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Clean and deodorize shoes with germicidal UV light. Shoes are stinky, filled with fungus & never cleaned...SteriShoe 2.0 changes this!
719 backers pledged $105,698 to help bring this project to life.

About

SteriShoe 2.0 sanitizes stinky, fungus-filled shoes with UV project video thumbnail
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$105,698

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Let's face it, we love our shoes.  We love them because they look good, (hopefully) feel good, can be stylish and help us do the activities we want to do. 

How do we thank our shoes for protecting our feet while getting from Point A to Point B?  We sweat in them, day, after day, after day...we show them no love and are grossed out when they smell, when they're wet or when we think about what's growing inside them. SteriShoe 2.0 changes this:

Into this:

The Inspiration for the SteriShoe 2.0:

Like many people, my father (an inventor and entrepreneur too) had a case of intractable foot fungus.  When his podiatrist told him that his favorite footwear could be harboring the fungus, he invented a way to sanitize the inside of shoes using ultraviolet light technology.  I decided to build a business around his invention.  After many trials and tribulations the first generation SteriShoe sanitizer was born!

Over the years, I learned a lot about running a business, including product design, engineering, manufacturing, production, logistics, fulfillment and customer support.  Now that we've got a proven product and a streamlined business process, it's time to improve on the original SteriShoe sanitizer and make it available to more people.   

We've been able to fund the design and engineering of the SteriShoe 2.0 sanitizer and deodorizer and need your help to transition into mass production.  Our designers are the same team we used before, Middlecott Design based in Detroit, MI, USA.  Our engineering team, Mdesign, is based in Singapore and they have a long history of engineering products.  We've used our manufacturing support team (read more about this under risks) to help us find a new manufacturer outside of China; our new manufacturer makes products for top consumer product companies.

We've already spent a lot on the design, engineering, and the start of our tooling.  We need your support to complete on our tooling and ramp up production of the SteriShoe 2.0. We're a small business with only a few employees and we have great partners that help us get everything done.  So please, become one of our many partners and help ensure that we hit this next milestone and bring the SteriShoe 2.0 to market.

Two sanitizers and one controller are in each set.
Two sanitizers and one controller are in each set.

The Technology:

  • Ultraviolet C light ("UVC") has been used for decades in hospitals and water treatment systems to kill germs.  The SteriShoe 2.0 uses this technology to kill up to 99.99% of the microorganisms in shoes, using a 5W UVC lamp to expose the entire shoe interior.  (Our previous product used a 3W lamp and only exposed the front of the shoe to the UVC light.)
  • Since fungus thrives in damp dark environments, we added a fan to help dry the inside of the shoes for 15 minutes after the UVC lamp turns off.  There’s also an option of running for the fan for an additional 6 hours to dry very wet shoes.
  • Safety features that prevent people from looking at the UVC light include a compression switch on the bottom of the SteriShoe 2.0, which will turn the light off if it's pulled out of a shoe while the light is on, and a light sensor to ensure the sanitizer is inside a shoe before turning the UVC light on. 

The controller:

We wanted to improve the user interface from our current product. The good folks over at Middlecott design wanted a clean, simple solution with minimal buttons that fits comfortably in your hand. At 80mm in diameter, a one-touch operation activates the sanitizers and fan, LEDs shine through the controller cover as status indicators, and other buttons allow the the fan and sanitizers to be controlled independently.

Risks and challenges

Every business and new product has unexpected challenges. In 2010 we experienced an issue with our supply chain. In order to overcome this challenge, we added resources to oversee our production, switched electronics and part of our manufacturing, provided customer support to doctors and end users, replaced product when necessary (at our expense), and weathered a storm that would have put most other businesses out of operation.

Any risk spelled out has at least been considered. These include delays due to component availability, shipping delays, or an unforeseen design flaw, tooling taking longer to make. The risks that are not considered become the real challenges.

Our history with our first product, working through supply chain issues, and adding resources where necessary are why we are qualified to overcome the risks and challenges with completing this project and delivering the SteriShoe 2.0.

Help make the dream a reality…

We’re poised for success: a professionally-endorsed first product, a new product design that incorporates critical consumer learnings, and our production partners in place. All we need is some support with final tooling and ramping up – which is where you come in. Please consider making a pledge, even a small one, to show your support (and in the process help rid the world of fungus-filled shoes).

Thank you so much for your consideration Kickstarter community!

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Support

  1. Select this reward

    Pledge $5 or more About $5

    Buy us a cup of coffee. (Okay, a grande latte with whip.) It will keep us going on those long days and nights as we work to deliver the SteriShoe 2.0. We'll keep you updated, too.

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  2. Select this reward

    Pledge $25 or more About $25

    Pledge your support and get a cool T-Shirt. We're kicking around (with sanitized shoes, of course) a few different T-shirt designs -- we'll conduct a survey at the end of the campaign to see which one goes to print.

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    4 backers
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  3. Select this reward

    Pledge $60 or more About $60

    Send a SteriShoe 2.0 to someone who needs it most. With this pledge, a SteriShoe 2.0 will be sent to SALSA, a non-profit affiliated with the University of Arizona College of Medicine with the mission of advancing the care of diabetics to keep their feet healthy and to reduce severe complications (including amputations).

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    2 backers
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  4. Select this reward

    Pledge $99 or more About $99

    The KickStarter Special -- a great discount on the SteriShoe 2.0. Help us achieve our goal and know that you will have years of funk free shoes. This is a $50 savings from the MSRP.

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    326 backers
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  5. Select this reward

    Pledge $178 or more About $178

    Family 2-Pack: Get two SteriShoe 2.0s at the Early-bird price. Keep one set and give the other as a gift or keep both in your busy household.

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    63 backers
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  6. Select this reward

    Pledge $320 or more About $320

    Family 4-Pack: Get four SteriShoe 2.0s at almost half off retail! Remember the SteriShoe 2.0 is great for the whole family…and makes a great gift!

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    19 backers
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  7. Select this reward

    Pledge $560 or more About $560

    Professional 8-Pack - for professionals that need to be sure everyone is wearing sanitized shoes. This bundle includes 8 SteriShoe 2.0 sanitizers and deodorizers. This is over half off retail!

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    31 backers
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  8. Reward no longer available

    Pledge $89 or more About $89

    Early Birds -- get the lowest price for a SteriShoe 2.0 and spread the word! (MSRP is $149.95 -- this a $60 savings)

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    Reward no longer available 250 backers
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Funding period

- (30 days)