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Seriously great coffee + farm-to-table, conscientious, nourishing, crazy delicious food in a bright, modern space that just feels good.
Seriously great coffee + farm-to-table, conscientious, nourishing, crazy delicious food in a bright, modern space that just feels good.
115 backers pledged $20,227 to help bring this project to life.

About

Stonefruit Espresso + Kitchen: the home stretch! project video thumbnail
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$20,227

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What we're building:

Stonefruit Espresso + Kitchen will be a warm, bright, and positive addition to Brooklyn's coffee scene. First and foremost, our espresso-based beverage menu will bring a new standard to the neighborhood, featuring direct-trade, sustainable Counter Culture Coffee. We will serve a small, delicious menu of farm-to-table, local, creative, responsible and house-made snacks, desserts, and light meals. We will also offer organic tea, kombucha, and selected juice and smoothies. We are seeking to give our community tools to battle our culture's troubling health trends-- we are leaving out controversial ingredients, focusing on nutrient-dense recipes, and exploring appealing examples of gluten-free, vegan, vegetarian, paleo, and refined-sugar-free eating. Everyone will find something for their diet and ethical needs, in addition to their cravings. We'll be your favorite neighborhood coffeehouse that deliciously supports your goals and wellness, rather than enabling your vices.

Stonefruit will provide an open, light-filled, modern, and positive environment for the neighborhood to spend a few moments for reflection, conversation, or work. A beautiful sidewalk cafe will attract passersby and provide a multitude of extra seating. Stonefruit Espresso + Kitchen will feature an open kitchen, inviting its clients to witness and learn about creating wholesome snacks and meals. We will also host cooking and baking classes, and provide catering services from our in-house bakery. In the evening, Stonefruit will offer a relaxed atmosphere in which to enjoy craft beers and organic wines. The owner of the business will be present practically daily, and will personally be running the cafe, ensuring the highest quality of customer interaction and operation.

A rendering of Stonefruit Espresso + Kitchen
A rendering of Stonefruit Espresso + Kitchen

Simultaneously, we'll also be looking out for our environmental footprint, and ways to decrease it. We are committed to being an example for cafes and restaurants of how to cut down on waste, and make simple choices to make a big impact. We will highlight local and seasonal produce, cut down on packaging, use responsible packaging when necessary, run incentives for reusable cups, give customers the opportunity to recycle and compost anything they don't consume at Stonefruit, and run a compost program with a local community garden.

Laura + Stonefruit Espresso + Kitchen before construction
Laura + Stonefruit Espresso + Kitchen before construction

Where you can find us:

Location location location! I've found an incredible home for Stonefruit Espresso + Kitchen: in a brand new corner, red-brick building on Bedford Ave and Clifton Pl in the Clinton Hill/Bed-Stuy neighborhood of Brooklyn. We're located one block from the subway, in an incredibly quickly developing neighborhood, close to Pratt Institute. Tons of Stonefruit customers, and there will be so many more within the next 10 years! We've already started construction and are working industriously to get Stonefruit open as soon as possible-- our goal for opening is late April!

My skilled architect, Alberto, with the beginnings of our bar!
My skilled architect, Alberto, with the beginnings of our bar!

This is where you come in:

Over the last 5 years, I've saved up most of what I need to build Stonefruit, but I need a little bit of help for the home stretch. I've got the down payment, electrical, plumbing, and contractor work covered. But I need to raise at least $20,000 to cover equipment costs such as a convection oven, vitamix, dishwasher, mixer, coffee grinders, refrigerators, freezers, induction stovetops, etc.

Help Stonefruit Espresso + Kitchen become a reality in Brooklyn. We'll be building an example how delicious good food can be, and hopefully help a lot of people towards their goals, while creating a peaceful and restorative space to chat, connect, dream, and eat.

Who's behind all this:

Laura Sorensen has created a thriving and successful career as a Regional Account Executive to high-profile, successful luxury beauty brands such as Sephora, Caudalie, Hourglass Cosmetics, and Drybar. She has generated hundreds of thousands of dollars, building business throughout 75 accounts, as high-profile as Barneys and Bergdorf Goodman, in addition to beauty behemoth, Sephora. She will bring her business accumen, relationship-building skills, and salesmanship to a cause she is deeply passionate about: espresso and farm-to-table nourishment in a beautiful setting. She has over 3 years' experience in the coffee and food industry, and has been learning the tricks of the cafe trade most recently in a flourishing health-food cafe in the West Village, Nourish Kitchen + Table.

In addition to her professional accomplishments, Laura has grown up baking, exploring gluten-free, vegan, vegetarian, paleo, and sugar-free diets for the last five years.

She is thrilled to be bringing Stonefruit Espresso + Kitchen to life, and can't wait to meet you. She will personally be managing and running the cafe daily.

 And now, our lovely rewards:

Choose 1 for your Artifact Uprising print
Choose 1 for your Artifact Uprising print
Chunky Chocolate Buckwheat Granola (gluten-free, refined-sugar-free)
Chunky Chocolate Buckwheat Granola (gluten-free, refined-sugar-free)
Salted Dark Chocolate Chip Cookie (gluten-free, whole food, premium ingredients)
Salted Dark Chocolate Chip Cookie (gluten-free, whole food, premium ingredients)
Your very own Stonefruit tote bag!
Your very own Stonefruit tote bag!
A house-made cake from our inventory, delivered to anyone of your choosing in New York City! Maybe this Parsnip Spice Cake (gluten-free, vegan, paleo options available)...
A house-made cake from our inventory, delivered to anyone of your choosing in New York City! Maybe this Parsnip Spice Cake (gluten-free, vegan, paleo options available)...
or this Grapefruit-Meyer Lemon Bundt Cake (gluten-free)!
or this Grapefruit-Meyer Lemon Bundt Cake (gluten-free)!
Truffle of the month club!
Truffle of the month club!
Dinner party good times!
Dinner party good times!

Gorgeous video created by the talented Nick Stone, www.nickstonephoto.com.

Risks and challenges

Everybody knows the dire statistics that face a cafe opening in New York City. Not only am I starting this business without debt, I have done extensive research on the coffee business in general, in New York specifically, and in Bed-Stuy/Clinton Hill even more specifically. This neighborhood is far from its saturation point of good coffee, and there is nothing like Stonefruit available without getting on the train. Meanwhile, the healthy food business is sky-rocketing-- consumers have more knowledge at their fingertips than ever before, and the success of Whole Foods trumpets an era when we are all a little pickier about what we eat.

I am also building an inspiring team, including an incredibly committed and skilled architect who will see the project through construction, a nutrition coach/assistant manager to help run the cafe while keeping it true-to-vision, and an experienced chef devoted to seasonal produce and interesting flavor profiles.

Follow along with our progress on our blog: www.stonefruit.co
And by following us on Facebook: https://www.facebook.com/stonefruit.co…

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Support

  1. Select this reward

    Pledge $5 or more About $5

    For every pledge we'll post a thank-you photo on Instagram, Twitter, Facebook, and our Stonefruit Founders Page, with a very special shout-out just for you. Be sure to send us your instagram and/or twitter handle! Spread love, it's the social media way...

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  2. Select this reward

    Pledge $5 or more About $5

    1 free cappuccino/tea/spicy hot chocolate at Stonefruit Espresso + Kitchen! (dairy/soy) + your name on the Stonefruit Founders page.

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    3 backers
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  3. Select this reward

    Pledge $10 or more About $10

    2 free cappuccino/tea/spicy hot chocolate at Stonefruit Espresso + Kitchen (dairy/soy) + your name on the Stonefruit Founders page.

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    12 backers
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  4. Select this reward

    Pledge $15 or more About $15

    Custom Stonefruit temporary tattoo (so you can also be a hipster) + commemorative thank you card (printed by Artifact Uprising on premium 100% recycled paper-- this card will be frame-able)+ social media shoutout.

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    2 backers
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  5. Select this reward

    Pledge $15 or more About $15

    1 gorgeous frame-able 5x5, bordered print from Stonefruit's Instagram (see 9 options when you scroll down-- choose 1). Printed by Artifact Uprising on premium 100% recycled paper + commemorative thank you card, (printed by Artifact Uprising on premium 100% recycled paper-- this card will also be frame-able) + social media shout out.

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  6. Select this reward

    Pledge $25 or more About $25

    1 gorgeous frame-able print from Stonefruit's Instagram (see options below to choose 1). Printed by Artifact Uprising on premium 100% recycled paper + commemorative thank you card, (printed by Artifact Uprising on premium 100% recycled paper-- this card will also be frame-able) + social media shout out + custom Stonefruit temporary tattoo (so you can also be a hipster)!

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  7. Select this reward

    Pledge $25 or more About $25

    1 12-oz. bag of Chunky Chocolate Buckwheat Granola (gluten-free), seriously delicious for a killer breakfast or satisfying dessert + your name on the Stonefruit Founders page.

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    2 backers
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  8. Select this reward

    Pledge $25 or more About $25

    1 invitation to Stonefruit's smashing opening party where you'll get to sample our spread and have a beverage or two on the house. + your name on the Stonefruit Founders page.

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    9 backers
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  9. Select this reward

    Pledge $25 or more About $25

    5 free cappuccino/tea/spicy hot chocolate at Stonefruit Espresso + Kitchen (dairy/soy) + your name on the Stonefruit Founders page.

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    13 backers
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  10. Select this reward

    Pledge $35 or more About $35

    Salted Dark Chocolate Chip Cookie Mix (Gluten-Free, whole food, premium ingredients) + your name on the Stonefruit Founders page.

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    5 backers
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  11. Select this reward

    Pledge $40 or more About $40

    2 12-oz. bags of Chunky Chocolate Buckwheat Granola (gluten-free), seriously delicious for a killer breakfast or satisfying dessert + your name on the Stonefruit Founders page.

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    2 backers
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  12. Select this reward

    Pledge $50 or more About $50

    10 free cappuccino/tea/spicy hot chocolate at Stonefruit Espresso + Kitchen (dairy/soy) + your name on the Stonefruit Founders page.

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    4 backers
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  13. Select this reward

    Pledge $50 or more About $50

    Commemorative and rad tote bag, designed by Lovewild Design (fellow woman-led small business in Brooklyn)! Screenprinted on a heavy-weight natural cotton canvas. + Custom Stonefruit temporary tattoo (so you can also be a hipster) + commemorative thank you card (printed by Artifact Uprising on premium 100% recycled paper-- this card will be frame-able)+ social media shoutout.

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  14. Select this reward

    Pledge $75 or more About $75

    Choose a cake from our inventory (always featuring gluten-free, vegan, vegetarian, and/or sugar-free options) and we will hand-deliver it to the person of your choosing in the NYC area. Good for 1 year after opening. If you have requests we can flex to your needs. + your name on the Stonefruit Founders page.

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  15. Select this reward

    Pledge $100 or more About $100

    Unlimited drip coffee for 1 year after opening!!! + your name on the Stonefruit Founders page.

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    3 backers
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  16. Select this reward

    Pledge $100 or more About $100

    2 12-oz. bags of Chunky Chocolate Buckwheat Granola (gluten-free), tucked inside your commemorative and rad tote bag, designed by Lovewild Design (fellow woman-led small business in Brooklyn)! Screenprinted on a heavy-weight natural cotton canvas. + Custom Stonefruit temporary tattoo (so you can also be a hipster) + commemorative thank you card (printed by Artifact Uprising on premium 100% recycled paper-- this card will be frame-able)+ social media shoutout.

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    9 backers
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  17. Select this reward

    Pledge $100 or more About $100

    Come by Stonefruit Espresso + Kitchen once a month for our first year after opening and get a sweet treat on the house! (Gluten-free, vegan, vegetarian, and sugar-free options will be available). + your name on the Stonefruit Founders page.

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  18. Select this reward

    Pledge $200 or more About $200

    Every month pick up a different variety of deluxe-sized raw, gluten-free, vegan, mouth-watering truffles. 6 per month for 1 year after opening. (Think chocolate-coconut-lavendar, chocolate-orange-ginger, chamomile-lavendar-bee pollen, etc). Treat yourself or a loved one for an entire year of healthy, decadent treats. Pick-up only. + your name on the Stonefruit Founders page.

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  19. Select this reward

    Pledge $300 or more About $300

    KEEP IT CLASSY: A three-hour class for you and 3 friends at Stonefruit Espresso + Kitchen. You'll be able to learn directly from us, how to make cookies, cakes, pies, muffins, pour-over coffee, lattes, etc. We'll develop the curriculum and menu with you, so you get to make and eat exactly what you want! + your name on the Stonefruit Founders page.

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  20. Select this reward

    Pledge $300 or more About $300

    3, hour-long coaching sessions with Health Coach Aniko Fischer, scheduled at your convenience. Evaluate your diet and daily habits with this incredibly proficient, knowledgeable, and approachable professional. (Training with the Institute for Integrative Nutrition and Natural Gourmet Institute).

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  21. Select this reward

    Pledge $400 or more About $400

    We'll host a family-style 3-course dinner for you and 3 friends any evening of your choice. We'll treat you to mouth-watering, farm-to-table, seasonal, dishes you can feel good about filling up on! Dessert and beverages included. Designed specifically for you and your loved ones. +your name on the Stonefruit Founders page and a framable thank you card printed by Artifact Uprising.

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  22. Select this reward

    Pledge $500 or more About $500

    We'll host a family-style 3-course dinner for you and 5 friends any evening of your choice. We'll treat you to mouth-watering, farm-to-table, seasonal, dishes you can feel good about filling up on! Dessert and beverages included. Designed specifically for you and your loved ones. +your name on the Stonefruit Founders page and a framable thank you card printed by Artifact Uprising.

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    0 backers
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Funding period

- (30 days)