunately there is no open source based solution for non-developers. There would need to be some device that the software runs on and it needs to be specifically designed to run as a smart home hub for speed, reliability and security. We would love to support. If you have any questions, please let me know. Also happy to jump on a skype call! Thanks! Tobias

    5. Senic 2-time creator on


      Hey! Tobias here. Thanks so much for the comments. Yes, we wrote about these things more in detail but happy to address your questions again:

      - Using Nuimo:
      In one of the previous updates, we described the problems we ran into when integrating more devices that Nuimo can work with and creating a stable connection.

      These include:
      1. Android doesn't have any quality standards on Bluetooth Low Energy hardware (which is different from normal Bluetooth) so it's impossible to guarantee a stable connection.
      2. A lot of people don't want to use their phone or computer as a hub since their partner can't use the device when the phone is gone or the computer is powered off. Most people asked for a dedicated computer that offers a stable connection.
      3. We had to write all integrations ourselves which was a unsustainable development task and made things slow.

      -> It sounds to me you're a developer.
      Nuimo is open and you can keep using it any way you would like. But for normal people, a dedicated piece of hardware is important. Something like the Raspberry Pi is amazing and we want to support it but it still requires some technical knowledge and it's not made to be a smart home hub in terms of reliability, speed and security.

      We're contributing to Home Assistant which means you don't need to use our hardware. We contribute to a community that is open. But as I mentioned, so far this is made for developers and not end-consumers. Neither the software nor the hardware like Raspberry Pi is made to be used that way. We're trying to make this accessible to everyone else besides developers. We think this actually will help to drive the adoption of the entire open source project.

      The reason we're doing this is exactly why we're a small company. As I mentioned, creating all integrations from scratch is a lot of work. Instead we become contributors to an existing community of developers. We've talked to many startups and this is one of the only sustainable ways of making something like this happen. Let me reiterate: This is not a closed platform. We have every intention to being open to other systems including Smartthings, Wink, Crestron etc.

      It's really hard for small companies like us to get hooked into any of these systems. By building an open source "portal" or bridge, we make this really easy for us and other small startups as well. And again, if you're developer, you can still create the things you want to create and we're happy to help.

      Please let me know if this makes sense to you and if you have any other questions.
      I'm also happy to jump on a skype call with you. Thanks so much! Tobias

    6. Missing avatar

      viktor on

      Nuimo Hub, Flic Hub, Hue Hub, Osram Hub, Logitech Hub, NEEO Brain, RF Hub, XYZ Hub. Where should I hide all these? Cabinet only for Hubs?

      I would pay for a software solution, but not for Hubs atm.

    7. David van Ballegooijen on

      Hi guys,

      First a thank you for actively including us in your next steps.

      I likely have missed some of the details from earlier updates, but what’s in store for the Nuimo we already invested in? Will its development continue, or is its lifecycle basically ending if you’re not able or willing to invest in this new hub? (We could convert it into a super fancy spinner i suppose..)

      About the upcoming hub:
      Wouldnt it be an good strategy to make a free software version of the hub/bridge as well that anyone could install on their available computer, nas, arduino or android media player and serve as a hub that way?

      This allows magnitudes more people to become an active part of the New and Open (A.K.A crowd driven) ecosystem you’re creating, but without requiring people to make a large and uncertain financial commitment to something this new and, for most, unknown habitat.

      Also, from your current point of view as a small company, your now making an All-or-Nothing bet, depending entirely on a rather steep financial commitment from mostly new users, but without having the luxury position of being a known household brand.