Two years ago I released my first coloring book through Kickstarter. As a child, coloring books inspired me to create my own art, which eventually led to an art career speckled with producing coloring pages for publishers. For a few years I had toyed with the idea of producing my own coloring book until, finally, in late 2015, the idea really took hold and by the summer of 2016 my Fairies and Mermaids coloring book was a reality.
Since then I've wanted to produce more coloring books and have a list of ideas as long as my arm. After moving across the country and setting up my new studio outside of Atlanta, Georgia, I'm ready to release another coloring book into the wild.
This time it will be a gothic coloring book full of bad fairies, fallen angels, blood-thirsty vamps, werewolves, witches, and more. This coloring book will feature at least 30 different images to color, each image printed twice in the book on single-sided pages.
Just like my first coloring book, I have spent hours hand-tracing my paintings to produce these coloring pages. The images selected span my entire career and encompass my most popular gothic works.
Like last time, I'm taking an unconventional approach and only asking for $99 to publish the book through a Print-on-Demand service. I don't need, and don't have room, to stock hundreds of extra copies. I only need your help getting the book published, and if I end up with the budget to order some extra copies, even better.
$99 will cover the cost of setting up the book for printing, including registering an ISBN for it. With this model, I no longer have to guess at how much shipping the project to all of you will cost, or how many pledges might be coming from abroad and thus skew the budget tremendously. I only plan to order as many books as I need to fulfill the books ordered through Kickstarter, which eliminates the need to raise a certain amount of money. It also allows me to put this coloring book into the hands of people who want it without having to guess at how many books to order.
However, unlike last time my stretch goals will not be more coloring pages. Instead, my stretch goals are to publish a second book - a Dark Visions art book.
Last time I paid out of pocket to publish my Fairies and Mermaids art book, but this time I would like to release the two books together. I'll use the same PoD printer for both, but the art books are much more expensive to produce. The interior of the art book will be full-color and all pages will be printed to the edge. The book is already formatted, written, and ready to go - I only need your help to make it a reality.
I'll be using the same printer I have used to publish over a hundred art books and journals, so I am already familiar with their process and formatting guidelines. The art and coloring pages are all ready - I just need your help with the last step.
I plan to have shipped all of the books, prints, sketches and so on by the end of April, and most people should receive their rewards by the end of May. This may not sound like enough time, but last time I was able to ship most of the standard rewards within 6 weeks. There are nearly 12 weeks between the last day of this Kickstarter and the end of May. The biggest delay will just be waiting for Kickstarter to process and send the funds to me. After that, the work goes fast!
Risks and challenges
Having now self-published three art books, a coloring book, a tarot deck, and countless journal designs, I'm very familiar with book publishing, packing and shipping the books, designing them, and so on, and am confident that I can design, print, and deliver these books without issue.
Last year we relocated to Atlanta and are now living in a much larger house with an entire apartment for my art studio and a two-car garage/workshop for extra packing space. Over the years we've added thermal printers, digital scales, and other warehouse equipment to expedite the shipping process. We've now shipped thousands of packages all around the world and are very experienced with shipping and the challenges it presents. It's our full-time jobs!
I aim to be 100% transparent about my projects, and always keep my backers updated if something goes wrong, but I have done everything in my power to schedule this project with a generous lead-time and prepare my work space so that we are completely ready to ship as soon as the books arrive.Learn about accountability on Kickstarter
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