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Elby: A long lasting vulcanized shoe from Brooklyn Workshop's video poster
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A longer lasting vulcanized shoe. Tested through cruel and unusual punishment. The world's first longboard shoe, now available for all. Read more

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This project was successfully funded on April 3, 2014.

A longer lasting vulcanized shoe. Tested through cruel and unusual punishment. The world's first longboard shoe, now available for all.

About this project

                                            THE ELBY

 
BW Team Rider Noishh Boom
BW Team Rider Noishh Boom

Vul·ca·nized - Is a process that can make rubber tougher than other rubbers (Car tires are made from vulcanized rubber).  The trick is getting it tough and durable but still grippy.  WE'VE DONE IT!!!

                       STYLE - COMFORT - DURABILITY

                                        Made To Last

We knew that If we could make a shoe that survived weeks of longboarding, we would have something special on our feet. Countless hours of testing quickly revealed the weak points of standard vulcanized shoes, and we set out to remedy them.  The Elby mid-top is made to last and look good.  But the biggest innovation is what you don't see.  We have the recipe for a material that can retain it's grip and softness while raising the bar for abrasion resistance.  The Elby is a vulcanized shoe that took all the abuse that we dished out.  It's now ready for your feet.

                                       What We Fixed

One good thing about traditional vulcanized shoes, consistent wear and tear.

Top of the toes, and the sides of the shoe were always the first to go.  Even if you don't skate or abuse your shoes, if you ever had and loved the feel of vulcanized shoes you know how the sides of the shoe comes lose and wears out before its's time.

                                         Doing It Right

We are proud to have collaborated with one of our favorite designers to make sure we did this right:  Michael Ditullo. 

Michael spent nearly a decade developing several product collections at Nike Inc. for the Converse, Jordan, and Nike brands.  He is currently the Chief Design Officer of Sound United and has worked with many legendary brands.  It's been our pleasure to work with such a veteran professional.

                                   Real World Testing

Having our low-tops out last year has given us great insight how to make the mid-tops even better.

Rory Russell on a great day with the Elby low tops
Rory Russell on a great day with the Elby low tops

PRODUCT REVIEWS AND NEWS POSTS ABOUT THE ELBY FROM THOSE WHO LIKE SHOES AND KNOW HOW TO TEAR THEM UP.

http://skateboard.about.com/od/shoes/fr/Brooklyn-Workshop-Elby-Skate-Shoe-Review.htm 

http://willedgecombe.co.uk/elby-really-nice-shoes-from-brooklyn-workshops/

http://www.nicekicks.com/tag/brooklyn-workshop-elby/

BROOKLYN WORKSHOP TAKES THE PODIUM.  The low-tops were put through it's paces and won many of the year's top races.

Elby low-tops 1st generation
Elby low-tops 1st generation

                   We took what we learned from the low 

                tops to create the mid-tops of our dreams

TAKE THE ELBY FOR A SPIN

Renderings of first run of colors for the mid-tops.

Concept Drawing (black).  Final color may differ.
Concept Drawing (black). Final color may differ.
Concept Drawing (grey).  Final color may differ.
Concept Drawing (grey). Final color may differ.
Concept Drawing (red).  Final color may differ.
Concept Drawing (red). Final color may differ.
Sizing chart
Sizing chart

                                            WHAT YOU GET

                                  The Elby in action 

together with the Longboard that inspired them, The Hanzo.  You can get both!

's video poster
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 Greetings from Brooklyn.  Thank you for your support.

Updated color way selection!

Risks and challenges

The molds and the factory are secured and we have the experience of making the low tops. The main risks and challenges would be due to unforeseen factory delays and/or customs and shipping delays that are out of our control.

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Rewards

  • You selected
    Pledge $1 or more

    6 backers

    Make me dance. Be a supporter. If our campaign is successfull watch the CEO/designer of Brooklyn Workshop do some Longboard dancing in celebration.

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    1 backer

    Show your support for innovation and get a sticker. Yay stickers!

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    Only ships to: United States
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    Pledge $25 or more

    0 backers

    Limited Edition T-shirt. Exclusive to Kickstarter Backers, One "Get Maid" cotton t-shirt.

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    Only ships to: United States
  • You selected
    Pledge $68 or more

    96 backers Limited (104 left of 200)

    Early bird special. One pair of Elby Mid-tops, designed to last. Enjoy your pair of the first vulcanized shoes that can endure some cruel and unusual punishment. Expected retail value on the Elby mid-tops is $88

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $78 or more

    6 backers

    One pair of Elby mid-tops, designed to last. Enjoy your pair of the first vulcanized shoe that can endure some cruel and unusual punishment. Expected retail value on the Elby mid-tops is $88

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $210 or more

    0 backers

    The Collection package. One pair in each colorway! Made to last. Enjoy your 3 pairs of the first vulcanized shoe that can endure some cruel and unusual punishment. Expected retail value on each Elby mid-tops is $88

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $225 or more

    2 backers

    The Inspiration package. One pair of Elby mid-tops, together with the longboard that inspired them (The Hanzo, designed by Alon Karpman). The Hanzo retails for $180.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $500 or more

    1 backer Limited (49 left of 50)

    Limited Edition Travel Package. One pair of mid- tops, together with the longboard that inspired them (The Hanzo designed by award winning designer, Alon Karpman), in a beautiful aluminum case. Backers of this package will receive the shoes, the board, and everything you need to put it together ( trucks, bearings and wheels). Travel in Style.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $5,000 or more

    1 backer Limited (3 left of 4)

    Designers Special - Design your own custom Elby mid-tops with Brooklyn Workshop!
    Through several phone calls and Skype meetings, we will mock up your color and material choices before you decide on your custom BW Elby kicks. Shoes will be ready approximately 2 months after design is decided upon. Includes a framed original print of your design.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $10,000

    1 backer All gone!

    Designers Dream - Become a part of the team and help design the next Brooklyn Workshop Shoe in our lineup! This is a once in a lifetime opportunity to see your design with our technology on thousands of feet in the world.

    Estimated delivery:

Funding period

- (45 days)