About this project
The Knoxville History Project (see below) is launching Knoxville Mercury, a new weekly newspaper, in February 2015. It will be independently owned and committed to Knoxville-focused stories, from investigative reports to illuminating profiles and entertaining features. Led by the core editorial staff behind Metro Pulse, it will feature regular contributions from MP's best-known reporters, columnists, and photographers.
Help get this buzz-worthy project off the ground. Your backing pays for the production of the first issue of Knoxville Mercury. Funds will be used for everything it takes to make that happen: labor costs and salaries; computers and software; web hosting; printing and delivery costs; and paper boxes and racks.
Knoxville Mercury will be a for-profit subsidiary of The Knoxville History Project, a non-profit organization run by Jack Neely that is dedicated to promoting awareness of the history, literature, music, and other culture of Knoxville. While we're getting all that set up, Knox Heritage will be acting as interim fiscal agent for The Knoxville History Project.
Knox Heritage works to preserve the structures and places with historic or cultural significance in Knox County, Tennessee. Without Knox Heritage, many of our important buildings, along with the history and charm of the area, would have been demolished. Your tax-deductible Kickstarter contribution through Knox Heritage will support the production of the first issue of Knoxville Mercury.
January 5 update: Now in place is a stretch goal of $65,000. If the stretch goal is reached, every single backer receives a special podcast episode recorded by KM staff, only for Kickstarter backers.
Risks and challenges
The demise of Metro Pulse has opened a new market in Knoxville for weekly papers promising news, arts and entertainment coverage, and event listings. We believe that Knoxville will benefit from all these new enterprises. Our experience and relationships, however, connect us to readers who are engaged, influential, and invested in Knoxville and its future.
In addition, our business model will ensure that Knoxville Mercury will be financially viable and sustainable and will allow us to focus on community service, not corporate profits.Learn about accountability on Kickstarter
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