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Button-up shirts that are gender-neutral, more size-inclusive, made-in-the-U.S.A, and give back.
Button-up shirts that are gender-neutral, more size-inclusive, made-in-the-U.S.A, and give back.
Button-up shirts that are gender-neutral, more size-inclusive, made-in-the-U.S.A, and give back.
361 backers pledged $31,130 to help bring this project to life.

About

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The Button Brigade: More Inclusive Button-Up Shirts

$31,130

361

Button-up shirts that are gender-neutral, more size-inclusive, made-in-the-U.S.A., and give back.

For more information, visit www.thebuttonbrigade.com.

Trying a decent button-up shirt that fits well can be the absolute worst.

You've probably tried on a women's cut shirt with its weird cap sleeves, awkward bust darts, and a sizing chart that might as well be for children. You then tried the men's department and found that you have to be the shape of a box or settle for gapping in the chest. Some of you have even found yourself in the little boys' section pretending to shop for your nephew. So we have designed a shirt that is more inclusive. 

We know how frustrating this can be so we are here to make you a button-up shirt that fits.

Our product is for anyone that has trouble finding a button-up shirt that fits well. We are making sizes ranging from XS to 4XL. We have designed these shirts to fit as true to size as possible. We have also added buttons to reduce gaps in the chest and waist. Our long-term goals are to add more body styles such as tall, etc. and offer custom tailoring. (Scroll to the bottom for a size chart.)

Left to Right: Jackson (XL), Mia (XL), Ethan (S)
Left to Right: Jackson (XL), Mia (XL), Ethan (S)

We want to be more than just a clothing company. We want to see change happen in the world and therefore we are giving back 10% of the profits from our first run of shirts to LGBTQ+ organizations. We are happy to announce that our first give back will be to OUTMemphis! We will help them raise funds for the senior citizen programming. 

We care about how our clothes are made. We've been working with small businesses to make these button-ups a reality. They are being produced right here in the United States so you can sleep well knowing your shirt was ethically made. Our manufacturer is based out of Chicago, IL. We couldn't have done this without our amazing patternmaker who is also based out of Chicago, IL. 

Jess (S) Michelle (XS)
Jess (S) Michelle (XS)

We want you to have a shirt that fits. We will collect your sizes and shirt colors after the campaign but go ahead and take a look at our sizing chart to determine what size you'll be. We have tried to make this as true to size as possible. We highly recommend measuring your body because it will help you with all of your online shopping needs.  

If you have questions about what your size is we have an instant chat on our website at www.thebuttonbrigade.com or shoot us an email. We would love to help you!

Again, please chat up on our website if you have any questions or if you're feeling overwhelmed by numbers. We know online shopping can be stressful so we want to make this as easy as possible!

Risks and challenges

There is a risk to starting any business, but thankfully we have already put in a ton of hard work and completed our biggest hurdles. We have been working with an amazing patternmaker and small-batch manufacturer. We have created the samples and have tested them out. We just need the funds to put in the order.

There are so many shifting pieces when it comes to launching a business, and we want to inform you that we have changed the location of our manufacturer since recording our video. They will be produced in Chicago, IL. We have a lot of partners in Chicago and felt this was the best option logistically.

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Support

  1. Select this reward

    Pledge $15 or more About $15

    Our Gratitude & Sticker Pack

    Get a hand-written thank you card from us and a pack of our 4 stickers.

    Includes:
    • Sticker Pack (4)
    • Thank You Card
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    Ships to Anywhere in the world
    29 backers
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  2. Select this reward

    Pledge $25 or more About $25

    Logo Shirt

    Join The Button Brigade! Get a super soft logo t-shirt in your choice of Grey or Charcoal. A sticker pack is included!

    Includes:
    • Logo Shirt
    • Sticker Pack (4)
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    Ships to Anywhere in the world
    75 backers
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  3. Select this reward

    Pledge $35 or more About $35

    Logo Hat

    Get a hat to wear on those days you forgot to shower. We are also throwing in a sticker pack!

    Includes:
    • Logo Hat
    • Sticker Pack (4)
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    Ships to Anywhere in the world
    11 backers
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  4. Select this reward

    Pledge $50 or more About $50

    Logo Shirt & Hat

    Save $10 and get our Logo Shirt, Hat, and Sticker Pack.

    Includes:
    • Logo Shirt
    • Logo Hat
    • Sticker Pack (4)
    Less
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    Ships to Anywhere in the world
    21 backers
    $
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    Pledge $85 or more About $85

    Early Bird: 1 Button-Up $30 Off Retail

    For one week only, pick any of our gender-neutral button-ups and save $30 off retail value.

    We will collect your size and color choice after the Kickstarter. This excludes The Bird Print.

    Includes:
    • Button-Up
    • Sticker Pack (4)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 15 backers
    $
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  6. Select this reward

    Pledge $95 or more About $95

    1 Button-Up Shirt $20 Off

    Be the first to get your hands on one of our gender-neutral button-ups! $20 Off retail.

    We will collect your size and color choice after the Kickstarter. This excludes The Bird Print.

    Includes:
    • Button-Up
    • Sticker Pack (4)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    74 backers
    $
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  7. Reward no longer available

    Pledge $95 or more About $95

    The Bird Print (Kickstarter Exclusive)

    Be one of the only ones to own a button-up in this fabric. We bought the last of the fabric and it's not coming back. We'll even give you $20 Off retail value.

    Includes:
    • The Bird Print
    • Sticker Pack (4)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 48 backers
    $
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  8. Reward no longer available

    Pledge $100 or more About $100

    Early Bird: 1 Button-Up and Tee $40 Off

    For one week only, pick any one of our gender-neutral button-ups and save $40 Off retail value.

    Includes a t-shirt!

    We will collect your size and color choice after the Kickstarter. This excludes The Bird Print.

    Includes:
    • Button-Up
    • Logo Shirt
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 5 backers
    $
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  9. Select this reward

    Pledge $120 or more About $120

    1 Button-Up Shirt & Tee $20 Off

    Be the first to get your hands on one of our gender-neutral button-ups & get one of our logo tees. $20 Off retail.

    We will collect your size and color choice after the Kickstarter. This excludes The Bird Print.

    Includes:
    • Button-Up
    • Logo Shirt
    • Sticker Pack (4)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    7 backers
    $
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  10. Reward no longer available

    Pledge $170 or more About $170

    Early Bird: 2 Button-Ups $60 Off Retail

    For one week only, be the first to get your hands on any 2 of our gender-neutral button-ups and save $60 off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 7 backers
    $
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  11. Select this reward

    Pledge $190 or more About $190

    2 Button-Up Shirts $40 Off Retail

    Be the first to get your hands on any 2 of our gender-neutral button-ups. Save $40 Off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    Less
    Estimated delivery
    Ships to Anywhere in the world
    15 backers
    $
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  12. Reward no longer available

    Pledge $255 or more About $255

    Early Bird: 3 Button-Ups $90 Off Retail

    For one week only, be the first to get your hands on any 3 of our gender-neutral button-ups and save $90 off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    • Thank You Card
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 2 backers
    $
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  13. Select this reward

    Pledge $285 or more About $285

    3 Button-Up Shirts $60 Off Retail

    Be the first to get your hands on any 3 of our gender-neutral button-ups. $60 Off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    • Thank You Card
    Less
    Estimated delivery
    Ships to Anywhere in the world
    4 backers
    $
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  14. Reward no longer available

    Pledge $340 or more About $340

    Early Bird: 4 Button-Ups $120 Off Retail

    For one week only, be the first to get your hands on 4 of our gender-neutral button-ups and save $120 Off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    • Thank You Card
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 0 backers
    $
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  15. Select this reward

    Pledge $380 or more About $380

    4 Button-Up Shirts $80 Off Retail

    Be the first to get your hands on any 4 of our gender-neutral button-ups. $80 Off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    Less
    Estimated delivery
    Ships to Anywhere in the world
    2 backers
    $
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  16. Reward no longer available

    Pledge $425 or more About $425

    Early Bird: 5 Button-Ups $150 Off Retail

    For one week only, be the first to get your hands on any 5 of our gender-neutral button-ups and save $150 Off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 0 backers
    $
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  17. Select this reward

    Pledge $475 or more About $475

    5 Button-Up Shirts $100 Off Retail

    Be the first to get your hands on any 5 of our gender-neutral button-ups. $100 Off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    $
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  18. Reward no longer available

    Pledge $510 or more About $510

    Early Bird: 6 Button-Ups $180 Off Retail

    For one week only, be the first to get your hands on all 6 of our gender-neutral button-ups and save $180 Off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 0 backers
    $
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  19. Select this reward

    Pledge $530 or more About $530

    6 Button-Up Shirts $120 Off Retail

    For one week only, be the first to get your hands all 6 of our gender-neutral button-ups and save $120 Off retail value.

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
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  20. Reward no longer available

    Pledge $585 or more About $585

    Early Bird: 6 Button-Ups + Everything

    For one week only, be the first to get your hands on all 6 of our gender-neutral button-ups and save $180 Off retail value.

    Includes all of our other goods!

    You can pick multiple colors and sizes and we will collect this info after the campaign. This excludes the option of The Bird Print.

    Includes:
    • Button-Up
    • Logo Shirt
    • Sticker Pack (4)
    • Logo Hat
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 0 backers
    $
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  21. Select this reward

    Pledge $645 or more About $645

    6 Button-Ups + Everything

    Become our No. 1 fan overnight! Get all of our rewards at once. You're still saving $120 Off retail value.

    You can pick multiple colors & sizes of button-ups. We will collect sizes and colors after the Kickstarter. This reward excludes The Bird Print.

    Includes:
    • Button-Up
    • Logo Shirt
    • Logo Hat
    • Sticker Pack (4)
    • Thank You Card
    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
    $
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  22. Reward no longer available

    Pledge $665 or more About $665

    7 Button-Up Shirts $140 Off Retail

    Be the first to get your hands all 7 of our gender-neutral button-ups and save $140 Off retail value.

    Includes a limit of 1 Bird Print if Desired.

    You can pick multiple colors and sizes and we will collect this info after the campaign.

    Includes:
    • Button-Up
    • The Bird Print
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 2 backers
    $
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  23. Select this reward

    Pledge $1,000 or more About $1,000

    12 Custom Embroidered Shirts

    12 custom embroidered shirts with your one color logo. These would make a great office gift!

    All 12 would be the same color and excludes The Bird Print.

    Includes:
    • 12× Custom Embroidered Shirt
    • Logo Shirt
    • Sticker Pack (4)
    • Logo Hat
    Less
    Estimated delivery
    Ships to Only United States
    1 backer
    $
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Funding period

- (30 days)